AirAsia Group Bhd is a leading low-cost carrier airline company in Asia. It was founded in 1993 and is headquartered in Kuala Lumpur, Malaysia. The company operates sixteen branches in six countries, including Thailand, Indonesia, Malaysia, India, Japan, and the Philippines. The airline offers affordable flight tickets and other services and has become one of the most successful airlines in the region in recent years.
Over the years, AirAsia Group Bhd has expanded its business model and services to meet customer needs and become more competitive. In addition to its core flying business, the company also offers other products, services, and divisions.
Air Travel:
AirAsia Group Bhd offers flights to over 150 destinations in Asia and Oceania. The airline is known for its affordable fares and quality service on board, despite the reduced prices. Additionally, passengers can check-in online and load their digital tickets on their smartphones, making travel convenient.
AirAsia X:
AirAsia X is the long-haul division of AirAsia Group Bhd. It offers flights to Australia, the Middle East, and North America. The model of maximizing passenger capacity on the aircraft remains the same for these long-haul flights, allowing for comparatively affordable travel.
AirAsia Japan:
AirAsia Japan is a partnership between AirAsia Group Bhd and Japan. It operates flights within the country and towards South Korea and China. The company aims to modernize the Japanese aviation industry and provide a more affordable alternative for flying.
AirAsia BIG:
AirAsia BIG is the loyalty program of AirAsia Group Bhd. Customers can earn BIG points to receive discounts on flights, hotels, tours, and other travel promotions. The program aims to provide passengers with added value for their next trip.
AirAsia Travel & Activities:
AirAsia Group Bhd also offers travel events and activities for passengers who want to have more experiences during their trip. Tours include various activities such as hikes, city tours, and culinary tours.
AirAsia Cargo:
AirAsia Cargo is the cargo division of AirAsia Group Bhd. It is responsible for the revenue of goods and freight and provides efficient transportation solutions for businesses, customers, and other airlines.
Overall, AirAsia Group Bhd is involved in various aspects of travel, from hotel bookings to flight transportation. The concept of ultra-low-cost flights for mass market segments has made the company one of the most successful carriers in Asia. With its significant industry-leading market position, the company plays an important role in global aviation, both in Asia and the rest of the world.