Redbubble (RBL.AX) Stock Price
Redbubble Price
Revenue has compounded at 41.2% per year over the past 11 years to 555.12 M AUD. Redbubble's net margin stands at -9.8%, broadly stable from -9.0% several years earlier. Analysts set a median price target of 0.72 AUD, implying 89.2% above the current price. Of 9 analysts, 4 rate the stock a buy — an overall Hold consensus. The stock trades about 69% above its 52-week low.
Redbubble stock price
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Stock Price
ⓘHow to Read This Chart
This chart tracks the historical stock price of Redbubble over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.
Total Return vs. Price Return
The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.
Intraday Price Data
When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how Redbubble stock reacts to market openings, earnings releases, or breaking news throughout the trading session.
What to Look For
Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing Redbubble's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.
| Date | Redbubble Price |
|---|---|
| 8/31/2026 | 0.38 AUD |
| 8/28/2026 | 0.43 AUD |
| 8/27/2026 | 0.33 AUD |
| 8/26/2026 | 0.32 AUD |
| 8/25/2026 | 0.30 AUD |
| 8/24/2026 | 0.28 AUD |
| 8/21/2026 | 0.28 AUD |
| 8/20/2026 | 0.28 AUD |
| 8/19/2026 | 0.28 AUD |
| 8/18/2026 | 0.27 AUD |
| 8/17/2026 | 0.27 AUD |
| 8/14/2026 | 0.27 AUD |
| 8/13/2026 | 0.28 AUD |
| 8/12/2026 | 0.28 AUD |
| 8/11/2026 | 0.27 AUD |
| 8/10/2026 | 0.29 AUD |
| 8/7/2026 | 0.29 AUD |
| 8/6/2026 | 0.28 AUD |
| 8/5/2026 | 0.27 AUD |
| 8/4/2026 | 0.28 AUD |
| 8/3/2026 | 0.27 AUD |
| 7/31/2026 | 0.29 AUD |
| 7/30/2026 | 0.28 AUD |
| 7/29/2026 | 0.28 AUD |
| 7/28/2026 | 0.28 AUD |
| 7/27/2026 | 0.28 AUD |
| 7/24/2026 | 0.28 AUD |
| 7/23/2026 | 0.28 AUD |
| 7/22/2026 | 0.28 AUD |
| 7/21/2026 | 0.28 AUD |
Redbubble Revenue, EBIT, Net Income
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Redbubble Income Statement, Balance Sheet, Cash Flow Statement
| REVENUEM AUD |
|---|
| REVENUE GROWTH% |
| GROSS MARGIN% |
| GROSS INCOMEM AUD |
| EBITM AUD |
| EBIT MARGIN% |
| NET INCOMEM AUD |
| NET INCOME GROWTH% |
| SHARESM |
| 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024e | 2025e | 2026e | 2027e |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 12.00 | 27.00 | 48.00 | 71.00 | 114.00 | 140.00 | 218.00 | 306.00 | 416.00 | 657.00 | 573.00 | 555.00 | 456.00 | 488.00 | 537.00 | 762.00 |
| – | 125.00 | 77.78 | 47.92 | 60.56 | 22.81 | 55.71 | 40.37 | 35.95 | 57.93 | -12.79 | -3.14 | -17.84 | 7.02 | 10.04 | 41.90 |
| 33.33 | 33.33 | 33.33 | 33.80 | 34.21 | 35.71 | 28.90 | 30.72 | 32.21 | 33.79 | 31.94 | 31.35 | 31.35 | 31.35 | 31.35 | 31.35 |
| 4.00 | 9.00 | 16.00 | 24.00 | 39.00 | 50.00 | 63.00 | 94.00 | 134.00 | 222.00 | 183.00 | 174.00 | 142.96 | 152.99 | 168.36 | 238.90 |
| -1.00 | – | 1.00 | -8.00 | -12.00 | -14.00 | -14.00 | -9.00 | -3.00 | 42.00 | -21.00 | -48.00 | -5.00 | -12.00 | -13.00 | 16.00 |
| -8.33 | – | 2.08 | -11.27 | -10.53 | -10.00 | -6.42 | -2.94 | -0.72 | 6.39 | -3.66 | -8.65 | -1.10 | -2.46 | -2.42 | 2.10 |
| -1.00 | – | 3.00 | -6.00 | -19.00 | -7.00 | -10.00 | -27.00 | -8.00 | 31.00 | -24.00 | -54.00 | -4.00 | – | 5.00 | 12.00 |
| – | – | – | -300.00 | 216.67 | -63.16 | 42.86 | 170.00 | -70.37 | -487.50 | -177.42 | 125.00 | -92.59 | – | – | 140.00 |
| 202.80 | 202.80 | 202.80 | 202.77 | 151.55 | 205.25 | 210.53 | 237.93 | 259.38 | 277.11 | 274.39 | 276.62 | 276.62 | 276.62 | 276.62 | 276.62 |
Details
Income Statement Key Figures
ⓘRevenue and Revenue Growth
Revenue is the starting point of every income statement — it measures the total sales Redbubble generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.
Gross Margin
Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue Redbubble retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare Redbubble's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.
EBIT and EBIT Margin
EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.
Net Income and Earnings Per Share (EPS)
Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.
Shares Outstanding
The total number of shares Redbubble has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.
Analyst Estimates
The projected figures represent consensus estimates from professional analysts. Compare these forecasts against Redbubble's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.
Redbubble stock margins
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Redbubble Stock Revenue, EBIT, Earnings per Share
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Redbubble business model & stock analysis
Redbubble SWOT Analysis
Strengths
Redbubble Ltd has several strengths that contribute to its success in the market. One of its key strengths is its strong brand image, which is recognized by users worldwide. The company has built a reputation for offering a wide range of unique and creative products that cater to various tastes and interests. Additionally, Redbubble's user-friendly platform and intuitive interface make it easy for customers to navigate, browse, and purchase items. This user-centric approach has helped the company build a loyal customer base. Another strength of Redbubble is its extensive network of independent artists and designers. The company provides a platform for these creatives to showcase and sell their work, allowing them to reach a broader audience. This large and diverse pool of artists contributes to the abundance of unique designs available on the platform, attracting customers who seek one-of-a-kind products. Furthermore, Redbubble's international presence is a significant advantage. The company operates in multiple countries and has successfully localized its platform to cater to different markets. This global reach gives Redbubble access to a vast customer base and provides opportunities for continued expansion. Lastly, Redbubble's commitment to sustainability is a notable strength. The company maintains environmentally friendly practices throughout its supply chain, using eco-friendly materials and minimizing waste. This resonates with customers who prioritize sustainable shopping choices, enhancing Redbubble's reputation and attracting like-minded individuals.
Weaknesses
While Redbubble has numerous strengths, it also faces certain weaknesses that pose challenges to its growth. One significant weakness is the high level of competition in the online marketplace industry. Redbubble operates in a crowded space with numerous competitors offering similar services and products. This intense competition can affect customer retention and hinder market share growth. Another weakness of Redbubble is its reliance on independent artists and designers. While this gives the platform an extensive range of designs, it also presents challenges in terms of quality control and consistency. Some artists may not meet the same standards as others, leading to variations in product quality and potential dissatisfaction among customers. Additionally, Redbubble's dependence on the global economy can be viewed as a weakness. Market fluctuations, economic downturns, or other external factors can impact consumer spending patterns, potentially affecting Redbubble's revenue and profitability. Lastly, the company's limited control over shipping and logistics processes is a weakness. Redbubble relies on third-party shipping partners, and any disruptions or delays in the delivery process can lead to negative customer experiences and damage the company's reputation.
