Pricer Intangible Assets

What does Pricer do? The company Pricer AB is a Swedish company founded in 1991 by Jan Forssell. Its headquarters are located in Uppsala, a city near Stockholm. Pricer AB has become one of the leading companies in the field of in-store digital signage with a history of nearly 30 years. Pricer AB specializes in digital labels used in supermarkets and other retail stores to display prices and product information. One of Pricer's key innovations was the introduction of a wireless system for transmitting data to the labels, allowing for quick and easy updates without manual changes. Pricer also offers various applications and software tools to effectively manage prices and products. Their business model relies on close collaboration with retailers, providing solutions tailored to their needs. Pricer AB's offering is divided into five product categories: electronic price tags, electronic shelf labels with high visibility, customized shelf solutions, various software tools including pricing and inventory management systems, and implementation of solutions offered by Pricer. The company operates in multiple geographic regions including North and South America, Europe, and Asia. Pricer AB is committed to sustainability and aims to offer efficient and environmentally friendly solutions. In summary, Pricer AB specializes in digital labels and in-store digital signage. They collaborate closely with retailers to find individual solutions, offering a wide range of products and software tools for effective price and product management. They also prioritize sustainability by providing environmentally friendly solutions. Pricer is one of the most popular companies on Eulerpool.