Reformation

Reformation Rule of 40

The Rule of 40 of Reformation (REF) as of Oct 19, 2026 is 21.42 %. In the previous year, Rule of 40 was 33.89 % — a change of -36.80% (lower).

Rule of 40

21.42 %

YoY

-36.80%

Last updated:

Rule of 40 of Reformation is 2025 21.42 % . Rule of 40 of Reformation was 2024 33.89 % . It decreases by -36.80% lower compared to the previous year.

The Reformation Rule of 40 history

  • 3 Years

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Rule of 40
Date
Rule of 40
Jan 1, 2024
33.89 USD
Jan 1, 2025
21.42 USD
The Reformation Rule of 40 history
YEARRule of 40YoY
21.42 %-36.80%
33.89 %—

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Reformation Stock analysis

What does Reformation do? Reformation Inc., trading under the ticker REF, is a company based in Vernon, United States, with an ISIN of US75867H1068. The company is engaged in the manufacturing and retail of sustainable women's clothing and accessories, operating both domestically in the United States and internationally. Its product range includes dresses, tops, pants, skirts, shorts, jeans, sweaters, shoes, jumpsuits, two-piece sets, outerwear, sleep and loungewear, swimwear, and accessories, alongside a dedicated wedding collection. Sales are conducted through its website, online channels, physical stores, and additional distribution methods such as wholesalers. The company was previously known as REF Topco, Inc., and officially adopted the name Reformation Inc. in April 2025. It was founded in 2009, though the exact founding date is not specified. The company's headquarters are located in Vernon, California. Reformation Inc. is scheduled to have its initial public offering (IPO) on July 30, 2026. The company's website is www.thereformation.com. The sector and industry classifications for Reformation Inc. are currently listed as unknown in available data. The company emphasizes sustainability in its product offerings, though specific details on its environmental or social initiatives are not provided in the source material. Reformation is one of the most popular companies on Eulerpool.

Frequently Asked Questions about Reformation stock

Rule of 40 of Reformation is 21.42 % in 2025.

On Eulerpool you can find the complete historical development of Rule of 40 Reformation since 2006 – with annual values, charts, and detailed analysis.

The Rule of 40 states that a company's revenue growth rate plus profit margin should exceed 40%. It is widely used to evaluate SaaS and high-growth companies.

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Quality — Reformation

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