Stitch Fix (SFIX) Stock Price

Stitch Fix Price

NASDAQ·CLOSED
3.79USD-0.15 (-3.88 %)
Market closed

Revenue has compounded at 6.3% per year over the past 9 years to 1.27 B USD. Earnings per share have declined at 12.8% per year over the last 3 years. Stitch Fix's net margin stands at -2.3%, down from -0.4% several years earlier. Analysts set a median price target of 6.12 USD, implying 61.5% above the current price. Of 10 analysts, 1 rate the stock a buy — an overall Hold consensus. Over the past year Stitch Fix shares have lost 25.8%. The stock trades about 24% above its 52-week low.

Stitch Fix stock price

Volume
Details

Stock Price

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How to Read This Chart

This chart tracks the historical stock price of Stitch Fix over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.

Total Return vs. Price Return

The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.

Intraday Price Data

When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how Stitch Fix stock reacts to market openings, earnings releases, or breaking news throughout the trading session.

What to Look For

Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing Stitch Fix's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.

Stitch Fix Stock Price History
DateStitch Fix Price
7/17/20263.79 USD
7/16/20263.94 USD
7/15/20263.87 USD
7/14/20263.72 USD
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7/28/20255.27 USD
7/25/20255.05 USD
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7/23/20255.26 USD
7/22/20255.11 USD
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Stitch Fix Revenue, EBIT, Net Income

  • 3 Years

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  • Max

Revenue
EBIT
Net Income
Details
Date
Revenue
EBIT
Net Income
Jan 1, 2022
2.07 B USD
-190.30 M USD
-207.10 M USD
Jan 1, 2023
1.64 B USD
-134.90 M USD
-172.00 M USD
Jan 1, 2024
1.34 B USD
-98.61 M USD
-128.84 M USD
Jan 1, 2025
1.27 B USD
-37.68 M USD
-28.74 M USD
Jan 1, 2026 (e)
1.37 B USD
-32.17 M USD
-27.57 M USD
Jan 1, 2027 (e)
1.42 B USD
-18.41 M USD
-13.65 M USD
Jan 1, 2028 (e)
1.45 B USD
-10.49 M USD
-2.09 M USD
Jan 1, 2029 (e)
1.52 B USD
-41.92 M USD
-23.67 M USD

Stitch Fix Income Statement, Balance Sheet, Cash Flow Statement

Last updated Jul 22, 2026, 7:02 PM
 
REVENUEB USD
REVENUE GROWTH%
GROSS MARGIN%
GROSS INCOMEM USD
EBITM USD
EBIT MARGIN%
NET INCOMEM USD
NET INCOME GROWTH%
SHARESM
20162017201820192020202120222023202420252026e2027e2028e2029e
0.730.981.231.581.712.102.071.641.341.271.371.421.451.52
–33.8425.4928.638.5022.79-1.38-20.95-18.38-5.247.973.802.254.96
44.2544.4243.7244.5844.0745.0743.8742.2544.2844.3644.3644.3644.3644.36
323.00434.00536.00703.00754.00947.00909.00692.00592.00562.00606.80629.87644.06676.00
64.0031.0043.0023.00-51.00-63.00-190.00-134.00-98.00-37.00-32.00-18.00-10.00-41.00
8.773.173.511.46-2.98-3.00-9.17-8.18-7.33-2.92-2.34-1.27-0.69-2.69
33.00–44.0036.00-67.00-8.00-207.00-172.00-128.00-28.00-27.00-13.00-2.00-23.00
–––-18.18-286.11-88.062,487.50-16.91-25.58-78.13-3.57-51.85-84.621,050.00
96.4096.40102.80161.50102.40106.00108.80114.70120.21128.78128.78128.78128.78128.78
Details

Income Statement Key Figures

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Revenue and Revenue Growth

Revenue is the starting point of every income statement — it measures the total sales Stitch Fix generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.

Gross Margin

Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue Stitch Fix retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare Stitch Fix's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.

EBIT and EBIT Margin

EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.

Net Income and Earnings Per Share (EPS)

Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.

Shares Outstanding

The total number of shares Stitch Fix has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.

Analyst Estimates

The projected figures represent consensus estimates from professional analysts. Compare these forecasts against Stitch Fix's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.

Stitch Fix stock margins

The Stitch Fix margin analysis displays the gross margin, EBIT margin, as well as the profit margin of Stitch Fix. The EBIT margin (EBIT/sales) indicates the percentage of sales that remains as operating profit. The profit margin shows the percentage of sales that remains for Stitch Fix.

