U-SWIRL Stock

U-SWIRL ROE

The Return on Equity (ROE) of U-SWIRL (SWRL) as of Aug 5, 2026 is -21.90 %. In the previous year, Return on Equity (ROE) was -307.08 % — a change of -92.87% (higher).

ROE

-21.90 %

YoY

-92.87%

Last updated:

In 2026, U-SWIRL's return on equity (ROE) was -21.90 %, a -92.87% increase from the -307.08 % ROE in the previous year.

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U-SWIRL Stock analysis

What does U-SWIRL do? U-SWIRL Inc. is an American company based in Reno, Nevada. The company was founded in 2008 and specializes in operating self-serve ice cream machines. Customers have the opportunity to customize their own ice cream and enhance it with various toppings. The business model of U-SWIRL is focused on expansion. The company operates as a franchisor, offering other businesses the opportunity to open a U-SWIRL branch and implement the concept under their name. U-SWIRL forms partnerships with existing companies, such as gas stations or supermarkets. In addition to the ice cream machine, the company also provides the accessories and necessary food items. Currently, there are over 200 U-SWIRL branches in the USA and Canada, and the company is further focused on expansion. The goal is to make the brand globally recognized and to have a larger presence in Europe in the future. In order to expand its business, U-SWIRL offers a range of other products and services in addition to the ice cream machine business. It offers its partners extensive training programs to ensure that every business offers the same quality and service. Additionally, U-Swirl focuses on producing healthy and natural products to meet the nutritional requirements of customers. The different divisions of the company are designed to meet the various needs of customers. The main division revolves around ice cream sales. Self-serve stations can be easily set up so that customers can be on one side where the ice cream machine is located. Here, families, friends, or colleagues can create their favorite ice cream and enhance it with toppings. In the second division, U-SWIRL offers fresh strawberries and raspberries. The berries are delivered directly from the field to the branches, providing a healthy alternative to traditional ice cream. Other fruits and berries can also be obtained from the garden market, ensuring a wide selection according to the season. The third division of the business offers various ice creams made with natural ingredients. From sorbets and organic ice cream varieties to vegan ice cream and ice cream made from ranch-raised animals, as well as FairTrade options, all demands are covered. In the fourth division, U-SWIRL takes care of the different flavors and toppings. Here, regular toppings such as chocolate sprinkles, marshmallows, or fudge sauce are offered, as well as special ingredients such as fruit syrups, brittle, or fresh fruits. In 2018, U-SWIRL Inc. also launched a new franchise concept involving the opening of its own ice cream locations. These ice cream stands are located in the space of small carts or have a creative and mobile setup. This is an ideal opportunity to showcase the brand and business at events and trade fairs. In summary, U-SWIRL Inc. is a successful franchise company with a diverse range of products and services. The company continues to be innovative and focused on expansion, and it has managed to attract many people with its self-serve ice cream machines. With the different divisions tailored to the various needs of customers, the company can operate creatively and broadly in the world of ice cream business. U-SWIRL is one of the most popular companies on Eulerpool.

ROE Details

Decoding U-SWIRL's Return on Equity (ROE)

U-SWIRL's Return on Equity (ROE) is a fundamental metric evaluating the company's profitability relative to its equity. Calculated by dividing net income by shareholder's equity, ROE illustrates how effectively the company is generating profits from shareholders’ investments. A higher ROE represents enhanced efficiency and profitability.

Year-to-Year Comparison

Analyzing U-SWIRL's ROE on a yearly basis aids in tracking its profitability trends and financial performance. An increasing ROE suggests enhanced profitability and value generation for shareholders, whereas a declining ROE may indicate issues in profit generation or equity management.

Impact on Investments

U-SWIRL's ROE is instrumental for investors assessing the company's profitability, efficiency, and investment attractiveness. A robust ROE indicates the firm’s adeptness at converting equity investments into profits, thereby enhancing its appeal to potential and current investors.

Interpreting ROE Fluctuations

Changes in U-SWIRL’s ROE can emanate from variations in net income, equity capital, or both. These fluctuations are scrutinized to evaluate management’s effectiveness, financial strategies, and the inherent risks and opportunities, aiding investors in making informed decisions.

Frequently Asked Questions about U-SWIRL stock

Return on Equity (ROE) of U-SWIRL is -21.90 % in 2026.

Return on Equity (ROE) of U-SWIRL changed from -307.08 % to -21.90 %, representing a -92.87% change. The value is higher than the previous year.

On Eulerpool you can find the complete historical development of Return on Equity (ROE) U-SWIRL since 2006 – with annual values, charts, and detailed analysis.

A 'good' varies by industry and company stage. On Eulerpool, you can compare Return on Equity (ROE)'s U-SWIRL with sector peers and the industry average to assess whether it is attractive.

To evaluate Return on Equity (ROE)'s, it is essential to compare it with peers in the same industry and sector. On Eulerpool, you can find direct industry comparisons for Return on Equity (ROE).

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Profitability — U-SWIRL

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