Pricer

Pricer Debt

The Debt of Pricer (PRIC B.ST) as of Nov 15, 2026 is 351.90 M SEK. In the previous year, Debt was 597.60 M SEK — a change of -41.11% (lower).

Debt

351.90 MSEK

YoY

-41.11%

Last updated:

In 2025, Pricer's total debt was 351.90 M SEK, a -41.11% change from the 597.60 M SEK total debt recorded in the previous year.

The Pricer Debt history

  • 3 Years

  • 10 Years

  • 25 Years

  • Max

Debt
Date
Debt
Jan 1, 2018
582,000.00 SEK
Jan 1, 2019
54.65 M SEK
Jan 1, 2020
45.30 M SEK
Jan 1, 2021
148.33 M SEK
Jan 1, 2022
268.06 M SEK
Jan 1, 2023
259.25 M SEK
Jan 1, 2024
597.60 M SEK
Jan 1, 2025
351.90 M SEK
The Pricer Debt history
YEARDebtYoY
351.90 MSEK-41.11%
597.60 MSEK+130.51%
259.25 MSEK-3.28%
268.06 MSEK+80.72%
148.33 MSEK+227.43%
45.30 MSEK-17.11%
54.65 MSEK+9,289.86%
582,000.00SEK-102.74%
-21.26 MSEK+18.40%
-17.96 MSEK+99.41%
-9.01 MSEK—

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Pricer Stock analysis

What does Pricer do? The company Pricer AB is a Swedish company founded in 1991 by Jan Forssell. Its headquarters are located in Uppsala, a city near Stockholm. Pricer AB has become one of the leading companies in the field of in-store digital signage with a history of nearly 30 years. Pricer AB specializes in digital labels used in supermarkets and other retail stores to display prices and product information. One of Pricer's key innovations was the introduction of a wireless system for transmitting data to the labels, allowing for quick and easy updates without manual changes. Pricer also offers various applications and software tools to effectively manage prices and products. Their business model relies on close collaboration with retailers, providing solutions tailored to their needs. Pricer AB's offering is divided into five product categories: electronic price tags, electronic shelf labels with high visibility, customized shelf solutions, various software tools including pricing and inventory management systems, and implementation of solutions offered by Pricer. The company operates in multiple geographic regions including North and South America, Europe, and Asia. Pricer AB is committed to sustainability and aims to offer efficient and environmentally friendly solutions. In summary, Pricer AB specializes in digital labels and in-store digital signage. They collaborate closely with retailers to find individual solutions, offering a wide range of products and software tools for effective price and product management. They also prioritize sustainability by providing environmentally friendly solutions. Pricer is one of the most popular companies on Eulerpool.

Debt Details

Understanding Pricer's Debt Structure

Pricer's total debt refers to the cumulative financial obligations the company owes to external parties. This can include short-term and long-term borrowings, bonds, loans, and other financial instruments. Assessing the company's debt levels is crucial for evaluating its financial health, risk profile, and ability to fund operations and expansions.

Year-to-Year Comparison

Analyzing Pricer's debt structure over the years provides insights into the firm’s financial strategy and stability. A reduction in debt can indicate financial strength and operational efficiency, while an increase may signal growth investments or potential financial challenges ahead.

Impact on Investments

Investors pay close attention to Pricer’s debt levels as they can influence the company’s risk and return profiles. Excessive debt can lead to financial strain, while moderate and well-managed debt can be a catalyst for growth and expansion, making it a critical aspect of investment evaluations.

Interpreting Debt Fluctuations

Shifts in Pricer’s debt levels can be attributed to various operational and strategic factors. An increase in debt might be geared towards funding expansion projects or enhancing operational capacity, while a decrease may indicate profit realizations or an approach to minimize financial risk and leverage.

Frequently Asked Questions about Pricer stock

Debt of Pricer is 351.90 M SEK in 2025.

Debt of Pricer changed from 597.60 M SEK to 351.90 M SEK, representing a -41.11% change. The value is lower than the previous year.

On Eulerpool you can find the complete historical development of Debt Pricer since 2006 – with annual values, charts, and detailed analysis.

Debt's SEK is a key factor for investors. Changes in this metric can signal improving or deteriorating fundamentals, directly impacting the stock price. On Eulerpool, you can track Debt's Pricer historically and in real time.

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Balance Sheet — Pricer

All Key Metrics — Pricer