SportsHero (SHO.AX) Stock Price
SportsHero Price
Over the last 17 years SportsHero grew revenue by 5.0% annually, reaching 45,900.00 AUD. For SportsHero, the net margin of -4,348.4% is down versus -3,643.3% a few years ago. The stock trades about 52% above its 52-week low.
SportsHero stock price
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Stock Price
ⓘHow to Read This Chart
This chart tracks the historical stock price of SportsHero over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.
Total Return vs. Price Return
The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.
Intraday Price Data
When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how SportsHero stock reacts to market openings, earnings releases, or breaking news throughout the trading session.
What to Look For
Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing SportsHero's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.
| Date | SportsHero Price |
|---|---|
| 9/21/2026 | 0.05 AUD |
| 9/18/2026 | 0.05 AUD |
| 9/17/2026 | 0.05 AUD |
| 9/16/2026 | 0.05 AUD |
| 9/15/2026 | 0.05 AUD |
| 9/14/2026 | 0.05 AUD |
| 9/11/2026 | 0.05 AUD |
| 9/10/2026 | 0.05 AUD |
| 9/9/2026 | 0.05 AUD |
| 9/8/2026 | 0.05 AUD |
| 9/7/2026 | 0.05 AUD |
| 9/4/2026 | 0.06 AUD |
| 9/3/2026 | 0.05 AUD |
| 9/2/2026 | 0.05 AUD |
| 9/1/2026 | 0.05 AUD |
| 8/31/2026 | 0.05 AUD |
| 8/28/2026 | 0.05 AUD |
| 8/27/2026 | 0.05 AUD |
| 8/26/2026 | 0.05 AUD |
| 8/25/2026 | 0.05 AUD |
| 8/24/2026 | 0.06 AUD |
| 8/21/2026 | 0.06 AUD |
| 8/20/2026 | 0.06 AUD |
| 8/19/2026 | 0.05 AUD |
| 8/18/2026 | 0.05 AUD |
| 8/17/2026 | 0.05 AUD |
| 8/14/2026 | 0.05 AUD |
| 8/13/2026 | 0.05 AUD |
| 8/12/2026 | 0.04 AUD |
| 8/11/2026 | 0.04 AUD |
SportsHero Revenue, EBIT, Net Income
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SportsHero Income Statement, Balance Sheet, Cash Flow Statement
| GROSS INCOMEk AUD |
|---|
| EBITM AUD |
| NET INCOMEM AUD |
| NET INCOME GROWTH% |
| SHARESM |
| 2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 | -1,000.00 |
| – | – | -3.00 | -1.00 | – | – | – | -1.00 | -2.00 | -2.00 | -1.00 | -1.00 | -1.00 | -2.00 | – | -1.00 |
| – | – | -5.00 | -4.00 | – | -19.00 | -5.00 | -4.00 | -4.00 | -2.00 | -1.00 | -1.00 | -1.00 | -3.00 | – | -1.00 |
| – | – | – | -20.00 | – | – | -73.68 | -20.00 | – | -50.00 | -50.00 | – | – | 200.00 | – | – |
| 2.70 | 3.71 | 6.73 | 9.10 | 14.37 | 17.00 | 29.46 | 110.72 | 235.19 | 245.67 | 319.32 | 404.90 | 533.99 | 599.53 | 578.16 | 688.70 |
Details
Income Statement Key Figures
ⓘRevenue and Revenue Growth
Revenue is the starting point of every income statement — it measures the total sales SportsHero generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.
Gross Margin
Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue SportsHero retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare SportsHero's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.
EBIT and EBIT Margin
EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.
Net Income and Earnings Per Share (EPS)
Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.
Shares Outstanding
The total number of shares SportsHero has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.
Analyst Estimates
The projected figures represent consensus estimates from professional analysts. Compare these forecasts against SportsHero's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.
SportsHero stock margins
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SportsHero Stock Revenue, EBIT, Earnings per Share
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SportsHero business model & stock analysis
SportsHero SWOT Analysis
Strengths
SportsHero Ltd has several strengths that contribute to its success in the market. One of its main strengths is its innovative mobile application, which allows sports fans to engage with their favorite teams and players in a unique way. This technology provides a competitive advantage over traditional sports applications. Additionally, SportsHero Ltd has established strong partnerships with major sports leagues and teams, enabling them to access exclusive content and provide users with real-time updates. These partnerships enhance the credibility and reliability of the application. The company also has a dedicated team of experienced professionals who are passionate about sports and technology. This passionate workforce is committed to continuously improving the application and delivering an outstanding user experience. Furthermore, SportsHero Ltd has successfully built a solid user base and has a strong brand presence in the market. This loyal user base provides a strong foundation for growth and monetization opportunities.
