Greenyard Omakapital 2024

Mis teeb Greenyard?

Greenyard NV is an internationally active group specializing in the production and distribution of fruits and vegetables, as well as the manufacturing and sale of frozen products. With its headquarters in Belgium and branches in several countries such as France, Germany, Spain, Italy, the Netherlands, and Poland, Greenyard has been a significant player in the global market for many years. The history of Greenyard dates back to 1987 when the company was founded under the name Pinguin. Since then, the company has continuously evolved and become one of the largest providers of fruits, vegetables, and frozen products worldwide. In 2015, Greenyard merged with the British company Univeg, leading to an even stronger market positioning. Greenyard's business model is based on the sustainable and ecological cultivation and processing of fruits and vegetables. The company relies on a vertically integrated value chain that ranges from cultivation to processing and marketing. This enables Greenyard to ensure the quality and sustainability of its products, which is a critical success factor for the company. Greenyard is divided into three business segments: Fresh, Long Fresh, and Prepared. The Fresh segment involves supplying fresh fruits, vegetables, and exotic fruits to food retailers, wholesalers, and catering companies. The Long Fresh segment focuses on the sale of storable fruits and vegetables such as apples, bananas, or onions that can be stored over longer periods. The Prepared segment specializes in the sale of pre-prepared vegetable products that can be used for cooking or finishing dishes. Greenyard's product range includes a variety of fresh fruits and vegetables such as strawberries, tomatoes, cucumbers, or carrots. In the frozen products sector, the company offers frozen berries, vegetable mixtures, fish, and meat products, among others. Greenyard places special emphasis on the sustainability and quality of its products, as well as the use of state-of-the-art technologies in production and logistics. Sustainability is also a significant focus at Greenyard. The company is aware of its responsibility towards the environment and actively advocates for environmentally friendly and resource-efficient production methods. Greenyard is one of the co-founders of the Better Banana program, which promotes sustainable banana cultivation. Overall, it can be said that Greenyard is a leading company in the fruits and vegetables industry and meets the modern demands for sustainability and quality with its products. The vertically integrated value chain and commitment to environmental protection and sustainability make Greenyard an attractive partner for retailers and consumers. Greenyard ist eines der beliebtesten Unternehmen auf Eulerpool.com.