Adtraction Group

Adtraction Group ROA

The Return on Assets (ROA) of Adtraction Group (ADTR.ST) as of Nov 14, 2026 is -3.72 %. In the previous year, Return on Assets (ROA) was -2.19 % — a change of 69.58% (lower).

ROA

-3.72 %

YoY

69.58%

Last updated:

In 2025, Adtraction Group's return on assets (ROA) was -3.72 %, a 69.58% increase from the -2.19 % ROA in the previous year.

The Adtraction Group ROA history

  • 3 Years

  • 10 Years

  • 25 Years

  • Max

ROA
Date
ROA
Jan 1, 2018
16.73 SEK
Jan 1, 2019
13.54 SEK
Jan 1, 2020
9.57 SEK
Jan 1, 2021
5.48 SEK
Jan 1, 2022
5.25 SEK
Jan 1, 2023
-0.22 SEK
Jan 1, 2024
-2.19 SEK
Jan 1, 2025
-3.72 SEK
The Adtraction Group ROA history
YEARROAYoY
-3.72 %+69.58%
-2.19 %+908.86%
-0.22 %-104.14%
5.25 %-4.15%
5.48 %-42.76%
9.57 %-29.32%
13.54 %-19.07%
16.73 %—

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Adtraction Group Stock analysis

What does Adtraction Group do? Adtraction Group AB provides marketing assistance to businesses and organizations through a platform connecting advertisers seeking to boost sales with partners like digital magazines, influencers, bloggers, forums, mobile apps, and price comparison sites. Adtraction operates as a marketplace where advertisers pay commissions via the platform when sales are generated through partner channels. The company serves two verticals: e-commerce and finance, with local offices across eleven European countries, including its Stockholm headquarters. Adtraction's revenue comes from commission fees earned on transactions facilitated through its platform, targeting businesses in e-commerce and finance sectors that require digital marketing solutions. The company's platform functions as a marketplace for digital marketing, linking advertisers with various content-driven partners. Adtraction generates income through commission-based payments from advertisers when their campaigns lead to sales via partner networks. This model serves businesses in e-commerce and finance, leveraging partnerships with digital magazines, influencers, bloggers, forums, mobile apps, and price comparison sites to drive revenue for both advertisers and partners. Adtraction's operations span eleven European countries, supporting its marketplace model across multiple regions. Adtraction Group AB's business model relies on facilitating digital marketing campaigns between advertisers and partners, with revenue derived from commission fees on successful sales. The company focuses on e-commerce and finance verticals, connecting advertisers with partners such as digital magazines, influencers, bloggers, forums, mobile apps, and price comparison sites. Adtraction's platform enables advertisers to pay for performance-based marketing, where partners earn revenue by promoting products to their audiences. The company's presence in eleven European countries supports its marketplace operations, ensuring regional accessibility for both advertisers and partners. Adtraction Group is one of the most popular companies on Eulerpool.

ROA Details

Understanding Adtraction Group's Return on Assets (ROA)

Adtraction Group's Return on Assets (ROA) is a key performance indicator that measures the company's profitability in relation to its total assets. It is calculated by dividing the net income by the total assets. A higher ROA indicates efficient asset utilization to generate profits, reflecting managerial effectiveness and financial health.

Year-to-Year Comparison

Comparing Adtraction Group's ROA year-over-year provides insights into the company’s operational efficiency and asset utilization trends. An increasing ROA demonstrates enhanced asset efficiency and profitability, while a declining ROA can indicate operational or financial challenges.

Impact on Investments

Investors consider Adtraction Group's ROA as a crucial metric to evaluate the company’s profitability and efficiency. A higher ROA signifies that the company is effectively utilizing its assets to generate profits, making it a potentially attractive investment.

Interpreting ROA Fluctuations

Variations in Adtraction Group’s ROA can be attributed to changes in net income, asset purchases, or operational efficiencies. Analyzing these fluctuations assists in assessing the company's financial performance, management efficiency, and strategic financial positioning.

Frequently Asked Questions about Adtraction Group stock

Return on Assets (ROA) of Adtraction Group is -3.72 % in 2025.

Return on Assets (ROA) of Adtraction Group changed from -2.19 % to -3.72 %, representing a 69.58% change. The value is lower than the previous year.

On Eulerpool you can find the complete historical development of Return on Assets (ROA) Adtraction Group since 2006 – with annual values, charts, and detailed analysis.

Return on Assets, also known as ROA, is a financial metric used to measure a company's profitability. It is used to determine how effectively a company uses its assets to generate profits. It is also referred to as the ratio of net income to total assets. ROA is an important indicator of a company's overall financial performance as it measures the company's ability to generate more profit from the assets it employs.

A 'good' varies by industry and company stage. On Eulerpool, you can compare Return on Assets (ROA)'s Adtraction Group with sector peers and the industry average to assess whether it is attractive.

To evaluate Return on Assets (ROA)'s, it is essential to compare it with peers in the same industry and sector. On Eulerpool, you can find direct industry comparisons for Return on Assets (ROA).

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Profitability — Adtraction Group

ROEROAROCEROICAsset TurnoverInventory TurnoverReceivables TurnoverDays Sales OutstandingDays Inventory OutstandingDays Payable OutstandingCash Conversion CycleCROICGross Profit/AssetsFixed Asset TurnoverEquity TurnoverWorking Capital TurnoverPayables TurnoverCapital IntensityReceivables/RevenueInventory/RevenueEBIT/Assets

All Key Metrics — Adtraction Group