WPP

WPP Liabilities

The The Liabilities of WPP (WPP.L) as of Oct 12, 2026 is 21.30 B GBP. In the previous year, The Liabilities was 21.78 B GBP — a change of -2.17% (lower).

Liabilities

21.30 BGBP

YoY

-2.17%

Last updated:

In 2025, WPP's total liabilities amounted to 21.30 B GBP, a -2.17% difference from the 21.78 B GBP total liabilities in the previous year.

The WPP Liabilities history

  • 3 Years

  • 10 Years

  • 25 Years

  • Max

Liabilities
Date
Liabilities
Jan 1, 2018
32.44 B GBP
Jan 1, 2019
31.29 B GBP
Jan 1, 2020
31.12 B GBP
Jan 1, 2021
23.80 B GBP
Jan 1, 2022
24.66 B GBP
Jan 1, 2023
22.79 B GBP
Jan 1, 2024
21.78 B GBP
Jan 1, 2025
21.30 B GBP
The WPP Liabilities history
YEARLiabilitiesYoY
21.30 BGBP-2.17%
21.78 BGBP-4.45%
22.79 BGBP-7.59%
24.66 BGBP+3.61%
23.80 BGBP-23.51%
31.12 BGBP-0.54%
31.29 BGBP-3.55%
32.44 BGBP-1.96%
33.08 BGBP+30.98%
25.26 BGBP+19.99%
21.05 BGBP+10.24%
19.09 BGBP—
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WPP Stock analysis

What does WPP do? The company WPP PLC is a globally leading provider of advertising and marketing services. It was founded in London in 1971 by Martin Sorrell, who was CEO until 2018. Today, WPP operates in over 100 countries and employs over 130,000 people. WPP's business model is based on accompanying clients in all phases of the marketing process. The company is fundamentally different from its competitors, who are usually only active in specific areas of marketing. WPP is also not a manufacturer of advertising materials but works with external partners and service providers. The company is divided into various divisions. The largest is "Advertising & Media Investment Management," where classical advertising and media such as TV commercials or magazine ads, as well as the purchase of advertising space on platforms like Facebook or Google, are bundled. Another division is "Data Investment Management," where WPP's experts focus on data collection and analysis. This allows clients to better identify and understand their target groups and markets. In the PR & Public Affairs division, WPP supports its clients in communicating with the public and political decision-makers. In the "Branding & Identity, Healthcare, and Specialist Communications" division, the focus is on brand-building and specialized marketing solutions for specific industries. WPP is also active in areas such as healthcare and government campaigns. WPP offers a wide range of products to provide individual solutions to its clients. These include creative services, market research, insights tools, digital technologies, and event management. Customized teams are often formed for large clients, which work directly on-site or in a decentralized manner. WPP's client base ranges from multinational corporations such as Coca-Cola, Procter & Gamble, and Ford to medium-sized companies and non-profit organizations. Innovation and technological developments play an important role at WPP. The company continuously invests in new tools and systems and also collaborates with technology startups. For example, WPP's digital unit, Wunderman Thompson, has acquired the technology company Zipline Interactive, which specializes in augmented reality. Through further acquisitions and partnerships, WPP also aims to expand its market position in the areas of artificial intelligence and data analysis. Overall, WPP is an important player in the advertising and marketing industry. Due to its broad portfolio in various segments and its global presence, the company has good conditions to be successful in the future. WPP is one of the most popular companies on Eulerpool.

Liabilities Details

Assessing WPP's Liabilities

WPP's liabilities constitute the company's financial obligations and debts owed to external parties and stakeholders. They are categorized into current liabilities, due within a year, and long-term liabilities, which are due over a longer period. A detailed assessment of these liabilities is crucial for evaluating WPP's financial stability, operational efficiency, and long-term viability.

Year-to-Year Comparison

By comparing WPP's liabilities year-over-year, investors can identify trends, shifts, and anomalies in the company’s financial positioning. A decrease in total liabilities often signals financial strengthening, while an increase might indicate enhanced investments, acquisitions, or potential financial strain.

Impact on Investments

WPP's total liabilities play a significant role in determining the company's leverage and risk profile. Investors and analysts examine this aspect meticulously to ascertain the firm’s ability to meet its financial obligations, which influences investment attractiveness and credit ratings.

Interpreting Liability Fluctuations

Shifts in WPP’s liability structure indicate changes in its financial management and strategy. A reduction in liabilities reflects efficient financial management or debt payoffs, while an increase may suggest expansion, acquisition activities, or accruing operational expenses, each carrying distinct implications for investors.

Frequently Asked Questions about WPP stock

The Liabilities of WPP is 21.30 B GBP in 2025.

The Liabilities of WPP changed from 21.78 B GBP to 21.30 B GBP, representing a -2.17% change. The value is lower than the previous year.

On Eulerpool you can find the complete historical development of The Liabilities WPP since 2006 – with annual values, charts, and detailed analysis.

The Liabilities's GBP is a key factor for investors. Changes in this metric can signal improving or deteriorating fundamentals, directly impacting the stock price. On Eulerpool, you can track The Liabilities's WPP historically and in real time.

Access this data via the Eulerpool API

Balance Sheet — WPP

All Key Metrics — WPP