Opportunities
Despite the challenges, Redbubble also has several opportunities for growth and expansion. One opportunity lies in the increasing popularity of e-commerce. As more consumers turn to online shopping, Redbubble can capitalize on this trend by capturing a larger share of the market. The company can invest in marketing efforts to increase brand awareness and attract new customers. Moreover, Redbubble can strengthen its partnerships with well-known brands and influencers. Collaborations with established entities can boost credibility and attract a wider audience. By leveraging the popularity and reach of these partnerships, Redbubble can expand its customer base and increase sales. Another opportunity for Redbubble is to enhance its mobile app and optimize the mobile shopping experience. With the growing use of smartphones, a mobile-friendly platform has become crucial for success in the e-commerce industry. By providing a seamless and convenient mobile shopping experience, Redbubble can attract and retain more customers. Additionally, Redbubble can explore new product categories or expand into new geographical markets. Diversifying its product offerings or entering underserved markets can open up new revenue streams and help the company reach a larger target audience.
Threats
Redbubble faces certain threats that could potentially impede its growth and profitability. One significant threat is the risk of intellectual property infringement. As Redbubble allows independent artists to upload their designs, there is a possibility of copyright infringement or unauthorized use of intellectual property. Legal disputes and lawsuits resulting from such infringements can be costly and damaging to the company's reputation. Another threat comes from changing consumer preferences and trends. As consumer tastes evolve, Redbubble must stay updated and agile to ensure its product offerings remain relevant. Failure to adapt to changing trends and preferences could lead to decreased demand and loss of market share. Furthermore, Redbubble is vulnerable to cybersecurity risks. As an e-commerce platform, the company handles sensitive customer information and transaction data. Any data breaches or security lapses can lead to reputational damage and loss of customer trust. Lastly, Redbubble is subject to economic and political risks in the global markets it operates in. Changes in economic conditions, trade policies, or regulatory frameworks can impact the company's operations, supply chain, and overall profitability.
Redbubble Eulerpool Fair Value
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Fair Value Estimate
ⓘWhat Is Fair Value?
Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.
Earnings-Based Fair Value
Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.
Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021
Revenue-Based Fair Value
Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"
Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021
Dividend-Based Fair Value
Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.
Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021
How to Use This Chart
When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.
Redbubble historical P/E ratio, EBIT multiple, and P/S ratio
Redbubble annual returns
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Annual Return
ⓘWhat This Chart Shows
This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.
Price Return
Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.
Dividend Return
Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.
What to Look For
Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.
Redbubble shares outstanding
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Current Redbubble forecasts and price targets in September 2026
Analyst Price Targets 2026Redbubble Earnings Calls
Redbubble Earnings Estimates & Surprises
| Date | EPS estimate | EPS Actual | Revenue Estimate | Price reaction | Quarterly report |
|---|---|---|---|---|---|
| 8/15/2023 | -0.10AUD | - | 212.62 MAUD | - | 2023 Q4 |
| 2/14/2023 | -0.04AUD | - | 291.78 MAUD | - | 2023 Q2 |
| 8/17/2022 | -0.06AUD | - | 200.22 MAUD | - | 2022 Q4 |
| 2/16/2022 | 0.01AUD | - | 292.22 MAUD | - | 2022 Q2 |
| 8/19/2021 | -0.40AUD | - | 208.18 MAUD | - | 2021 Q4 |
| 2/16/2021 | 0.19AUD | - | 336.40 MAUD | - | 2021 Q2 |
| 8/21/2020 | -0.01AUD | - | 156.92 MAUD | - | 2020 Q4 |
| 2/26/2020 | 0.02AUD | - | 182.83 MAUD | - | 2020 Q2 |
| 8/28/2019 | -0.02AUD | - | 118.22 MAUD | - | 2019 Q4 |
| 2/26/2019 | -AUD | - | 144.73 MAUD | - | 2019 Q2 |
Redbubble shareholder structure
| % | Name |
|---|---|
4.95335% | |
2.47011% | |
1.69816% | |
0.64400% | |
0.11387% | |
0.07101% |
Redbubble Beneficial Ownership Filings (SEC 13D/G)
Frequently asked questions about Redbubble
The business model of Redbubble Ltd is a print-on-demand marketplace. Redbubble provides a platform for independent artists to sell their artwork and designs on various products like clothing, phone cases, home decor, and accessories. The company generates revenue by allowing artists to upload their designs, set their own prices, and earn a commission from each sale. Redbubble handles the manufacturing, printing, shipping, and customer service tasks, providing a hassle-free experience for both the artists and the customers. By connecting artists directly with consumers, Redbubble offers a diverse range of unique and personalized products that cater to individual tastes and preferences.
