McDonald's is primarily active in the fast food and restaurant industries.

The main competitors of McDonald's in the market include fast-food chains such as Burger King, Wendy's, KFC, Subway, and Taco Bell.

McDonald's Corporation, often referred to as McDonald's, is a renowned American fast food restaurant chain. Founded in 1940 by Richard and Maurice McDonald, the company initially started as a barbecue restaurant, but later transformed into a hamburger stand. In 1955, entrepreneur Ray Kroc joined the business and opened the first McDonald's franchise in Des Plaines, Illinois. With its focus on service, cleanliness, and value, McDonald's grew exponentially, becoming a global phenomenon in the fast-food industry. Today, McDonald's operates in more than 100 countries and serves millions of customers daily, offering a wide range of menu options, including its iconic Big Mac. With its rich history and worldwide recognition, McDonald's continues to be a dominant player in the foodservice industry.

McDonald's, a renowned fast-food chain, has achieved several significant milestones throughout its history. One such milestone is the introduction of their iconic hamburger, the Big Mac, in 1968. This signature sandwich became immensely popular and has remained a staple on their menu ever since. Another noteworthy achievement was the establishment of their global presence, marked by the opening of the first McDonald's outside of the United States in Canada in 1967. Over the years, McDonald's has continuously expanded its menu, introducing new items like the Chicken McNuggets in 1980 and the McCafé line of beverages in 2001. These achievements have solidified McDonald's position as a leader in the fast-food industry.

McDonald's is primarily present in countries and regions worldwide. The famous fast-food chain has an extensive global presence, with restaurants in over 100 countries. Some of the key markets where McDonald's operates include the United States, Canada, China, Japan, Australia, the United Kingdom, France, Germany, Brazil, and India. McDonald's has successfully established its brand across various continents, catering to diverse cultures and preferences. With its iconic golden arches, McDonald's continues to be one of the most recognizable and popular fast-food chains globally.

McDonald's represents values of quality, service, cleanliness, and value. The company's corporate philosophy focuses on delivering exceptional customer experiences, offering affordable and delicious food, and maintaining high standards of cleanliness in their restaurants. McDonald's aims to provide quality food products sourced from trusted suppliers, ensuring consistency across their global franchise network. By prioritizing customer satisfaction and convenience, McDonald's has become a leader in the fast-food industry. With a commitment to innovation, social responsibility, and community engagement, McDonald's continues to adapt and evolve to meet the changing needs of its customers while upholding its core values.

Analysts currently set an average price target of 345,17 USD for the McDonald's stock (median: 350,88 USD), implying +25,8 % versus the latest price. The consensus is based on 43 analyst ratings.

McDonald's Циљне цене аналитичара 2026

43 analysts currently rate the McDonald's stock: 23 recommend buying, 18 holding and 2 selling. For 2026, analysts expect McDonald's to generate revenue of 28,40 Млрд USD and earnings per share of 12,95 USD.

McDonald's Циљне цене аналитичара 2026

Converted at the current exchange rate, the McDonald's share trades at 237,68 EUR (274,48 USD).

The McDonald's share (MCD) is listed on 12 stock exchanges, including: NYSE (MCD), XETRA (MDO.DE), Frankfurt (MDO.F), München (MDO.MU), Stuttgart (MDO.SG), Düsseldorf (MDO.DU), Berlin (MDO.BE), Hamburg (MDO.HM).

The company McDonald's is a globally operating company, primarily known for its fast-food restaurants. McDonald's business model is based on the production and sale of fast food products such as burgers, french fries, and soft drinks. McDonald's has many different divisions that contribute to its operations. An important division is the franchise model, where franchisees have the right to open their own McDonald's restaurants. They acquire the right to use the McDonald's brand and system and receive support in establishing and operating their restaurant. Another important division of McDonald's is the delivery system. The company offers delivery service for customers who are unable to go to the restaurant or stay there. Through online ordering systems, McDonald's enables quick and easy ordering of deliveries. Another important aspect of the business model is marketing. McDonald's is known to be very creative and innovative in advertising. They have developed many famous advertising campaigns, including the "I'm Lovin' It" campaign, which was launched in 2003 and has since become one of the most famous brand slogans worldwide. McDonald's offers a wide range of products, including hamburgers, cheeseburgers, chicken McNuggets, salads, breakfast sandwiches, and much more. All products are produced according to McDonald's strict standards to ensure that they are safe, fresh, and of the highest quality. An important part of the business model is constantly improving and expanding the menu to meet the needs and desires of customers. Another factor contributing to McDonald's business model is sales and scaling. McDonald's has over 38,000 restaurants in over 100 countries, which means they are able to produce and sell products on a large scale. This allows them to maintain a strong position in the market and offer a wide range of products at an affordable price. In summary, McDonald's business model is built on many different pillars. They utilize the franchise model, marketing, online ordering system, and scaling to offer a wide range of products at an affordable price. Through continuous improvement and expansion of the menu, as well as innovative marketing, McDonald's remains one of the most well-known brands in the fast food industry.

očekivana prihod od McDonald's je 28,40 Млрд USD. Ova cifra je zasnovana na trenutnim finansijskim podacima i odražava poslovne rezultate preduzeća.

očekivana dobit od McDonald's je 9,25 Млрд USD. Neto dobit pokazuje profitabilnost preduzeća nakon odbitka svih troškova.

Odnos cene i zarade (KGV) za McDonald's je trenutno 21,19. KGV poredi sadašnju cenu akcije sa zaradom po akciji i pomaže investitorima da procene valuaciju akcije McDonald's.

Odnos cene i prihoda (KUV) za McDonald's je trenutno 6,90. KUV poredi tržišnu kapitalizaciju sa godišnjim prihodima i služi kao metrika valuacije za akciju McDonald's.

Eulpool score kvaliteta za McDonald's je 6/10.

ISIN za McDonald's je US5801351017. ISIN (International Securities Identification Number) je globalno jedinstveni identifikator za hartije od vrednosti.

WKN za McDonald's je 856958. WKN (Wertpapierkennnummer) je šestocifreni nemački broj za identifikaciju hartija od vrednosti.

Ticker za McDonald's je MCD. Simbol tikera se koristi za trgovinu akcijama McDonald's na berzanskom tržištu.

Током протеклих 12 месеци, McDonald's је исплатила дивиденду од 7,17 USD . Ово одговара приносу од дивиденде од око 2,61 %. За наредних 12 месеци, очекује се да McDonald's исплати дивиденду од 7,98 USD.

Дивидендна приносна норма од McDonald's износи тренутно 2,61 %.

McDonald's исплаћује дивиденду, која се расподељује у месецима , , , .

McDonald's је исплаћивала дивиденде сваке године у протеклих 48 година.

За наредних 12 месеци, очекују се дивиденде у износу од 7,98 USD. Ово одговара приносу од дивиденде од 2,89 %.

McDonald's је додељена сектору 'Ciklična potrošnja'.

Да бисте добили последњу дивиденду компаније McDonald's од у износу од 1,86 USD, требало је да имате акције у портфељу пре ex-дана .

Исплата последње дивиденде извршена је .

У години 2025, McDonald's је исплатила 6,78 USD као дивиденде.

Дивиденде компаније McDonald's се расподељују у USD.