Embracer Group AAQS 2024

Vad gör Embracer Group?

The Embracer Group AB is a Swedish company that operates in the video game industry and owns a portfolio of more than 200 studios and subsidiaries. The company claims to be one of the largest independent video game developers and publishers in the world. The company's history began in 2001 when the company Massive Entertainment was founded by Martin Walfisz and others. The company quickly became known for games like "Ground Control" and "World in Conflict," which it developed for Ubisoft. In 2008, Massive Entertainment was acquired by Ubisoft, and Walfisz left the company. Walfisz then founded a holding company called Nordic Games, which he intended to use to acquire multiple developer studios. In 2011, Nordic Games acquired the bankrupt company THQ Nordic and later renamed itself the Embracer Group. Since then, the company has made an impressive number of acquisitions and built a diverse portfolio of studios and brands. The business model of the Embracer Group is to acquire independent developer studios and offer them financial and administrative support to realize their creative visions. The various studios of the Embracer Group work on a wide range of games for various platforms, including PC, consoles, and mobile. The company is divided into four main business areas: Piranha Bytes, Koch Media/Deep Silver, Coffee Stain, and THQ Nordic. Each of these business areas has its own studios and brands. Piranha Bytes is a German developer studio known for its role-playing games like "Gothic" and "Risen." Piranha Bytes used to be part of JoWooD Productions before it was acquired by Nordic Games. Koch Media/Deep Silver is an Austrian publisher known for its brands like "Dead Island," "Metro," and "Saints Row." Koch Media was acquired by the Embracer Group in 2018. Coffee Stain is a Swedish studio known for its games like "Goat Simulator" and "Satisfactory." The company was acquired by the Embracer Group in 2020. THQ Nordic is the largest business area of the Embracer Group and includes a variety of studios like Black Forest Games, Rainbow Studios, and Gunfire Games. THQ Nordic's brands are diverse, including "Darksiders," "Red Faction," "Desperados," and "Destroy All Humans!" THQ Nordic is also the publisher of classics like "Gothic," "Spellforce," and "Painkiller." The Embracer Group also offers a variety of products, including games for PC, consoles, and mobile, physical goods like merchandise and collectibles, as well as digital content like DLC and microtransactions. The company has also recently launched its own game distribution platform called GOG Galaxy. Overall, the Embracer Group has built an impressive portfolio of studios and brands and has established itself as a key player in the video game industry. The company aims to further expand its position as one of the largest independent video game developers and publishers in the world. Embracer Group ist eines der beliebtesten Unternehmen auf Eulerpool.com.