Redbubble Ltd is primarily active in the e-commerce and online marketplace industry. As an online platform, Redbubble allows independent artists and designers to sell their unique artwork and designs on a variety of products, including apparel, home decor, and accessories. With a focus on creativity and self-expression, Redbubble connects artists with a global audience, providing a platform for them to showcase and monetize their talents. By leveraging its vast network and user-friendly interface, Redbubble has established itself as a prominent player in the e-commerce industry, creating opportunities for artists to reach a wider consumer base and for customers to discover unique and personalized products.
Redbubble Ltd faces competition from various players in the market. Some prominent competitors of Redbubble include Society6, Zazzle, and Etsy. These companies also operate in the online marketplace for art, home decor, and unique designs. While Redbubble Ltd has established its place as a leading platform, these competitors offer similar services and attract a significant customer base. Successful navigation of competition requires Redbubble to continuously enhance its user experience, ensure quality offerings, and effectively market its services to stay ahead in the market.
Redbubble Ltd is an Australian-based online marketplace that enables artists and designers to sell their artwork as prints and various other products worldwide. Founded in 2006, Redbubble started as a community, attracting artists and providing them with a platform to showcase and sell their designs. Over the years, it has evolved into a global e-commerce platform, expanding its product range to include clothing, home decor, accessories, and more. Redbubble's unique approach in empowering independent artists and offering a wide variety of design options has contributed to its success and popularity among customers seeking unique and personalized products.
Redbubble Ltd has achieved several significant milestones since its inception. The company successfully went public on the Australian Securities Exchange (ASX) in 2016, raising substantial capital to fuel its growth trajectory. Redbubble Ltd has experienced a steady increase in its user base, with millions of users globally, contributing to the platform's extensive and diverse product range. Moreover, the company has expanded its market presence, attracting renowned artists and designers to its platform, thereby strengthening its position as a leading marketplace for independent creatives. Redbubble Ltd continues to innovate and evolve, staying committed to empowering artists and providing consumers with unique and personalized products.
Redbubble Ltd is primarily present in various countries and regions across the globe. As an Australian-based company, Redbubble has a strong presence in its home country, Australia. Additionally, it operates in key markets such as the United States, United Kingdom, Canada, and Europe. With its online marketplace, Redbubble connects artists and designers worldwide, enabling their artwork to reach a global audience. This international reach allows Redbubble to cater to a diverse customer base and provide a platform for artists to showcase their talent on a global scale.
Redbubble Ltd represents values of creativity, individuality, and empowerment. As an online marketplace for artists and designers, Redbubble promotes self-expression and allows creators to showcase their work to a global audience. The company believes in providing a platform that celebrates unique designs and supports artistic talent. Redbubble's corporate philosophy revolves around fostering a vibrant community of artists, offering them opportunities to connect, collaborate, and earn royalties from their creations. By facilitating independent entrepreneurship, Redbubble strives to empower artists and enable them to monetize their passion. Its commitment to innovation, integrity, and promoting originality makes Redbubble Ltd a trusted and creative force in the e-commerce world.
Analysts currently set an average price target of 0.78 AUD for the Redbubble stock (median: 0.72 AUD), implying +105.8 % versus the latest price. The consensus is based on 9 analyst ratings.
