Shangri-La Hotel PCL business model
The Shangri-La Hotel Public Company Limited is a globally operating hotel chain headquartered in Bangkok, Thailand. The company was founded in 1971 by Malaysian businessman Robert Kuok and has since steadily expanded its business by diversifying into various sectors.
The origins of Shangri-La date back to 1971 when the company opened its first hotel in Singapore. Since then, the company has expanded its portfolio by opening hotels in Asia, Europe, the Middle East, and North America. Today, Shangri-La is one of the largest hotel chains in the world, with over 100 hotels and resorts in 76 countries.
Shangri-La's business model is based on high-quality, luxurious hotels with excellent service and state-of-the-art technology. The company has a strong presence in the luxury segment, with some of the highest-rated hotels in the world. The company offers its guests a unique experience inspired by the culture and heritage of each location.
Shangri-La is divided into various divisions, including hotels and resorts, restaurants and bars, events and meetings, and wellness and leisure activities. Each division offers a variety of products and services tailored to the needs and preferences of customers.
Hotels and Resorts: Shangri-La hotels are primarily known for their luxurious rooms and suites, as well as their high-quality restaurants, bars, and leisure facilities. Each hotel is unique and offers a distinct combination of architecture, design, and hospitality. The hotels are available in various categories, from city hotels to resorts and luxurious private island resorts.
Restaurants and Bars: The company has a variety of restaurants and bars that offer international and local cuisine. Shangri-La's restaurants and bars have a reputation for their culinary creations and captivating atmosphere. The company also operates an award-winning bar lounge, the Lobster Bar and Grill.
Events and Meetings: Shangri-La is also involved in the events industry, providing special venues for business or private occasions. The company has large event spaces in its hotels that can be used for conferences, meetings, weddings, and other events.
Wellness and Leisure Activities: Shangri-La's wellness and leisure facilities offer a wide range of activities and amenities for relaxation and recreation. The division provides a fitness center, outdoor pool, spa treatment rooms, and yoga and meditation classes. Some hotels also offer cultural activities such as cooking classes and excursions.
Over time, Shangri-La has expanded its offerings and also offers real estate for sale, including apartments, villas, and vacation homes. The company also has a comprehensive loyalty program that offers members numerous benefits, such as discounts on stays, free room upgrades, and exclusive offers.
Shangri-La has received numerous accolades over the years for its services and products. The company has been recognized for its luxurious accommodations, exemplary hospitality, innovative design concepts, and culinary offerings, among others.
Overall, the Shangri-La group has established a strong position in the international hospitality industry. The company has proven to be a competitor for other high-end hotel chains by offering a comprehensive range of high-quality services tailored to the needs and desires of guests. Shangri-La Hotel PCL is one of the most popular companies on Eulerpool.com.