  • 3 Years

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  • Max

Gross margin
EBIT margin
Profit margin
Details
Date
Gross margin
EBIT margin
Profit margin
Jan 1, 2021
45.10 %
-3.02 %
-0.42 %
Jan 1, 2022
43.86 %
-9.18 %
-9.99 %
Jan 1, 2023
42.24 %
-8.23 %
-10.50 %
Jan 1, 2024
44.27 %
-7.37 %
-9.63 %
Jan 1, 2025
44.42 %
-2.97 %
-2.27 %
Jan 1, 2026 (e)
44.42 %
-2.35 %
-2.01 %
Jan 1, 2027 (e)
44.42 %
-1.30 %
-0.96 %
Jan 1, 2028 (e)
44.42 %
-0.72 %
-0.14 %

Stitch Fix Stock Revenue, EBIT, Earnings per Share

The Stitch Fix earnings per share therefore indicates how much revenue Stitch Fix has generated per share in a given period. The earnings before interest and taxes per share shows how much of the operating profit corresponds to each share. The earnings per share indicates how much of the profit belongs to each share.

  • 3 Years

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  • Max

Revenue per Share
EBIT per share
Earnings per Share
Details
Date
Revenue per Share
EBIT per share
Earnings per Share
Jan 1, 2021
19.82 USD
-0.60 USD
-0.08 USD
Jan 1, 2022
19.05 USD
-1.75 USD
-1.90 USD
Jan 1, 2023
14.28 USD
-1.18 USD
-1.50 USD
Jan 1, 2024
11.13 USD
-0.82 USD
-1.07 USD
Jan 1, 2025
9.84 USD
-0.29 USD
-0.22 USD
Jan 1, 2026 (e)
10.03 USD
-0.25 USD
-0.20 USD
Jan 1, 2027 (e)
10.40 USD
-0.14 USD
-0.10 USD
Jan 1, 2028 (e)
10.64 USD
-0.08 USD
-0.02 USD

Stitch Fix business model & stock analysis

Stitch Fix Inc is an American company that was founded in 2011 by Katrina Lake. The idea of Stitch Fix was to provide personalized fashion advice and delivery of clothing and accessories at a reasonable price. The company has been listed on NASDAQ since 2017 and has since achieved rapid growth. The business model of Stitch Fix is based on customers signing up on the Stitch Fix website and filling out a questionnaire. Style and fit preferences are captured on the platform to suggest suitable items to customers. Stylists at Stitch Fix use innovative technology to individually tailor clothing, accessories, and shoes. Customers can choose from a wide range of brands and designers. Once a personal profile has been created, Stitch Fix suggests fashion options that match the customer's preferences. The customer can then select which items to keep or return. Stitch Fix has a special business model in dealing with customers, called the "fallback model." This means that customers only pay for the items of clothing they want to keep. So if a customer doesn't find a suitable item of clothing or doesn't want to keep anything at all, there are no costs. There is also no monthly fee, so customers only pay if they actually want to keep clothing. Stitch Fix has five main product categories: women's clothing, men's clothing, shoes, accessories, and jewelry. Women's clothing is the best-selling category at Stitch Fix. Dresses, pants, blouses, skirts, and jackets are the most offered items in the range. Stitch Fix also offers special sizes and styles for pregnant women and plus sizes. The men's clothing category offers a variety of items, including shirts, pants, jackets, and sweaters. Stitch Fix also offers formal suits and special sizes for men. The shoe category includes a wide selection of shoes, from stylish shoes to sports shoes. The shoes are specifically tailored to the customer's needs - cushioned insoles, flexible soles, and breathable linings are just some of the features incorporated into the shoes. Accessories and jewelry include a variety of items, including bags, belts, hats, scarves, and jewelry. These products can be easily combined with other items to create the perfect outfit. Stitch Fix also has a special category called "Stitch Fix Kids," which offers clothing and accessories for children of all ages. This category is a relatively new addition to the range. Overall, Stitch Fix is an impressive company that offers its customers personalized fashion with excellent customer service. The "fallback model" has made the company successful by meeting the needs of its customers. Stitch Fix also has a wide range of products and categories to offer, making it an interesting company for any clothing style.

