Artnet AG is a leading international company specializing in online trading of art. Since its founding in 1989, the company has established itself as the largest online platform for buying and selling art, with its services being used worldwide by artists, collectors, galleries, auction houses, and other art enthusiasts. The business model of Artnet AG is based on three different areas: the online marketplace, the auction segment, and the content area. The online marketplace is the core component of Artnet AG's business model, focusing primarily on the trading of artworks that can be bought or sold online. The platform offers a comprehensive range of artworks, including paintings, sculptures, graphics, photographs, and more, provided by artists, galleries, and private collectors from around the world. Additionally, the platform acts as an online gallery, allowing buyers and collectors to select artworks that meet their individual needs. The auction segment of Artnet AG focuses on live and online auctions, where artworks from renowned auction houses worldwide are auctioned off. The platform also offers a wide range of services such as appraisal, sales advice, and post-sale support, helping customers make the most of their auction experience. Artnet AG's content area is another important business segment, specifically designed to provide valuable knowledge and information about the art world. The content area provides access to a comprehensive database of artworks, encyclopedias, biographies, galleries, museums, and more. Additionally, Artnet AG operates several specialized publications and online magazines that cover the latest trends, market trends, and important events in the art world. The products and services of Artnet AG stand out for their quality and diversity. The platform allows buyers and sellers to access a huge selection of artworks presented by professional dealers and artists. In addition, the platform also offers a wide range of services, including appraisal, advice, and sales processing, to ensure a smooth experience for buyers and sellers. Artnet AG is also known for its high trustworthiness and reliability. The company has built an excellent reputation by offering transparent and fair pricing, secure transactions, and outstanding customer service to its clients. In summary, the business model of Artnet AG is based on providing a comprehensive range of products and services in the field of art trading. With its unparalleled reach, quality, and reliability, the company has achieved a leading position in the global art market.