Prim

Prim ROCE

The Return on Capital Employed (ROCE) of Prim (PRM.MC) as of Sep 25, 2026 is 16.33 %. In the previous year, Return on Capital Employed (ROCE) was 12.11 % — a change of 34.85% (higher).

ROCE

16.33 %

YoY

34.85%

Last updated:

In 2026, Prim's return on capital employed (ROCE) was 16.33 %, a 34.85% increase from the 12.11 % ROCE in the previous year.

The Prim ROCE history

  • 3 Years

  • 10 Years

  • 25 Years

  • Max

ROCE
Date
ROCE
Jan 1, 2018
15.40 EUR
Jan 1, 2019
13.70 EUR
Jan 1, 2020
12.45 EUR
Jan 1, 2021
14.27 EUR
Jan 1, 2022
7.81 EUR
Jan 1, 2023
13.16 EUR
Jan 1, 2024
12.11 EUR
Jan 1, 2025
16.33 EUR
The Prim ROCE history
YEARROCEYoY
16.33 %+34.85%
12.11 %-7.95%
13.16 %+68.37%
7.81 %-45.26%
14.27 %+14.63%
12.45 %-9.10%
13.70 %-11.04%
15.40 %+7.22%
14.36 %+11.20%
12.91 %+3.93%
12.43 %-2.56%
12.75 %—
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Prim Stock analysis

What does Prim do? Prim SA is a Swiss company that was founded in 1956. The company is based in Lausanne and operates in the food service industry. It operates restaurants and catering services in various sectors such as aviation, healthcare, educational institutions, and corporations. The company has significantly grown since its founding and is now part of the Select Catering Group with currently 14 locations in Switzerland. Prim SA offers a wide range of catering services including banquets, business meetings, and private celebrations. The company specializes primarily in the Swiss aviation industry and operates restaurants and bars in several airports in the country, including Zurich, Geneva, Bern, and Basel. Their restaurant brands include Illy Caffè, La Croissanterie, Montreux Jazz Cafe, Starbucks, and Swiss Chalet. Prim SA takes pride in promoting local products and acting based on sustainability and environmental friendliness. The company also has its own production facility where it produces and markets various dishes. This product range includes soups, pizzas, and baked goods and is also supplied to hotels, cafes, and retailers. In recent years, the company has also invested in the development of innovations and digital solutions. For example, there is a mobile app that allows customers to place online orders, and there is a digital menu system that makes it easier for restaurant staff to process orders and payments more efficiently. The business model of Prim SA involves employing a dedicated, highly trained, and motivated workforce to provide excellent customer service and create a gastronomically appealing environment. By utilizing technology and introducing innovative products, customer satisfaction is also enhanced. In addition to the food service offerings, Prim SA also operates its own foundation that focuses on the nutritional and educational needs of children. The foundation is involved in various projects to provide children with better access to healthy food and a balanced diet. In summary, Prim SA is a renowned Swiss company in the food service industry. The company has an outstanding and diverse range of products and offers a wide range of catering services. The company takes pride in sustainability and environmental protection and also engages in social projects through its own foundation. With the introduction of innovative products and technologies, the company strives to continuously improve service and customer experience. Prim is one of the most popular companies on Eulerpool.

ROCE Details

Unraveling Prim's Return on Capital Employed (ROCE)

Prim's Return on Capital Employed (ROCE) is a financial metric that measures the company's profitability and efficiency with respect to the capital employed. It is calculated by dividing earnings before interest and tax (EBIT) by the employed capital. A higher ROCE indicates that the company is effectively utilizing its capital to generate profits.

Year-to-Year Comparison

Analyzing Prim's ROCE annually provides valuable insights into its efficiency in using its capital to generate profits. An increasing ROCE indicates improved profitability and operational efficiency, whereas a decrease might signal potential issues in capital utilization or business operations.

Impact on Investments

Prim's ROCE is a critical factor for investors and analysts for evaluating the company’s efficiency and profitability. A higher ROCE can make the company an attractive investment, as it often signifies that the firm is generating adequate profits from its employed capital.

Interpreting ROCE Fluctuations

Changes in Prim’s ROCE are attributed to variations in EBIT or the capital employed. These fluctuations offer insights into the company’s operational efficiency, financial performance, and strategic financial management, assisting investors in making informed investment decisions.

Frequently Asked Questions about Prim stock

Return on Capital Employed (ROCE) of Prim is 16.33 % in 2026.

Return on Capital Employed (ROCE) of Prim changed from 12.11 % to 16.33 %, representing a 34.85% change. The value is higher than the previous year.

On Eulerpool you can find the complete historical development of Return on Capital Employed (ROCE) Prim since 2006 – with annual values, charts, and detailed analysis.

ROCE is a profitability measure and stands for Return on Capital Employed or the return on invested capital. The measure shows the ratio of operating profit to the interest-bearing capital employed. The higher the return on capital employed, the more profitable a company operates and the higher the important free cash flow. The free cash flow refers to the portion of profits that is not needed for expanding the company at the end of a period, but is available to shareholders.

A 'good' varies by industry and company stage. On Eulerpool, you can compare Return on Capital Employed (ROCE)'s Prim with sector peers and the industry average to assess whether it is attractive.

To evaluate Return on Capital Employed (ROCE)'s, it is essential to compare it with peers in the same industry and sector. On Eulerpool, you can find direct industry comparisons for Return on Capital Employed (ROCE).

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Profitability — Prim

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