The infas Holding AG offers data-based solutions for economy, politics, and society as a research and consulting company. The core areas of the company are infrastructure research, economic and social research, as well as consulting services, all aimed at providing the best support to customers in businesses and public institutions.
In the field of infrastructure research, infas Holding AG deals with networks and services that are relevant to society, the environment, and the economy. This includes the analysis and interpretation of societal trends, territorial development, and social milieus. For example, a specific product is a mobility study that investigates mobility behavior, needs, and preferences in certain regions and derives recommendations for action from it.
Economic research focuses on the labor market, companies and sectors, as well as regional development. It examines issues such as the impact of demographic developments, the introduction of new technologies, and the regulation of economic sectors. A relevant study, for example, deals with digitization in SMEs, investigating the use of digital technologies in the context of work processes and their differences between SMEs and large corporations.
Social research examines social structure, lifestyle, and attitudes of people. The analysis of social milieus is a focus at infas. Lifestyles and attitudes of people are relevant for marketing, communication, and political concepts. One study conducted in this area, for example, is the analysis of the social structure of Europe and its investigation through the European Social Survey.
Infas is also active in the field of consulting. It advises public institutions and companies, for example, on the development of concepts for mobility, energy transition, or social integration. This involves creating recommendations for action or concepts based on analyses. In addition, infas also offers IT solutions. For example, it analyzes large amounts of data and creates meaningful dashboards and infographics.
To provide their research and consulting services, infas conducts its own studies and surveys, based on which analyses and reports are then created. They also operate their own telephone studio for surveys and databases for social research. Infas has been active in the industry for 50 years and is now one of the leading research companies in Germany.
The business model of infas Holding AG is considered stable and sustainable. It has established itself as a specialist in numerous areas and offers high-quality and meaningful services to its customers. To leverage the trend of increasing big data, infas has also developed its own IT solutions. It relies on a clear positioning as a research and consulting company at the highest level and expertise in the areas of infrastructure, economic, and social research. The demand for these services has remained consistently high for years, as evidenced by the continuous order situation of infas Holding AG.
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