Roku (ROKU) Stock Price
Roku Price
Roku (ROKU) Stock | ISIN US77543R1023 | WKN A2DW4X. The current Roku stock price is 123.57 USD (2026). Revenue is 5.6 B USD. Net income is 189.12 M USD. The P/E ratio is 98.61. Market capitalization is 18.26 B USD. Roku operates in the Communication sector.
Roku stock price
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Stock Price
ⓘHow to Read This Chart
This chart tracks the historical stock price of Roku over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.
Total Return vs. Price Return
The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.
Intraday Price Data
When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how Roku stock reacts to market openings, earnings releases, or breaking news throughout the trading session.
What to Look For
Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing Roku's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.
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Roku Revenue, EBIT, Net Income
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Roku Income Statement, Balance Sheet, Cash Flow Statement
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Income Statement Key Figures
ⓘRevenue and Revenue Growth
Revenue is the starting point of every income statement — it measures the total sales Roku generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.
Gross Margin
Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue Roku retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare Roku's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.
EBIT and EBIT Margin
EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.
Net Income and Earnings Per Share (EPS)
Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.
Shares Outstanding
The total number of shares Roku has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.
Analyst Estimates
The projected figures represent consensus estimates from professional analysts. Compare these forecasts against Roku's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.
Roku stock margins
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Roku Stock Revenue, EBIT, Earnings per Share
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Roku business model & stock analysis
Roku SWOT Analysis
Strengths
Roku Inc boasts several strengths that contribute to its success in the market. Firstly, the company has established itself as a leading provider of streaming devices and platforms, offering a wide range of content choices to customers. Its strong brand recognition and loyal customer base provide a competitive advantage over its rivals. Additionally, Roku's user-friendly interface and ease of use make it a preferred choice for consumers.
Weaknesses
Despite its strengths, Roku Inc also faces some weaknesses. One notable weakness is its heavy reliance on partnerships and licensing agreements with content providers. The company's success is dependent on maintaining and renewing these partnerships, which exposes it to potential vulnerabilities if negotiations fail. Roku's limited international presence compared to some of its competitors is another weakness that could hinder its growth in global markets.
Opportunities
Roku Inc has several opportunities to capitalize on in the evolving streaming industry. The increasing popularity of cord-cutting and the shift towards streaming services provide a favorable market environment for Roku's products. The company has the potential to expand its product offerings, such as developing smart TVs or partnering with content providers to offer exclusive streaming packages. Additionally, Roku can explore untapped international markets to fuel its growth.
Threats
Like any other company, Roku Inc also faces certain threats that could impact its market position. Intense competition from other streaming device manufacturers, smart TV brands, and tech giants poses a threat to Roku's market share. The rapidly changing technology landscape may also require continuous investments in research and development to stay ahead. Furthermore, shifts in consumers' content consumption habits and preferences could potentially reduce demand for Roku's devices and services.
Roku Segments
Roku Revenue by Segment (1/2)
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Roku Revenue by Segment (2/2)
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Roku Eulerpool Fair Value
Roku historical P/E ratio, EBIT multiple, and P/S ratio
Roku annual returns
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Annual Return
ⓘWhat This Chart Shows
This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.
Price Return
Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.
Dividend Return
Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.
What to Look For
Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.
Roku shares outstanding
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Roku Earnings Estimates
Roku Earnings Estimates
| Date | EPS estimate | Revenue Estimate | Quarterly report |
|---|---|---|---|
| 4/30/2026 | 0.33USD | 1.23 BUSD | 2026 Q1 |
| 4/29/2026 | 0.33USD | 1.23 BUSD | 2026 Q1 |
| 2/13/2026 | 0.28USD | 1.38 BUSD | 2025 Q4 |
| 2/12/2026 | 0.28USD | 1.38 BUSD | 2025 Q4 |
| 4/24/2024 | -0.74USD | 842.44 MUSD | 2024 Q1 |
| 2/13/2024 | -0.57USD | 983.21 MUSD | 2023 Q4 |
| 7/26/2023 | -1.09USD | 766.74 MUSD | 2023 Q2 |
| 4/26/2023 | -1.11USD | 722.1 MUSD | 2023 Q1 |
| 2/15/2023 | -1.73USD | 822.14 MUSD | 2022 Q4 |
| 11/2/2022 | -1.3USD | 704.42 MUSD | 2022 Q3 |
EESG©
Eulerpool ESG Scorecard© for the Roku stock
EEnvironment
20
Environment
SSocial
20
Social
GGovernance (Corporate Governance)
4
Governance (Corporate Governance)
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Roku shareholder structure
| % | Name |
|---|---|
11.82254% | |
8.81804% | |
5.72594% | |
3.62637% | |
2.49653% | |
2.1552% | |
1.82175% | |
1.53116% | |
1.51254% | |
1.32812% |
Roku Executives and Management Board
Mr. Anthony Wood
(59)Chairman of the Board, President, Chief Executive Officer, Founder · since 2002
Mr. Charlie Collier
(55)President - Roku Media
Mr. Mustafa Ozgen
(57)President - Devices, Products and Technology
Mr. Dan Jedda
(53)Chief Financial Officer, Chief Operating Officer
Dr. Laurie Hodrick
(62)Independent Director
Frequently asked questions about Roku
Roku Inc's business model revolves around providing streaming platforms and devices that allow users to access and consume a wide range of digital content. The company generates revenue primarily through the sale of its streaming devices, licensing fees, and advertising on its platform. By partnering with various content providers, Roku offers a vast selection of channels and services to its users. They also collaborate with advertisers to deliver targeted and interactive advertising experiences on their platform. Roku Inc continues to innovate and expand its portfolio, aiming to enhance user engagement and maintain its position as a leading streaming platform provider.
Roku stock
Roku Peer Group
Roku Ticker
Roku FIGI
All fundamentals and in-depth analysis of Roku
Our stock analysis for Roku Revenue stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Roku Revenue. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.