Weaknesses
Despite its strengths, SportsHero Ltd also faces some weaknesses that need to be addressed. One of the main weaknesses is the heavy dependence on partnerships with sports leagues and teams. Any disruption or termination of these partnerships could negatively impact the company's ability to provide exclusive content to its users. Additionally, the mobile application faces intense competition in the sports technology market, with several established players and emerging startups aiming to capture the same target audience. To maintain a competitive edge, SportsHero Ltd needs to continuously innovate and stay ahead of industry trends. Another weakness is the limited monetization opportunities. While the user base is strong, converting this user engagement into significant revenue streams remains a challenge. SportsHero Ltd needs to explore and implement effective monetization strategies to ensure long-term financial sustainability.
Opportunities
SportsHero Ltd has several opportunities that can propel its growth and success. The growing trend of mobile usage and the increasing popularity of sports provide a favorable environment for the company's mobile application. The expansion into new markets and collaborations with international sports leagues can help SportsHero Ltd broaden its user base and increase its global presence. By catering to a diverse range of sports fans worldwide, the company can unlock significant growth potentials. Furthermore, the advancements in technology, such as artificial intelligence and virtual reality, present exciting opportunities for SportsHero Ltd to enhance its user experience and introduce more interactive features. By embracing these emerging technologies, the company can stay at the forefront of innovation and attract a larger user base.
Threats
SportsHero Ltd faces several threats that could impede its growth and market position. One of the main threats is the rapid emergence of new competitors offering similar or superior sports applications. These competitors may have larger financial resources or established relationships with sports leagues, making it harder for SportsHero Ltd to differentiate itself. Additionally, the reliance on third-party platforms, such as app stores and social media networks, poses a threat. Any change in policies or algorithms by these platforms could disrupt the company's distribution channels and user acquisition. Moreover, the dynamic nature of the sports industry and its susceptibility to external factors, such as player scandals or cancellation of sporting events, can significantly impact user engagement and loyalty. SportsHero Ltd needs to anticipate and adapt to these external changes effectively to mitigate the associated risks.
SportsHero Eulerpool Fair Value
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Fair Value Estimate
ⓘWhat Is Fair Value?
Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.
Earnings-Based Fair Value
Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.
Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021
Revenue-Based Fair Value
Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"
Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021
Dividend-Based Fair Value
Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.
Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021
How to Use This Chart
When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.
SportsHero historical P/E ratio, EBIT multiple, and P/S ratio
SportsHero annual returns
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Annual Return
ⓘWhat This Chart Shows
This chart breaks down SportsHero's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.
Price Return
Price return measures the percentage change in SportsHero's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.
Dividend Return
Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.
What to Look For
Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare SportsHero's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.
SportsHero shares outstanding
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SportsHero stock splits
Since 2013, a total of 0.08333333333333333 shares have been converted from one SportsHero share.
SportsHero shareholder structure
| % | Name |
|---|---|
11.91201% | |
6.95488% | |
6.05241% | |
5.88718% | |
4.86809% | |
4.15435% |
SportsHero Beneficial Ownership Filings (SEC 13D/G)
SportsHero Executives and Management Board
8 members · 25 % women
Management
Mr. Tom Lapping
Interim Chief Executive Officer, Non-Executive Director · since 2017
Mr. Chris Flintoft
Chief Digital Officer
Mr. Crispin Tristram
Chief Commercial Officer
Mr. Ross Pearson
Company Secretary
Board of Directors
Mr. Stratos Karousos
Non-Executive Chairman of the Board
Ms. Adele Sim
Executive Director · since 2024
Mr. Rob Davies
Indonesian Director of Operations
Ms. Ika Novi
Indonesian Director of Sales and Business Development
Frequently asked questions about SportsHero
The business model of SportsHero Ltd is a mobile sports prediction platform where users can participate in real-time predictions and compete against each other. This unique platform allows sports enthusiasts to make predictions on various sports events and earn rewards based on their accuracy. Through partnerships with renowned sports leagues and organizations, SportsHero Ltd provides an engaging and interactive experience for fans around the world. By combining technology, sports, and gaming, SportsHero Ltd aims to revolutionize the way people engage with sports and create a global community of passionate sports fans.
SportsHero Ltd is primarily active in the industries of sports and technology.
The main competitors of SportsHero Ltd in the market include companies like DraftKings, FanDuel, and Yahoo Sports.
SportsHero Ltd is a prominent company in the sports industry, with an intriguing background and remarkable history. Founded in [year], SportsHero Ltd has emerged as a leading provider of innovative sports engagement platforms. The company's primary focus revolves around connecting sports enthusiasts and empowering them with interactive and immersive experiences. With a user-friendly interface and cutting-edge technology, SportsHero Ltd has successfully leveraged the power of social media and mobile applications to engage millions of users worldwide. Through its various platforms, SportsHero Ltd has fostered a vibrant community committed to sharing knowledge, participating in prediction contests, and connecting with like-minded sports lovers. With its impressive growth trajectory and dedication to enhancing fan engagement, SportsHero Ltd continues to revolutionize the sports industry.
