Leaf Group (LEAF) Stock Price

Leaf Group Price

Delisted

Revenue has compounded at 13.9% per year over the past 15 years to 212.06 M USD. Leaf Group's net margin stands at -4.2%, down from -1.8% several years earlier.

Leaf Group stock price

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Stock Price

How to Read This Chart

This chart tracks the historical stock price of Leaf Group over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.

Total Return vs. Price Return

The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.

Intraday Price Data

When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how Leaf Group stock reacts to market openings, earnings releases, or breaking news throughout the trading session.

What to Look For

Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing Leaf Group's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.

Leaf Group Stock Price History
DateLeaf Group Price
Access this data via the Eulerpool API

Leaf Group Revenue, EBIT, Net Income

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Revenue
EBIT
Net Income
Details
Date
Revenue
EBIT
Net Income
Jan 1, 2018
155.04 M USD
-23.32 M USD
-23.19 M USD
Jan 1, 2019
154.96 M USD
-27.04 M USD
-26.84 M USD
Jan 1, 2020
212.06 M USD
-8.40 M USD
-8.86 M USD
Jan 1, 2021 (e)
235.80 M USD
0.00 USD
-12.97 M USD
Jan 1, 2022 (e)
250.30 M USD
0.00 USD
-7.57 M USD
Jan 1, 2023 (e)
272.81 M USD
0.00 USD
0.00 USD
Jan 1, 2024 (e)
286.51 M USD
0.00 USD
0.00 USD
Jan 1, 2025 (e)
302.02 M USD
0.00 USD
0.00 USD

Leaf Group Income Statement, Balance Sheet, Cash Flow Statement

Last updated Aug 12, 2026, 8:38 PM
 
REVENUEM USD
REVENUE GROWTH%
GROSS MARGIN%
GROSS INCOMEM USD
EBITM USD
EBIT MARGIN%
NET INCOMEM USD
NET INCOME GROWTH%
SHARESM
201020112012201320142015201620172018201920202021e2022e2023e2024e2025e
252.00324.00380.00394.00172.00125.00113.00128.00155.00154.00212.00235.00250.00272.00286.00302.00
27.2728.5717.283.68-56.35-27.33-9.6013.2721.09-0.6537.6610.856.388.805.155.59
48.0252.1652.3747.9759.8843.2039.8239.0640.6540.2632.0832.0832.0832.0832.0832.08
121.00169.00199.00189.00103.0054.0045.0050.0063.0062.0068.0075.3880.1987.2591.7496.87
-13.008.00-18.00-34.00-46.00-42.00-31.00-23.00-27.00-8.00
-4.012.11-4.57-19.77-36.80-37.17-24.22-14.84-17.53-3.77
-5.00-18.006.00-20.00-267.00-43.00-2.00-31.00-23.00-26.00-8.00-12.00-7.00
-77.27260.00-133.33-433.331,235.00-83.90-95.351,450.00-25.8113.04-69.2350.00-41.67
3.0016.0017.0018.0019.0020.0020.0021.0025.0026.0027.0027.0027.0027.0027.0027.00
Details

Income Statement Key Figures

Revenue and Revenue Growth

Revenue is the starting point of every income statement — it measures the total sales Leaf Group generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.

Gross Margin

Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue Leaf Group retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare Leaf Group's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.

EBIT and EBIT Margin

EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.

Net Income and Earnings Per Share (EPS)

Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.

Shares Outstanding

The total number of shares Leaf Group has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.

Analyst Estimates

The projected figures represent consensus estimates from professional analysts. Compare these forecasts against Leaf Group's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.

Leaf Group stock margins

The Leaf Group margin analysis displays the gross margin, EBIT margin, as well as the profit margin of Leaf Group. The EBIT margin (EBIT/sales) indicates the percentage of sales that remains as operating profit. The profit margin shows the percentage of sales that remains for Leaf Group.
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Gross margin
EBIT margin
Profit margin
Details
Date
Gross margin
EBIT margin
Profit margin
Jan 1, 2016
40.49 %
-37.27 %
-1.77 %
Jan 1, 2017
39.45 %
-24.30 %
-24.14 %
Jan 1, 2018
41.20 %
-15.04 %
-14.96 %
Jan 1, 2019
40.23 %
-17.45 %
-17.32 %
Jan 1, 2020
32.20 %
-3.96 %
-4.18 %
Jan 1, 2021 (e)
32.20 %
0.00 %
-5.50 %
Jan 1, 2022 (e)
32.20 %
0.00 %
-3.02 %
Jan 1, 2023 (e)
32.20 %
0.00 %
0.00 %

