The Walt Disney Company is a globally leading entertainment company that was founded in 1923 by Walt Disney and his brother Roy Disney. The company is headquartered in Burbank, California and employs over 200,000 people worldwide. Disney's beginnings are in the animation industry - the first major success was the film "Steamboat Willie" in 1928, which featured the first appearance of the character Mickey Mouse. In the following years, Disney produced a variety of animated films that are still considered classics in film history. The most famous characters include Mickey Mouse, Donald Duck, Goofy, and Pluto. In the 1950s, Disney began expanding into other business areas. The first Disneyland Park in Anaheim, California was opened in 1955, a theme park that still attracts millions of visitors today. In the following decades, additional parks were opened in Florida, Paris, Hong Kong, and Tokyo. In the 1980s, Disney further diversified its business. The Disney Channel, a television channel for children and teenagers, was launched, which can now be received in almost all countries around the world. Also in the 80s, Disney acquired Marvel Comics, which later became an important supplier for blockbuster films like "The Avengers" or "Iron Man". In the 1990s and 2000s, Disney continued to expand its portfolio - for example, the television networks ABC and ESPN, as well as the film studio Pixar, were acquired. Pixar, which has produced films such as "Toy Story" or "Finding Nemo", is still an important part of Disney today. In 2019, Disney also acquired the well-known film and TV network 21st Century Fox. Today, the Walt Disney Company is an incredibly versatile conglomerate with numerous business areas and products. In addition to the aforementioned studios, television and theme parks, Disney also operates cruise ships and produces merchandise that is sold worldwide. The company also operates an online platform for movies and TV series called Disney Plus, which has gained millions of subscribers worldwide since its launch in November 2019. Disney's business model is based on the idea of producing family entertainment and offering it in different formats and channels. Through the acquisition of important partners like Marvel or 21st Century Fox, Disney has been able to further expand this model in recent years. The company has created numerous classics in its existence and continues to be one of the most important players in the film industry today thanks to successful films like "Aladdin" or "The Lion King". However, with the COVID-19 crisis, Disney has also faced setbacks - the closure of theme parks and the delays in film releases have made 2020 a difficult year. Nevertheless, the Walt Disney Company remains a company with a long and successful history and a hopeful outlook for the future. Walt Disney – viena populiariausių įmonių Eulerpool.com svetainėje.