REA Group Stock

REA Group ROCE

The Return on Capital Employed (ROCE) of REA Group (REA.AX) as of Aug 12, 2026 is 41.64 %. In the previous year, Return on Capital Employed (ROCE) was 46.22 % — a change of -9.91% (lower).

ROCE

41.64 %

YoY

-9.91%

Last updated:

In 2026, REA Group's return on capital employed (ROCE) was 41.64 %, a -9.91% increase from the 46.22 % ROCE in the previous year.

Access this data via the Eulerpool API

REA Group Stock analysis

What does REA Group do? REA Group Ltd is an Australian company founded in 1995 with its headquarters in Melbourne. The company is a leading provider of real estate advertisements and information, operating real estate advertising websites in Australia, New Zealand, and Asia. REA Group began as an online real estate portal called "Real Estate Australia" in 1995 and has since expanded its business and operates in multiple countries. The company operates various real estate portals and websites, including realestate.com.au, Australia's leading real estate portal, and provides website solutions for real estate agents and other real estate-related services. The business model of REA Group is based on providing online real estate advertisements and information to customers in Australia, New Zealand, and Asia. The company monetizes its services by charging fees for placing advertisements on its websites and for using its website solutions for real estate agents. REA Group has divisions focusing on different aspects of the real estate business, including marketing, technology, and data analysis. The company also offers a range of products and services to support real estate agents in marketing their properties, such as real estate advertisements, responsive websites, CRM tools, email marketing tools, and more. Another important product offered by REA Group is the real estate listing management system, which allows real estate agents to manage and update their property listings on a central platform as needed. In 2018, REA Group acquired a 20% stake in the PropTech platform HouseCanary, making it one of the leading providers of real estate valuation technologies in the US. Over the years, REA Group has received various awards and recognitions, including being named the "Most Innovative Company" in 2019 and recognized as an "Outstanding Employer" in 2020. Overall, REA Group has a impressive success story, having grown and established itself as a leading provider of online real estate information in a competitive market. With its focus on divisions and products, REA Group has become a significant player in the real estate industry. REA Group is one of the most popular companies on Eulerpool.

ROCE Details

Unraveling REA Group's Return on Capital Employed (ROCE)

REA Group's Return on Capital Employed (ROCE) is a financial metric that measures the company's profitability and efficiency with respect to the capital employed. It is calculated by dividing earnings before interest and tax (EBIT) by the employed capital. A higher ROCE indicates that the company is effectively utilizing its capital to generate profits.

Year-to-Year Comparison

Analyzing REA Group's ROCE annually provides valuable insights into its efficiency in using its capital to generate profits. An increasing ROCE indicates improved profitability and operational efficiency, whereas a decrease might signal potential issues in capital utilization or business operations.

Impact on Investments

REA Group's ROCE is a critical factor for investors and analysts for evaluating the company’s efficiency and profitability. A higher ROCE can make the company an attractive investment, as it often signifies that the firm is generating adequate profits from its employed capital.

Interpreting ROCE Fluctuations

Changes in REA Group’s ROCE are attributed to variations in EBIT or the capital employed. These fluctuations offer insights into the company’s operational efficiency, financial performance, and strategic financial management, assisting investors in making informed investment decisions.

Frequently Asked Questions about REA Group stock

Return on Capital Employed (ROCE) of REA Group is 41.64 % in 2026.

Return on Capital Employed (ROCE) of REA Group changed from 46.22 % to 41.64 %, representing a -9.91% change. The value is lower than the previous year.

On Eulerpool you can find the complete historical development of Return on Capital Employed (ROCE) REA Group since 2006 – with annual values, charts, and detailed analysis.

ROCE is a profitability measure and stands for Return on Capital Employed or the return on invested capital. The measure shows the ratio of operating profit to the interest-bearing capital employed. The higher the return on capital employed, the more profitable a company operates and the higher the important free cash flow. The free cash flow refers to the portion of profits that is not needed for expanding the company at the end of a period, but is available to shareholders.

A 'good' varies by industry and company stage. On Eulerpool, you can compare Return on Capital Employed (ROCE)'s REA Group with sector peers and the industry average to assess whether it is attractive.

To evaluate Return on Capital Employed (ROCE)'s, it is essential to compare it with peers in the same industry and sector. On Eulerpool, you can find direct industry comparisons for Return on Capital Employed (ROCE).

Access this data via the Eulerpool API

Profitability — REA Group

All Key Metrics — REA Group