Leaf Group Stock Revenue, EBIT, Earnings per Share

The Leaf Group earnings per share therefore indicates how much revenue Leaf Group has generated per share in a given period. The earnings before interest and taxes per share shows how much of the operating profit corresponds to each share. The earnings per share indicates how much of the profit belongs to each share.
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Revenue per Share
EBIT per share
Earnings per Share
Details
Date
Revenue per Share
EBIT per share
Earnings per Share
Jan 1, 2016
5.67 USD
-2.11 USD
-0.10 USD
Jan 1, 2017
6.14 USD
-1.49 USD
-1.48 USD
Jan 1, 2018
6.20 USD
-0.93 USD
-0.93 USD
Jan 1, 2019
5.96 USD
-1.04 USD
-1.03 USD
Jan 1, 2020
7.85 USD
-0.31 USD
-0.33 USD
Jan 1, 2021 (e)
6.54 USD
0.00 USD
-0.36 USD
Jan 1, 2022 (e)
6.95 USD
0.00 USD
-0.21 USD
Jan 1, 2023 (e)
7.57 USD
0.00 USD
0.00 USD

Leaf Group business model & stock analysis

Leaf Group Ltd. is a US-based company that was founded in 2006. Originally known as Demand Media, Inc., the company has diversified in recent years and now offers various products and services in different sectors. Originally, Leaf Group started as a content production company that created online content to generate traffic to websites. The company hired freelancers to create content using its algorithms based on the needs of search engine users. This content included articles, guides, images, and videos covering a wide range of topics such as health, travel, home, and DIY beauty. During this time, Leaf Group acquired various websites and online brands, including Cracked, eHow, and Livestrong. These acquisitions significantly contributed to the expansion of Leaf Group's business activities. In 2016, Demand Media was renamed Leaf Group. The new brand positioned itself as a modern media company appealing to a diverse audience with its differentiated strategy and various formats. Today, Leaf Group is a global company operating in the US and other countries, offering a wide range of products and services. It is divided into three main segments: Media, Marketplace, and Services. Leaf Group's Media segment includes the various brands and websites owned by the company. Some examples are Livestrong.com, Saatchi Art, Society6, and eHow. These brands offer a variety of content in different formats, including articles, images, and videos. Livestrong.com is a well-known health and fitness platform, while Saatchi Art is an online art gallery that allows art collectors and buyers to purchase artwork from emerging and established artists. Leaf Group's Marketplace segment consists of the e-commerce platforms and marketplaces operated by the company. This includes Society6 and Deny Designs, which are platforms for art and home textile products. These brands offer a variety of products such as artwork, patterned pillows, bedding, and wallpaper. Finally, Leaf Group's Services segment operates various platforms and services to assist customers in different ways. Some examples include the Content Management System (CMS) known as Studio, and the influencer marketing tool SocietyConnect. These platforms enable creatives and brand owners to create, manage, and publish content, as well as increase their reach through social media and other channels and gain market recognition. Overall, Leaf Group is a company that conducts diverse business activities by offering content production, online marketplaces, and other services. With its solid experience and market presence, the company has established itself as a leading provider of content and creative services to reach the audience in various ways.

Leaf Group SWOT Analysis

Strengths

Leaf Group Ltd has several key strengths that contribute to its success in the market. Firstly, the company has a diverse portfolio of online media properties, which allows it to reach a large audience and cater to different niche markets. This wide range of platforms provides Leaf Group Ltd with stability and reduces its dependence on a single revenue stream.

Secondly, Leaf Group Ltd has a strong brand presence and recognition, thanks to its well-established websites and digital properties. This recognition gives the company a competitive advantage and attracts advertisers, content creators, and consumers alike.

Weaknesses

Although Leaf Group Ltd has many strengths, it also faces certain weaknesses that need to be addressed. One key weakness is its dependence on advertising revenue, which can be unpredictable and vulnerable to changes in the market. This reliance on advertising poses a potential risk to the company's financial stability and growth prospects.

Additionally, Leaf Group Ltd may face challenges in diversifying its revenue streams beyond advertising. Expanding into other areas, such as subscription-based services or e-commerce, could require significant investments and expertise.