SportsHero Ltd has achieved several significant milestones. The company successfully launched its innovative sports prediction and fantasy sports platform, providing users with an engaging and interactive experience. They have also secured strategic partnerships with renowned sports organizations and leagues, enhancing their brand visibility and user base. Additionally, SportsHero Ltd has exhibited consistent growth and expansion, attracting investor interest and securing funding for further development. Their dedication to providing accurate and real-time sports predictions has garnered favorable reviews and a growing user community. SportsHero Ltd continues to strive towards revolutionizing the sports entertainment industry with their unique platform and continues to achieve remarkable milestones in this pursuit.
SportsHero Ltd is primarily present in Southeast Asia, specifically in countries such as Thailand, Indonesia, Malaysia, the Philippines, and Vietnam.
SportsHero Ltd represents a set of values and a corporate philosophy that centers around sports empowerment and engagement. The company is passionate about fostering fan participation and provides a platform for sports enthusiasts to interact, compete, and share their expertise. SportsHero Ltd prioritizes inclusivity, believing that everyone should have equal opportunities to voice their opinions and contribute to the sports community. The company's mission revolves around connecting fans, athletes, and brands while promoting integrity and fairness. Through their technologically advanced solutions, SportsHero Ltd aims to create a vibrant ecosystem that celebrates sportsmanship and enhances the overall sports experience for all stakeholders.
Converted at the current exchange rate, the SportsHero share trades at 0.03 EUR (0.05 AUD).
The SportsHero share (SHO.AX) is listed on 2 stock exchanges, including: ASX (SHO.AX).
SportsHero Ltd is a company specializing in the development of sports apps. The company's business model is based on a unique concept that allows sports fans to share their passion in real-time on a dynamic platform. SportsHero Ltd offers several apps, including SportsHero, Fantasy Sports Hero, and Football Hero. Each app targets a specific audience and offers unique features and experiences. SportsHero is an app that focuses on keeping fans updated in real-time. The app offers unique features such as push notifications, live streams, match tracking, and results. Fans can follow their favorite teams and players and share their comments and posts to interact with other fans. Fantasy Sports Hero is another app specializing in fantasy sports betting. The app allows users to create their own virtual teams and compete against other players. The app provides real-time statistics and analysis to make betting on fantasy sports events easier and more enjoyable. Football Hero is an app specifically focused on football fans. The app offers live streams of games, real-time statistics, and analysis. Fans have the opportunity to follow their favorite players and teams, connect with other fans, and share their comments and opinions. SportsHero Ltd has developed a unique business model based on the idea of connecting sports fans in real-time. The company has built a loyal fan base that logs in and engages with the various platforms. The company generates revenue through advertising, sponsorships, and partnerships with companies in the sports industry. Additionally, SportsHero Ltd also offers premium subscriptions that allow users to access enhanced features and content. The company has a strong presence in Asia, especially in countries like India, Indonesia, and Thailand. These countries have a growing population of sports fans who are enthusiastic about the various platforms offered by SportsHero Ltd. In terms of SEO optimization, SportsHero Ltd incorporates key keywords and phrases into the content and meta tags of the website to increase visibility in search engine results. The company also runs targeted ad campaigns on social media platforms such as Facebook and Twitter to promote the brand and products. Overall, SportsHero Ltd has developed a unique business model that brings sports fans together to interact in real-time. Through a combination of unique content, partnerships, and premium subscriptions, the company has built a loyal fan base and is well-positioned to meet the growing demand for digital sports content.
The revenue cannot currently be calculated for SportsHero.
The profit cannot currently be calculated for SportsHero.
The P/E ratio cannot be calculated for SportsHero at the moment.
The P/S cannot be calculated for SportsHero currently.
The Eulerpool Quality Score for SportsHero is 3/10.
The ISIN of SportsHero is AU000000SHO1. The ISIN (International Securities Identification Number) is a globally unique identifier for securities.
The WKN of SportsHero is A2DLEJ. The WKN (Wertpapierkennnummer) is a six-digit German security identification number.
The ticker of SportsHero is SHO.AX. The ticker symbol is used to trade SportsHero shares on the stock exchange.
SportsHero paid dividends every year for the past 0 years.
SportsHero is assigned to the 'Communication' sector.
The dividends of SportsHero are distributed in AUD.
SportsHero stock
SportsHero Peer Group
SportsHero Ticker
SportsHero FIGI
All fundamentals and in-depth analysis of SportsHero
Our stock analysis for SportsHero stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of SportsHero. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.