9 analysts currently rate the Redbubble stock: 4 recommend buying, 5 holding and 0 selling. For 2026, analysts expect Redbubble to generate revenue of 537.06 M AUD and earnings per share of 0.02 AUD.
Converted at the current exchange rate, the Redbubble share trades at 0.23 EUR (0.38 AUD).
The Redbubble share (RBL.AX) is listed on 2 stock exchanges, including: Frankfurt (WAB.F), ASX (RBL.AX).
Redbubble Ltd is an Australian company that provides an online platform for artists and designers to sell their own products. Redbubble Ltd is a marketplace for art, design, and other similar products such as clothing, prints, stickers, tapestries, and more. The platform allows artists to publish their unique designs on various products that can be ordered by customers worldwide. The Redbubble community is rapidly growing and is a key driver of the platform's popularity. Redbubble was founded in 2006 and has since featured over 12 million designs from over 700,000 independent artists and designers from around the world. The business model of Redbubble relies on the idea of "print-on-demand." Artists and designers can upload their designs to the platform and offer them on various products such as T-shirts, hoodies, phone cases, artworks, and more. Once a customer places an order, the product is printed or manufactured at one of Redbubble's printing facilities and delivered to the customer. This process allows the company to minimize production and inventory costs by only producing and shipping products that have already been sold. Redbubble has also developed a B2B platform called "Redbubble Volume," specifically designed for marketing teams and companies to personalize products for employee gifts, promotional items, and other corporate gifts. Companies can design and order their own branded products on the Redbubble platform, which can then be personalized with their company logo or slogan. The platform offers artists the opportunity to showcase their products to a wide audience and sell their designs on various products without having to worry about manufacturing or shipping. Redbubble also provides tools and resources to help artists increase their sales by optimizing their products and building the best possible customer engagement. The products on the platform are divided into various categories and collections, and users can discover and browse through the products to find the perfect design and desired product. A search for a specific keyword or term leads to a variety of results. The platform also offers regular discounts, sales, and giveaways to encourage customers to buy more products and support the artists. Redbubble Ltd is one of the world's leading on-demand printing providers, offering innovative hosting, high quality, user-friendliness, and a strong, growing community. The company has managed to create a platform that not only offers customers a wide range of products but also allows artists to unleash their creativity and sell their designs on global markets. The platform also has a social side that promotes creative interactions among users, generates feedback, and builds on trends. With a strong brand and a diverse range of products, Redbubble Ltd has established itself as an important source for unique and individual products and is expected to continue to grow in the future.
The expected revenue of Redbubble is 537.06 M AUD. This figure is based on current financial data and reflects the company's business performance.
The expected profit of Redbubble is 5.39 M AUD. The net profit reflects the company's profitability after deducting all expenses.
The price-to-earnings ratio (P/E) of Redbubble is currently 19.51. The P/E ratio compares the current share price to the earnings per share and helps investors assess the valuation of the Redbubble stock.
The price-to-sales ratio (P/S) of Redbubble is currently 0.20. The P/S ratio compares the market capitalization to the annual revenue and serves as a valuation metric for the Redbubble stock.
The Eulerpool Quality Score for Redbubble is 3/10.
The ISIN of Redbubble is AU000000RBL2. The ISIN (International Securities Identification Number) is a globally unique identifier for securities.
The WKN of Redbubble is A2AH40. The WKN (Wertpapierkennnummer) is a six-digit German security identification number.
The ticker of Redbubble is RBL.AX. The ticker symbol is used to trade Redbubble shares on the stock exchange.
Redbubble paid dividends every year for the past 0 years.
Redbubble is assigned to the 'Cyclical consumption' sector.
The dividends of Redbubble are distributed in AUD.
Redbubble stock
Redbubble Peer Group
Redbubble Ticker
All fundamentals and in-depth analysis of Redbubble
Our stock analysis for Redbubble stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Redbubble. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.