Stitch Fix SWOT Analysis

Strengths

Stitch Fix Inc has a unique business model that combines personalized styling with data analytics, allowing them to provide curated clothing recommendations to customers.

The company has developed a strong brand reputation for providing convenient, personalized and high-quality fashion solutions to its customers.

Stitch Fix utilizes a large team of professional stylists who have a deep understanding of fashion trends and individual preferences, contributing to the accuracy of their recommendations.

The company has successfully leveraged technology to improve its operations and optimize inventory management, resulting in efficient supply chain management and reduced costs.

Weaknesses

Stitch Fix Inc heavily relies on customer data and feedback to drive its recommendations. However, if the data or feedback collected is inaccurate or insufficient, it could impact the accuracy of their personalized clothing suggestions.

The company's success depends on its ability to attract and retain skilled stylists. Difficulty in recruiting and retaining talent could pose challenges to Stitch Fix's business model.

As a primarily online-based service, Stitch Fix may face limitations in providing a tactile shopping experience, which some customers may prefer when making fashion choices.

The company's revenue is heavily dependent on the number of active clients and their purchasing frequency. Therefore, customer churn or decreased engagement could negatively impact financial performance.

Opportunities

The global online fashion market continues to grow rapidly, presenting expansion opportunities for Stitch Fix in new geographic markets and customer segments.

Stitch Fix can further leverage its data analytics capabilities to improve personalization, enhance customer satisfaction, and drive sales.

The company can explore partnerships or collaborations with fashion brands, influencers, or other retail platforms to increase brand visibility and reach a wider audience.

Expansion into additional product categories such as footwear, accessories, or beauty products could diversify Stitch Fix's offerings and attract a larger customer base.

Threats

Increased competition from established fashion retailers and emerging startups offering similar personalized styling services could pose a threat to Stitch Fix's market share.

Fluctuations in consumer spending patterns and economic conditions could impact the demand for discretionary fashion purchases, affecting Stitch Fix's revenue.

Negative incidents related to data privacy and security breaches could damage customer trust and impact Stitch Fix's reputation and customer retention rate.

Regulatory changes or legal challenges regarding the collection and usage of customer data could impose constraints or increase compliance costs for Stitch Fix.

Stitch Fix Eulerpool Fair Value

Details

Fair Value Estimate

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What Is Fair Value?

Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.

Earnings-Based Fair Value

Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.

Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021

Revenue-Based Fair Value

Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"

Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021

Dividend-Based Fair Value

Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.

Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021

How to Use This Chart

When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.

Stitch Fix historical P/E ratio, EBIT multiple, and P/S ratio

Stitch Fix annual returns

Details

Annual Return

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What This Chart Shows

This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.

Price Return

Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.

Dividend Return

Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.

What to Look For

Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.

Stitch Fix shares outstanding

The number of shares of Stitch Fix was 128.78 M in 2025. This indicates how many shares Stitch Fix is divided into. Since shareholders are the owners of a company, each share represents a small portion of the company's ownership.

  • 3 Years

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  • Max

Number of stocks
Details
Date
Number of stocks
Jan 1, 2021
106.00 M Stocks
Jan 1, 2022
108.80 M Stocks
Jan 1, 2023
114.70 M Stocks
Jan 1, 2024
120.21 M Stocks
Jan 1, 2025
128.78 M Stocks
Jan 1, 2026 (e)
128.78 M Stocks
Jan 1, 2027 (e)
128.78 M Stocks
Jan 1, 2028 (e)
128.78 M Stocks

Current Stitch Fix forecasts and price targets in July 2026

Analyst Price Targets 2026
Δ MOM Price Target
0.00 %
Buy10.00 % (1)
Hold50.00 % (5)
Sell40.00 % (4)
12M Price Target
6.12
Last Price
3.91
Currency
USD
12M Return Potential
56.52 %
LTM Return
0 %

Stitch Fix Earnings Estimates

DateEPS estimateRevenue EstimateQuarterly report
6/10/2026-0.06USD338.06 MUSD2026 Q3
6/9/2026-0.06USD339.16 MUSD2026 Q3
6/8/2026-0.06USD339.16 MUSD2026 Q3
3/11/2026-0.05USD339.54 MUSD2026 Q2
3/9/2026-0.05USD341.42 MUSD2026 Q2
12/4/2025-0.06USD342.55 MUSD2026 Q1
12/10/2024-0.15USD313.07 MUSD2025 Q1
12/3/2024-0.15USD313.27 MUSD2025 Q1
6/4/2024-0.19USD328.49 MUSD2024 Q3
3/5/2024-0.25USD341.38 MUSD2024 Q2

