Business

4/7/2024, 3:00 PM

McDonald’s Takes Back 225 Israeli Outlets/Branches.

In the dispute with Hamas, McDonald's supplied the Israeli army with free meals, which led to calls for boycotts.

As part of the Gaza conflict, the fast-food chain McDonald's expressed its support for the military in Israel with food donations, which led to calls for boycotts from some customers. In response, the major restaurant franchisee Alonyal Limited has decided to return its 225 branches in Israel to McDonald's. The move follows "significant business impacts," as McDonald's CEO Chris Kempczinski already admitted in January.

Alonyal Limited, Led by Omri Padan, Has Represented the McDonald's Brand in Israel for Over 30 Years and Was Instrumental in Developing the Chain into the Leading and Most Successful Restaurant Brand in Israel. The Decision to Sell the Branches to McDonald's Is Justified with Gratitude Towards Management, Employees, Suppliers, and Customers Who Made This Success Possible.

McDonald's Support for the Israeli Military During the Conflict with Hamas Led to a Boycott of the Chain

However, the franchise company donated meals to the military and offered discounts to security forces, which caused controversy among the Israeli population and beyond. Even franchisees in Muslim-majority countries like Kuwait and Pakistan distanced themselves from the actions in Israel.

Despite the Challenges, McDonald's Emphasizes Its Commitment to the Israeli Market and the Endeavor to Continue Providing Positive Experiences. No Details Have Been Released Yet About the Future of the 5,000 Employees at the Affected Branches and Potential New Franchisees.

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