Return of a Legend: Enron in a New Guise?

Enron is back—at least online—and presents itself in a new guise with a touch of crypto-mysticism. The return of the infamous brand, once synonymous with one of the largest financial scandals in history, now seems to come in an entirely unexpected form: as a project by the founders of "Birds Aren't Real," a satirical phenomenon that took over social networks. The trademark of Enron was acquired by these creative minds in 2020, and now, in 2024, Enron Corp has been officially registered in Delaware. The website Enron.com shines anew, with a humorous promotional video full of corporate jargon and a range of high-priced merchandise items. Interestingly, the site includes a countdown and a link titled "Decentralization," hinting at future developments in the field of decentralized technologies. The creators claim to want to play a significant role in this innovative future, while urging users to remain vigilant and not be misled by potential fraud. It remains to be seen whether this is a step towards a new "shitcoin" and whether the creators of Birds Aren't Real will indeed dive into the world of cryptocurrencies. At the very least, they ask social media users not to respond to suspicious messages asking for financial support.