EESG©

Eulerpool ESG Scorecard© for the Stitch Fix stock

37/100
47
Environment
46
Social
17
Governance
E

Environment

20
Scope 1 - Direct Emissions—
Scope 2 - Indirect emissions from purchased energy—
Scope 3 - Indirect emissions within the value chain—
Total CO₂ emissions—
CO₂ reduction strategy
Coal energy
Nuclear power
Animal experiments
Fur & Leather—
Pesticides—
Palm Oil—
Tobacco
Genetically modified organisms
Climate concept—
Sustainable forestry—
Recycling regulations
Environmentally friendly packaging
Hazardous substances
Fuel consumption and efficiency
Water consumption and efficiency
S

Social

20
Percentage of female employees84
Percentage of women in management—
Percentage of Asian employees—
Share of Asian management—
Percentage of Hispanic/Latino employees18.2
Hispano/Latino Management share—
Percentage of Black employees14.5
Black Management Share—
Percentage of white employees67.3
White Management Share—
Adult content
Alcohol
Weapons—
Firearms
Gambling
Military contracts
Human rights concept
Privacy concept—
Occupational health and safety
Catholic
G

Governance (Corporate Governance)

4
Environmental reporting
Stakeholder Engagement
Call Back Policies
Antitrust law

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Stitch Fix shareholder structure

% Name
14.26728%
Disciplined Growth Investors, Inc.
Disciplined Growth Investors, Inc.
8.09118%
Working Capital Advisors (UK) Limited
Working Capital Advisors (UK) Limited
6.65907%
BlackRock Institutional Trust Company, N.A.
BlackRock Institutional Trust Company, N.A.
5.80060%
The Vanguard Group, Inc.
The Vanguard Group, Inc.
4.17672%
Renaissance Technologies LLC
Renaissance Technologies LLC
2.37258%
State Street Investment Management (US)
State Street Investment Management (US)
...

Stitch Fix Executives and Management Board

MB

Mr. Matthew Baer

(43)

Chief Executive Officer, Director · since 2023

Compensation10.13 M USD
AB

Mr. Anthony Bacos

(55)

Chief Product and Technology Officer

Compensation3.99 M USD
DA

Mr. David Aufderhaar

(56)

Chief Financial Officer

Compensation3.95 M USD
CO

Mr. Casey O'connor

(45)

Chief Legal Officer, Corporate Secretary

Compensation2.59 M USD
SM

Ms. Sharon Mccollam

(63)

Lead Independent Director

Compensation317,177.00 USD

Stitch Fix Supply Chain

Stitch Fix Supply Chain

Correlation: how closely stock prices move together

Same directionNo relationOpposite
26 companies
#Name1M3M6M1Y2YTrend
1
VF
Supplier
0.82
0.78
0.95
0.84
0.77
2
adidas AG
Supplier
0.81
0.71
0.91
0.90
0.72
3
Wolverine World Wide
Supplier
0.49
0.76
0.95
0.82
0.64
4
Joules Group
Supplier
0.49
0.57
0.89
0.94
0.62
5
Superior Group of Cos
Supplier
-0.23
0.67
0.90
0.75
0.61
#Name1M3M6M1Y2YTrend
1
TaskUs A
Supplier
0.76
0.75
0.71
0.24
—
2
Box Inc A
Supplier
0.85
-0.03
-0.54
-0.60
-0.45
3
Mavi Giyim Sanayi
Supplier
0.32
-0.60
-0.24
-0.69
-0.38
4
Atlassian A
Supplier
0.88
0.85
0.85
0.23
-0.11
5
Caleres
Supplier
0.22
-0.61
0.25
0.63
0.02

Frequently asked questions about Stitch Fix

The business model of Stitch Fix Inc revolves around its personalized online styling service. Stitch Fix employs a unique algorithm and a team of expert stylists to curate clothing and accessories for customers based on their style preferences, size, and budget. Customers begin by completing a style profile, and then receive a curated selection of clothing and accessories in a "Fix" delivered to their doorstep. They try on the items, keep what they like, and return the rest. This data-driven approach, along with their focus on convenience and personalization, sets Stitch Fix apart in the retail industry.

All fundamentals and in-depth analysis of Stitch Fix

Our stock analysis for Stitch Fix stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Stitch Fix. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.

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