YouGov Záväzky 2025

Čo robí YouGov?

YouGov PLC is an internationally operating market research company based in London. The company was founded in 2000 by Stephan Shakespeare and Nadhim Zahawi. Over the past 20 years, the company has established itself as an important player in the market and opinion research industry. YouGov's business model is based on providing fast and accurate data to help businesses make quick and efficient decisions. The data is collected through online surveys. YouGov has a large database of more than 8 million participants worldwide who regularly take part in surveys. This allows the company to quickly and cost-effectively capture opinions and attitudes towards various topics and products. YouGov is divided into three different divisions: Data Products, Data Services, and Custom Research. Data Products include products such as YouGov BrandIndex, YouGov Profiles, and YouGov Omnibus. YouGov BrandIndex is a daily updated ranking of brands and their perceptions as rated by customers. YouGov Profiles provides insight into the demographics, attitudes, and behaviors of consumers. YouGov Omnibus is a cost-effective solution for conducting surveys that delivers fast and accurate results. YouGov's Data Services division offers analytical solutions and consulting services. Customers receive individual reports and case studies that contain meaningful data and analyses to support them in identifying trends and making strategic decisions. YouGov's Custom Research division offers tailor-made market research projects that are customized to meet the specific needs and goals of customers. These projects can range from planning to data collection to analysis and interpretation of results. In recent years, YouGov has also established itself in the field of political opinion polls. The company provided surveys for the Brexit vote and the presidential elections in the United States. This has gained international attention and recognition for YouGov. Overall, YouGov offers a wide range of products and services to help customers make quick and accurate decisions. The company has established itself as an important player in the market and opinion research industry over the past 20 years and is a valuable partner for companies and institutions around the world due to its experience and expertise. YouGov ist eines der beliebtesten Unternehmen auf Eulerpool.com.