Amazon.com (AMZN) Stock Price

Amazon.com Price

NYSE·CLOSED
260.23
​
Market closed

Revenue has compounded at 24.8% per year over the past 19 years to 716.92 B USD. Earnings per share have grown at 35.4% per year over the last 19 years. Amazon.com's net margin stands at 10.8%, up from 7.1% several years earlier. Analysts set a median price target of 325.00 USD, implying 24.9% above the current price. Of 74 analysts, 69 rate the stock a buy — an overall Buy consensus.

Amazon.com stock price

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Amazon.com business model & stock analysis

Amazon is one of the largest online retailers worldwide and originated in the USA. The company was founded in 1994 as an online bookstore, but has since become a comprehensive marketplace that also offers many other products. The headquarters are located in Seattle, Washington. Amazon now employs over one million people and is also active in many other countries. The business model of Amazon is based on selling products on the internet - and it is extremely successful at that. The company is known for providing its customers with a huge selection of products and often having particularly low prices. Around 95% of the products on Amazon are sold by third-party sellers. However, Amazon also operates its own production and sales departments. One of Amazon's largest divisions is online shopping, where customers can buy products from numerous categories. In addition to books, Amazon also offers clothing, electronics, household appliances, cosmetics, toys, groceries, and many other products. There are both well-known brand-name products and products from less well-known manufacturers. Another business area of Amazon is video streaming, which offers customers a wide selection of movies and series. Music streaming is also part of the company's portfolio now. Music can be streamed on demand and live broadcasts of concerts and other events are also offered. Another product of Amazon is the voice control assistant Alexa, which is built into some of the company's own devices such as the Amazon Echo or Amazon Fire TV. Users can make requests or perform other actions by voice command. Alexa can, for example, provide weather forecasts or play music. In addition, Amazon has its own technology branches that deal with artificial intelligence, robotics, and cloud computing. This enables the company to be innovative in other areas as well, such as realizing deliveries by drones or self-driving delivery vans. A development that Amazon has strongly advanced in recent years is cloud computing. In this process, IT infrastructure and applications are no longer installed locally on one's own computer, but are centrally provided in the network. Amazon Web Services (AWS) has now become a leader in the cloud market and is also used by large companies and public institutions, for example. Another topic that Amazon has pushed forward in recent years is sustainability. The company announced that it aims to be carbon neutral by 2040. It also plans to develop more climate-friendly shipping options, such as the use of electric transporters and the possibility of delivering packages in bundles. Overall, Amazon has developed into one of the largest online retailers worldwide in recent years and is no longer just a pure book distributor. The company constantly drives new developments and also shows innovation in other areas. Despite some critical voices regarding working conditions and market dominance, Amazon remains an important marketplace for many people due to its wide range of products at low prices.

Frequently asked questions about Amazon.com

The business model of Amazon is primarily focused on e-commerce and cloud computing. Amazon operates as an online marketplace, providing a platform for individuals and businesses to sell their products. The company also manufactures and sells consumer electronics, such as the Kindle e-reader and Fire tablet. In addition, Amazon offers cloud computing services through its Amazon Web Services (AWS) division, providing companies with on-demand computing resources. Through its business model, Amazon aims to offer a wide selection of products, convenient and fast delivery options, competitive pricing, and exceptional customer service.

Amazon is primarily active in several industries, including e-commerce, cloud computing, digital streaming, and artificial intelligence.

The main competitors of Amazon in the market are Walmart, eBay, and Alibaba.

Amazon is a multinational technology company founded by Jeff Bezos in 1994. It started as an online marketplace for books before expanding into various other product categories. Since then, Amazon has grown rapidly and become one of the largest e-commerce platforms worldwide. With a focus on customer satisfaction and innovation, the company has introduced services such as Amazon Prime, Kindle e-readers, and Amazon Web Services (AWS). Amazon's success can be attributed to its customer-centric approach, extensive product selection, and efficient delivery network. Today, Amazon is a household name known for its convenience, competitive prices, and wide range of products.

Some significant milestones that the company Amazon has achieved include becoming the world's largest online marketplace, reaching a market capitalization of over $1 trillion, and pioneering the concept of same-day delivery. Amazon also revolutionized the e-book industry with the introduction of the Kindle e-reader, and expanded into various industries such as cloud computing with Amazon Web Services (AWS). Additionally, the company successfully launched its own line of consumer electronics, including the Amazon Echo smart speaker. Through strategic acquisitions and continuous innovation, Amazon has established itself as a global leader in e-commerce and technology.

Amazon is primarily present in various countries and regions. These include the United States, where the company originated, as well as Canada, Mexico, the United Kingdom, Germany, France, Italy, Spain, Netherlands, Australia, Japan, China, India, Brazil, and several others. With its global presence, Amazon has established itself as one of the world's largest e-commerce platforms, offering a wide range of products and services to customers worldwide.

Amazon represents several core values and a unique corporate philosophy. As a customer-centric company, Amazon strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. Innovation is at the forefront of Amazon's values, constantly pushing boundaries to find new ways to serve customers better. Amazon also values long-term thinking and is committed to offering low prices and a vast selection of products. Moreover, the company focuses on operational excellence, constantly improving upon its processes to ensure efficient and timely delivery of products. These values and corporate philosophy have contributed to Amazon's immense success and customer loyalty.