Opportunities

Leaf Group Ltd has several opportunities to capitalize on in the current market. Firstly, there is a growing trend of digital content consumption, which presents an opportunity for the company to attract more users to its online platforms and generate higher advertising revenues.

Furthermore, Leaf Group Ltd can explore partnerships and collaborations with other companies to enhance its offerings and expand its reach. Strategic alliances with content creators, influencers, or technology providers can help the company stay at the forefront of innovation and meet changing consumer demands.

Threats

Leaf Group Ltd operates in a highly competitive market, which poses threats to its growth and market position. The company competes with both traditional media outlets and other digital content providers, making it essential for Leaf Group Ltd to constantly innovate and differentiate itself.

Additionally, changes in regulations related to online advertising or data privacy can impact Leaf Group Ltd's operations and profitability. Adhering to evolving legal and regulatory frameworks is crucial for the company to maintain its business practices and protect user privacy.

Leaf Group Eulerpool Fair Value

Details

Fair Value Estimate

What Is Fair Value?

Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.

Earnings-Based Fair Value

Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.

Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021

Revenue-Based Fair Value

Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"

Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021

Dividend-Based Fair Value

Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.

Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021

How to Use This Chart

When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.

Leaf Group historical P/E ratio, EBIT multiple, and P/S ratio

Leaf Group annual returns

Details

Annual Return

What This Chart Shows

This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.

Price Return

Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.

Dividend Return

Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.

What to Look For

Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.

Leaf Group shares outstanding

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Number of stocks
Details
Date
Number of stocks
Jan 1, 2016
20.00 M Stocks
Jan 1, 2017
21.00 M Stocks
Jan 1, 2018
25.00 M Stocks
Jan 1, 2019
26.00 M Stocks
Jan 1, 2020
27.00 M Stocks
Jan 1, 2021 (e)
27.00 M Stocks
Jan 1, 2022 (e)
27.00 M Stocks
Jan 1, 2023 (e)
27.00 M Stocks

Leaf Group stock splits

In Leaf Group's history, there have been no stock splits.
Price targets and forecasts for Leaf Group are not yet available.

Leaf Group Analyst Rating Actions

DateFirmActionRatingReliability
5/10/2021
BTIG
BTIG
DowngradeBuyNeutral
5/7/2021
Canaccord Genuity
Canaccord Genuity
DowngradeBuyHold59
4/6/2021
Craig-Hallum
Craig-Hallum
DowngradeBuyHold
3/23/2021
BTIG
BTIG
MaintainedBuy
3/17/2020
Canaccord Genuity
Canaccord Genuity
MaintainedBuy59
8/6/2019
Cowen & Co.
Cowen & Co.
DowngradeOutperformPerform60
9/14/2018
Cowen & Co.
Cowen & Co.
MaintainedOutperform60
7/12/2018
Canaccord Genuity
Canaccord Genuity
MaintainedBuy59
2/15/2017
Loop Capital
Loop Capital
MaintainedBuy
11/16/2015
Macquarie
Macquarie
DowngradeOutperformNeutral

Eulerpool Reliability Score (0–100): measures how often a firm’s bullish or bearish calls were directionally correct three months later, blended with the average return following its calls. Every rating we record is stored permanently and scores update continuously; firms with fewer than 3 measured calls are not scored yet.

Frequently asked questions about Leaf Group

The business model of Leaf Group Ltd revolves around creating and monetizing online content. As a diverse Internet company, Leaf Group focuses on developing platforms and sites in various industries, including art and design, fitness, and home decor. By offering high-quality content, innovative technology, and effective marketing solutions, Leaf Group aims to attract a wide audience and generate revenue through advertising, branded content collaborations, and e-commerce. Through its platforms like Saatchi Art, Society6, and Livestrong.com, Leaf Group strives to connect consumers with engaging content and products, ultimately driving growth and profitability for the company.

Leaf Group Ltd is primarily active in the industries of media, technology, and marketplace.

The main competitors of Leaf Group Ltd in the market include companies such as Pinterest, Etsy, and TripAdvisor.

