Parrot Stock

Parrot CROIC

The Cash Return on Invested Capital (CROIC) of Parrot (PARRO.PA) as of Aug 6, 2026 is -35.23 %. In the previous year, Cash Return on Invested Capital (CROIC) was 8.05 % — a change of -537.87% (lower).

CROIC

-35.23 %

YoY

-537.87%

Last updated:

Cash Return on Invested Capital (CROIC) of Parrot is 2026 -35.23 % . Cash Return on Invested Capital (CROIC) of Parrot was 2025 8.05 % . It decreases by -537.87% lower compared to the previous year.
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Parrot Stock analysis

What does Parrot do? Parrot SA is a French company that was founded in 1994 by Henri Seydoux. The company is headquartered in Paris and employs over 800 employees worldwide. Parrot is a leader in the development of wireless technologies and offers systems that run on various platforms such as mobile devices, tablets, laptops, and desktops. Parrot operates in four main areas: 1. Automotive: Parrot produces infotainment systems for cars that offer a variety of features, including navigation, music streaming, and call control. One standout product is the "Parrot RNB 6," a car radio-specific Android tablet with a GSM module and various connectivity options. 2. Personal transportation: Parrot offers a variety of mobile Bluetooth solutions, including hands-free kits and headphones. 3. Drones: Another area of focus is the sale of mini-drones like the "Parrot Anafi," which are known for their lightweight design, camera quality, and ease of use. While drone sales were previously a significant part of the company's business, declining numbers in this sector have led to a reconsideration of their viability. 4. Enterprise: This involves the development of professional surveillance systems and WLAN infrastructure. This includes a range of solutions for businesses, including security and surveillance cameras, wireless network devices, and sensors. The company also develops and markets proprietary software such as "Sensefly eMotion 3" for flight planning, "Pix4Dmapper" for mapping, and "Parrot Bluegrass Fields" for managing agricultural land. Parrot's business model is based on innovation and the ability to quickly adapt to industry changes. This is evident in the company's history, as they were early adopters of Bluetooth and WLAN technologies. Parrot has garnered a reputation for its innovations and involvement in the open-source community. The company has initiated numerous projects that utilize open-source code to enable a broader range of applications. This includes the online database MySensors, which provides a platform for customized, interconnected, sensor-driven applications. Today, Parrot continues to heavily focus on innovation, particularly in the mobile, automotive, and drone sectors. The goal is to continually develop new technologies and products to meet the growing needs of consumers and businesses. In summary, Parrot is an innovative company that produces diverse products in various sectors. Notably, the company has a high rate of development and the ability to quickly adapt to industry changes. Parrot is one of the most popular companies on Eulerpool.

Frequently Asked Questions about Parrot stock

Cash Return on Invested Capital (CROIC) of Parrot is -35.23 % in 2026.

Cash Return on Invested Capital (CROIC) of Parrot changed from 8.05 % to -35.23 %, representing a -537.87% change. The value is lower than the previous year.

On Eulerpool you can find the complete historical development of Cash Return on Invested Capital (CROIC) Parrot since 2006 – with annual values, charts, and detailed analysis.

CROIC measures the cash return generated on invested capital. Unlike ROIC, it uses free cash flow instead of accounting earnings, providing a purer profitability measure.

A 'good' varies by industry and company stage. On Eulerpool, you can compare Cash Return on Invested Capital (CROIC)'s Parrot with sector peers and the industry average to assess whether it is attractive.

To evaluate Cash Return on Invested Capital (CROIC)'s, it is essential to compare it with peers in the same industry and sector. On Eulerpool, you can find direct industry comparisons for Cash Return on Invested Capital (CROIC).

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