Analysts currently set an average price target of 329.07 USD for the Amazon.com stock (median: 325.00 USD), implying +29.7 % versus the latest price. The consensus is based on 74 analyst ratings.

74 analysts currently rate the Amazon.com stock: 69 recommend buying, 5 holding and 0 selling. For 2026, analysts expect Amazon.com to generate revenue of 828.71 B USD and earnings per share of 12.74 USD.

Converted at the current exchange rate, the Amazon.com share trades at 232.50 EUR (260.23 USD).

The Amazon.com share (AMZN) is listed on 13 stock exchanges, including: NYSE (AMZN), London (0R1O.L), SIX (Zürich) (AMZNUSD.SW), XETRA (AMZ.DE), Frankfurt (AMZ.F), München (AMZ.MU), Stuttgart (AMZ.SG), Düsseldorf (AMZ.DU).

The business model of Amazon is one of the most well-known and successful in the world of online commerce. The company offers a variety of products and services, including books, electronics, fashion, beauty products, groceries, travel, and much more. An essential component of Amazon's business model is the online marketplace, where other sellers can sell their products. Amazon acts as an intermediary and provides these sellers with a platform where they can easily and effectively sell their goods to millions of customers around the world. Amazon also sells products under its own brand and has developed a range of private labels such as Amazon Basics, Amazon Essentials, and Solimo. These brands are typically more affordable and target customers looking for good value for money. A crucial area of Amazon's business model is delivery and logistics management. Amazon offers its customers fast and reliable delivery through Amazon Prime, a subscription service that provides free shipping and other benefits such as access to Prime Video and music. To provide this service, Amazon has built an extensive network of warehouses and distribution centers around the world. In the technology sector, Amazon has developed the cloud computing platform AWS (Amazon Web Services). This business is a significant driver of growth and accounts for a substantial portion of Amazon's revenue. On the AWS platform, companies can operate and scale their IT infrastructure reliably and efficiently. Another crucial pillar in Amazon's business model is its digital business. Amazon offers a variety of digital products such as e-books, music, movies, and TV series on its platform. The Kindle e-book reader, which shares the same name as the company, is another important product in Amazon's digital business. Over the years, Amazon has also developed various other business areas, such as Amazon Fresh, a grocery delivery service, Amazon Home Services, a home service marketplace, and Amazon Go, a cashier-less retail store. Amazon's business model is highly customer-oriented and aims to make the shopping experience for customers as easy and convenient as possible. By continuously improving its delivery offerings, utilizing artificial intelligence and other technologies, Amazon has secured a leading position in e-commerce and further expanded its market leadership in this field. In summary, the business model of Amazon is based on an efficient and scalable platform that allows other companies to sell their products, while Amazon also offers its own products and services. The company is able to leverage the latest technologies and strategies to provide its customers with an excellent shopping experience while increasing its reach through expansion into new business areas. The answer is: The business model of Amazon revolves around its online marketplace, delivering a variety of products and services worldwide. It also focuses on its own brands and offers fast, reliable delivery through the Prime subscription service. Additionally, Amazon has developed the cloud computing platform AWS, and offers digital products like e-books and music. The company continually expands into new business areas, always prioritizing customer experience.

The expected revenue of Amazon.com is 828.71 B USD. This figure is based on current financial data and reflects the company's business performance.

The expected profit of Amazon.com is 138.41 B USD. The net profit reflects the company's profitability after deducting all expenses.

The price-to-earnings ratio (P/E) of Amazon.com is currently 20.43. The P/E ratio compares the current share price to the earnings per share and helps investors assess the valuation of the Amazon.com stock.

The price-to-sales ratio (P/S) of Amazon.com is currently 3.41. The P/S ratio compares the market capitalization to the annual revenue and serves as a valuation metric for the Amazon.com stock.

The Eulerpool Quality Score for Amazon.com is 5/10.

The ISIN of Amazon.com is US0231351067. The ISIN (International Securities Identification Number) is a globally unique identifier for securities.

The WKN of Amazon.com is 906866. The WKN (Wertpapierkennnummer) is a six-digit German security identification number.

The ticker of Amazon.com is AMZN. The ticker symbol is used to trade Amazon.com shares on the stock exchange.

Fair ValueTerminal
244.62 USD
Over-/UndervaluationTerminal
Fairly valued
Industry
Marketing Retail
Number of shares
Employees
Revenue per Employee
454,901.02 USD
Revenue growth Ø5 years
EBIT growth Ø5 years
Net Income growth Ø5 years
Website amazon.com
Currency
USD
Initial public offering
May 15, 1997
ISIN
US0231351067
Cusip
023135106
Sedol
2000019
Market capitalization
2.82 T USDMega Cap
52-Week Range
PEG
3.76
P/E ratio
P/Ee 2026
20.36
P/Ee 2027
24.45
P/Ee 2028
18.37
P/Ee 2029
15.80
P/Ee 2030
12.82
P/S
P/Se
3.41
EV/EBIT
33.88
P/B Ratio
6.85
ROE (Return on Equity)
ROA (Return on Assets)
ROCE (Return on Capital Employed)
ROIC (Return on Invested Capital)
16.29 %
Last updated Oct 14, 2026, 11:33 PM

Amazon.com Ticker

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Amazon.com FIGI

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All fundamentals and in-depth analysis of Amazon.com

Our stock analysis for Amazon.com stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Amazon.com. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.