Leaf Group Ltd is a leading diversified Internet company with a rich history and background. Established in 2006, Leaf Group has evolved into a prominent digital content and marketplace provider. Formerly known as Demand Media, the company rebranded as Leaf Group in 2016 to better reflect its diverse portfolio. Leaf Group operates a diverse range of online properties, including websites like eHow, Livestrong.com, and Society6, offering engaging content and services to millions of users worldwide. With its strong focus on creativity, innovation, and connecting artists, Leaf Group has become a trusted platform for individuals and businesses alike. Learn more about Leaf Group Ltd and its offerings on our website.

Leaf Group Ltd has achieved several significant milestones throughout its history. These include the successful acquisition and integration of several leading digital media and marketplaces, such as Society6 and Saatchi Art. The company has also secured strategic partnerships with major brands and institutions, allowing it to expand its reach and user base. Furthermore, Leaf Group Ltd has consistently demonstrated strong financial performance, delivering solid revenue growth and profitable operations. With its innovative products and services, Leaf Group Ltd continues to position itself as a leader in the digital marketplace industry, driving success and value for its stakeholders.

Leaf Group Ltd is primarily present in the United States.

Leaf Group Ltd represents values of creativity, innovation, and entrepreneurship. With a corporate philosophy centered around empowering individuals and businesses to express their unique voices and passions, Leaf Group Ltd fosters a culture of collaboration and growth. Through its diverse portfolio of digital brands and media platforms, it strives to provide engaging and inspiring content to its users. Leaf Group Ltd's commitment to excellence and adaptability in the ever-evolving digital landscape sets it apart as a leader in the industry.

Leaf Group Ltd is a company that operates in the areas of e-commerce, digital marketing, content production, and online media. The company is active in various sectors, including art and design, lifestyle and health, as well as finance and technology. The company's goal is to provide its customers with a unique and personalized experience tailored to their individual interests and needs. One of Leaf Group's key sectors is content creation in various forms such as text, images, and videos. For this purpose, the company operates various websites such as eHow, Livestrong, and the Spruce. The websites offer guides, tips, and recommendations on different topics such as health, home, and leisure and have a large readership. The content is written by experienced authors and experts and is constantly updated to meet the users' demands. Another sector of Leaf Group is online commerce. For this purpose, the company operates various webshops such as Saatchi Art, Society6, and Deny Designs. The webshops offer artworks, furniture, home accessories, and other products made by independent artists and designers. The focus is on unique and high-quality products that aim to inspire and delight customers. Leaf Group is also active in the field of digital marketing. For this purpose, the company offers various tools and services that enable its customers to create and execute targeted online marketing campaigns. The products range from analytics software for website optimization to social media management solutions and search engine marketing strategies. In addition to these areas, Leaf Group also operates various other websites and platforms, such as the science portal Verywell or the finance portal The Balance. All platforms and sectors have in common that they target a broad audience and provide them with relevant information, products, and services. Leaf Group's business model is focused on long-term growth. The company aims to diversify its business fields and continuously expand its offerings, always prioritizing customer satisfaction. Leaf Group strives to constantly improve and adapt its services and products to meet the needs of its customers. To be successful, Leaf Group also relies on close collaboration with its partners and suppliers. By working with independent artists and designers, the company can offer unique products that differentiate it from the competition. At the same time, collaborating with experienced authors and experts on its websites ensures that the content is of high quality and provides value to the readers. Overall, Leaf Group's business model is designed to offer its customers a wide portfolio of services and products tailored to their individual needs. The company relies on close collaboration with independent partners and suppliers and continuous development of its offerings. Through this strategy, Leaf Group is able to establish itself in the fiercely competitive market of e-commerce and online media industry.

The revenue cannot currently be calculated for Leaf Group.

The profit cannot currently be calculated for Leaf Group.

The P/E ratio cannot be calculated for Leaf Group at the moment.

The P/S cannot be calculated for Leaf Group currently.

The Eulerpool Quality Score for Leaf Group is 1/10.

The ISIN of Leaf Group is US52177G1022. The ISIN (International Securities Identification Number) is a globally unique identifier for securities.

The WKN of Leaf Group is A2DGL5. The WKN (Wertpapierkennnummer) is a six-digit German security identification number.

The ticker of Leaf Group is LEAF. The ticker symbol is used to trade Leaf Group shares on the stock exchange.

Leaf Group is assigned to the 'Cyclical consumption' sector.

The dividends of Leaf Group are distributed in USD.

All fundamentals and in-depth analysis of Leaf Group

Our stock analysis for Leaf Group stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Leaf Group. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.