eBay (EBAY) Stock Price
eBay Price
eBay (EBAY) Stock | ISIN US2786421030 | WKN 916529. The current eBay stock price is 109.45 USD (2026). Revenue is 11.77 B USD. Net income is 2.99 B USD. The P/E ratio is 18.33. Market capitalization is 54.83 B USD. eBay operates in the Cyclical consumption sector.
Over the last 19 years eBay grew revenue by 4.4% annually, reaching 10.28 B USD. Earnings per share have grown at 8.9% per year over the last 19 years. For eBay, the net margin of 19.2% is down versus 63.7% a few years ago. At today's price the dividend yield works out to roughly 1.23%. The payout ratio is around 8% of earnings. The dividend has grown at 19.2% per year over the past 5 years.
eBay stock price
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Stock Price
ⓘHow to Read This Chart
This chart tracks the historical stock price of eBay over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.
Total Return vs. Price Return
The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.
Intraday Price Data
When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how eBay stock reacts to market openings, earnings releases, or breaking news throughout the trading session.
What to Look For
Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing eBay's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.
| Date | eBay Price |
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eBay Revenue, EBIT, Net Income
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eBay Income Statement, Balance Sheet, Cash Flow Statement
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| REVENUE GROWTH (%) |
| GROSS MARGIN (%) |
| GROSS INCOME (B USD) |
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| NET INCOME GROWTH (%) |
| DIVIDEND (USD)DIV. (USD) |
| DIVIDEND GROWTH (%)DIV. GROWTH (%) |
| SHARES (B) |
| DOCUMENTS |
| 2024 | 2025e | 2026e | 2027e | 2028e | 2029e | 2030e | 2031e |
|---|---|---|---|---|---|---|---|
| 10.28 | 11.24 | 11.77 | 12.36 | 12.88 | 13.5 | 14.19 | 15.09 |
| 1.69 | 9.29 | 4.73 | 5.02 | 4.21 | 4.81 | 5.08 | 6.39 |
| 71.99 | 65.87 | 62.9 | 59.89 | 57.47 | 54.83 | 52.18 | 49.05 |
| 7.4 | 7.4 | 7.4 | 7.4 | 7.4 | 7.4 | 7.4 | 7.4 |
| 1.98 | 2.8 | 2.99 | 3.29 | 3.62 | 3.99 | 4.42 | 4.64 |
| -28.62 | 41.62 | 6.94 | 9.9 | 9.98 | 10.43 | 10.7 | 4.96 |
| 1.35 | 1.16 | 0.58 | 0.57 | - | - | - | - |
| 35 | -14.07 | -50 | -1.72 | – | – | – | – |
| 0.5 | 0.5 | 0.5 | 0.5 | 0.5 | 0.5 | 0.5 | 0.5 |
| – | – | – | – | – | – | – | – |
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Income Statement Key Figures
ⓘRevenue and Revenue Growth
Revenue is the starting point of every income statement — it measures the total sales eBay generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.
Gross Margin
Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue eBay retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare eBay's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.
EBIT and EBIT Margin
EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.
Net Income and Earnings Per Share (EPS)
Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.
Shares Outstanding
The total number of shares eBay has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.
Analyst Estimates
The projected figures represent consensus estimates from professional analysts. Compare these forecasts against eBay's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.
