Prosus Intangible Assets

What does Prosus do? Prosus NV is a globally operating technology company based in Amsterdam, Netherlands. It was founded in 2019 as a subsidiary of Naspers, a South Africa-based media and internet company. Prosus is listed on the stock exchange and has a market capitalization of around $180 billion (as of October 2021). History: Prosus has a long history dating back to 1915 when the company was founded as a publishing house in South Africa. In the 1980s, the company began operating in the television and radio industry. In the 1990s, the business expanded to online activities such as e-commerce, online payment, and social media. In 2001, Naspers acquired the Chinese online marketplace Tencent. This investment in Tencent has proven to be extremely profitable and is now the company's most valuable asset. Business model: Prosus' business model is based on investing in innovative companies in various industries, particularly in the technology and e-commerce sectors. There is a clear focus on companies that have significant growth potential in emerging markets such as Asia, Latin America, and Africa. Prosus also often invests in startups at an early stage to support their growth in the early stages. They then bring their expertise and capital to help these companies unlock their potential. Prosus also owns a number of subsidiaries, including the online marketplace OLX, the payment platform PayU, the online ride-hailing service Gojek, and Delivery Hero, an online food delivery service. In China, Prosus is involved with Tencent Holdings Ltd., internet company Meituan Dianping, and Chinese online travel platform Ctrip. Sectors: Prosus operates in various industries, including: 1. Online marketplaces: OLX is an online marketplace specializing in the sale of used items. Prosus also has stakes in other marketplaces, including letgo and Avito. 2. E-commerce: Prosus has invested in companies like Flipkart, Paytm Mall, and Swiggy, all Indian e-commerce companies. Until 2020, Flipkart was a subsidiary of the US retail giant Walmart. 3. Online payments: PayU is a payment platform that allows merchants to accept payments from their customers online. 4. Online food delivery services: Delivery Hero is an online food delivery service that operates in numerous countries and cities worldwide. Products: Prosus itself does not offer products, but it invests in companies that offer various products and services. These products can range from online shops and food delivery services to payment platforms and social media. However, the common thread is always technology. Conclusion: Prosus is a diverse, globally operating company with a focus on investing in innovative technology companies in emerging markets. It is a significant player in industries such as e-commerce, payment platforms, and online food delivery services. Prosus emphasizes investments in startups but also expands its presence through acquisitions of established companies. The company's focus is on building a portfolio of investments in companies that have high growth and profitability potential. Prosus is one of the most popular companies on Eulerpool.