Intuit

Intuit Rule of 40

The Rule of 40 of Intuit (INTU) as of Oct 8, 2026 is 41.33 %. In the previous year, Rule of 40 was 41.78 % — a change of -1.07% (lower).

Rule of 40

41.33 %

YoY

-1.07%

Last updated:

Rule of 40 of Intuit is 2026 41.33 % . Rule of 40 of Intuit was 2025 41.78 % . It decreases by -1.07% lower compared to the previous year.

The Intuit Rule of 40 history

  • 3 Years

  • 10 Years

  • 25 Years

  • Max

Rule of 40
Date
Rule of 40
Jan 1, 2019
39.93 USD
Jan 1, 2020
41.53 USD
Jan 1, 2021
51.40 USD
Jan 1, 2022
52.31 USD
Jan 1, 2023
34.76 USD
Jan 1, 2024
35.63 USD
Jan 1, 2025
41.78 USD
Jan 1, 2026
41.33 USD
The Intuit Rule of 40 history
YEARRule of 40YoY
41.33 %-1.07%
41.78 %+17.24%
35.63 %+2.50%
34.76 %-33.54%
52.31 %+1.78%
51.40 %+23.76%
41.53 %+4.02%
39.93 %-5.62%
42.31 %+12.28%
37.68 %-1.96%
38.43 %+261.35%
10.64 %—
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Intuit Stock analysis

What does Intuit do? Intuit Inc is an American company specializing in financial software. The company was founded in 1983 in California and has quickly become a major player in the industry. Its business model is based on the development and sale of software that supports individuals and small businesses in their accounting, tax filing, and other financial tasks. Intuit offers different software products for financial management, accounting, and tax purposes, such as QuickBooks and TurboTax. The company also offers Mint, a software for organizing personal finances and tracking expenses. In 2016, Intuit acquired TSheets, a cloud-based time management software. Intuit prioritizes customer-driven innovation and aims to improve financial education and customer satisfaction. Overall, Intuit Inc is a successful company in the field of financial software, providing solutions for a wide range of customers. Intuit is one of the most popular companies on Eulerpool.

Frequently Asked Questions about Intuit stock

Rule of 40 of Intuit is 41.33 % in 2026.

On Eulerpool you can find the complete historical development of Rule of 40 Intuit since 2006 – with annual values, charts, and detailed analysis.

The Rule of 40 states that a company's revenue growth rate plus profit margin should exceed 40%. It is widely used to evaluate SaaS and high-growth companies.

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Quality — Intuit

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