eBay stock margins
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eBay Stock Revenue, EBIT, Earnings per Share
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eBay business model & stock analysis
eBay SWOT Analysis
Strengths
eBay Inc holds several strengths that contribute to its success in the online marketplace:
- Strong brand recognition and global presence
- Wide range of product categories and a vast number of listings
- Efficient payment processing system through PayPal
- Robust user feedback system promoting trust and reputation
- Large customer base with millions of active users
Weaknesses
Despite its strengths, eBay Inc also faces some weaknesses that need to be addressed:
- High level of competition from other e-commerce platforms
- Dependence on third-party sellers, making inventory control difficult
- Inconsistent product quality and customer service from individual sellers
- Difficulties in preventing counterfeit or unauthorized items being sold
Opportunities
eBay Inc has several opportunities to further expand and strengthen its position:
- Integration of augmented reality and virtual reality technologies for enhanced shopping experiences
- Growing demand for mobile shopping, providing a chance to develop user-friendly apps
- Expansion into emerging markets with rising internet penetration rates
- Partnerships with established brands and retailers to offer exclusive products
- Expansion into new categories such as automotive and home improvement
Threats
eBay Inc should be aware of the following threats that may impact its business:
- Intense competition from dominant e-commerce players like Amazon
- Increasing regulatory challenges and legal complexities in different markets
- Rapidly changing customer preferences and expectations
- Risks associated with cyberattacks and data breaches, affecting user trust
- Economic downturns and fluctuating exchange rates impacting consumer spending
eBay Segments
eBay Revenue by Segment
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eBay Revenue by Region
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eBay Eulerpool Fair Value
eBay historical P/E ratio, EBIT multiple, and P/S ratio
eBay annual returns
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Annual Return
ⓘWhat This Chart Shows
This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.
Price Return
Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.
Dividend Return
Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.
What to Look For
Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.
eBay shares outstanding
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eBay Dividend History
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eBay dividend history and estimates
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eBay dividend payout ratio
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eBay Earnings Estimates
eBay Earnings Estimates
| Date | EPS estimate | Revenue Estimate | Quarterly report |
|---|---|---|---|
| 4/28/2026 | 1.6USD | 3.09 BUSD | 2026 Q1 |
| 2/25/2026 | 1.38USD | 2.94 BUSD | 2025 Q4 |
| 4/24/2024 | 1.17USD | 2.59 BUSD | 2024 Q1 |
| 2/20/2024 | 1.04USD | 2.56 BUSD | 2023 Q4 |
| 8/1/2023 | 1.03USD | 2.4 BUSD | 2023 Q2 |
| 5/2/2023 | 1.08USD | 2.39 BUSD | 2023 Q1 |
| 2/21/2023 | 1.08USD | 2.5 BUSD | 2022 Q4 |
| 11/2/2022 | 0.95USD | 2.36 BUSD | 2022 Q3 |
| 8/3/2022 | 0.91USD | 2.4 BUSD | 2022 Q2 |
| 5/4/2022 | 1.05USD | 2.5 BUSD | 2022 Q1 |
EESG©
Eulerpool ESG Scorecard© for the eBay stock
EEnvironment
20
Environment
SSocial
20
Social
GGovernance (Corporate Governance)
4
Governance (Corporate Governance)
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eBay shareholder structure
| % | Name |
|---|---|
11.49288% | |
4.71838% | |
4.60389% | |
2.97011% | |
2.46852% | |
2.00279% | |
1.6195% | |
1.60001% | |
1.29755% | |
1.25595% |
eBay Executives and Management Board
Mr. James Iannone
(52)President, Chief Executive Officer, Director · since 2020
Ms. Julie Loeger
(61)Senior Vice President, Chief Growth Officer
Ms. Samantha Wellington
(47)Senior Vice President, Chief Legal Officer and Secretary
Mr. Cornelius Boone
(44)Senior Vice President, Chief People Officer
Mr. Paul Pressler
(68)Independent Chairman of the Board
eBay Supply Chain
Frequently asked questions about eBay
The business model of eBay Inc. revolves around providing an online marketplace for buyers and sellers to engage in various types of transactions. As one of the leading e-commerce platforms globally, eBay enables individuals and businesses to sell new and used items across different categories. Sellers list their products on the platform, and buyers can browse and purchase these items through auction-style or fixed-price listings. With its user-friendly interface and extensive reach, eBay facilitates a wide range of transactions, including consumer-to-consumer, business-to-consumer, and even business-to-business interactions. eBay's success lies in its ability to connect buyers and sellers from around the world, creating a dynamic and vibrant online marketplace.
eBay stock
eBay Peer Group
eBay Ticker
eBay FIGI
All fundamentals and in-depth analysis of eBay
Our stock analysis for eBay Revenue stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of eBay Revenue. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.