Electronic Arts Inc. is an American video game company that was founded in 1982 by Trip Hawkins. The company is headquartered in Redwood City, California and employs over 10,000 people worldwide. EA is one of the largest and most well-known video game companies in the world and is known for its popular franchises such as FIFA, The Sims, and Battlefield. The business model of Electronic Arts focuses on the production and distribution of video games for platforms such as PC, consoles, and mobile devices. The company's history began in 1982 when Trip Hawkins founded the company. Initially, EA started developing sports games for the Atari system before expanding to other platforms. In the 1990s, the company experienced strong growth and released many successful titles, such as Road Rash, NBA Live, and FIFA. EA has been successful in developing and releasing some of the most well-known franchises in the video game industry. For example, FIFA is one of the most successful sports games in the world and has a huge global fan base. Another popular franchise is The Sims series, which allows players to create their own virtual characters and live a virtual life. Other popular franchises from EA include Battlefield, Need for Speed, and Mass Effect. Nowadays, there are many different divisions within the company. For example, EA Sports is responsible for the development of sports games such as FIFA, Madden NFL, and NHL, while EA Play is a division that focuses on developing mobile games. Other well-known divisions of EA include BioWare, known for games like Dragon Age and Mass Effect, and Maxis, which developed the iconic The Sims series. In addition to the games the company produces, EA has also developed an online platform called Origin. It was launched in 2011 and serves as a digital distribution channel for the company. Here, players can buy games directly from EA without having to buy them from a store. The platform also offers exclusive content and discounts for registered users. Another area in which EA has expanded is esports. The company has organized various esports leagues and tournaments, including the "EA Sports FIFA Global Series," the largest FIFA esports event in the world. These games and services have made EA one of the leading companies in the video game industry. In the fiscal year 2020, EA had revenue of over $5.5 billion and sold over 230 million games. However, EA has also faced criticism in the past for its business practices, particularly related to microtransactions and loot boxes. Some critics accuse the company of designing its games to encourage players to purchase certain virtual content rather than improving the gaming experience. Overall, Electronic Arts is one of the major forces in the video game industry and has developed some of the most well-known games. The company has a global reputation for its high-quality productions but is also known for its business practices. It remains to be seen where EA will evolve in the future, but it is clear that the company will continue to play a significant role in the industry. Electronic Arts เป็นหนึ่งในบริษัทยอดนิยมบน Eulerpool.com.