IMS

IMS Rule of 40

The Rule of 40 of IMS (IMS.WA) as of Oct 19, 2026 is 20.72 %. In the previous year, Rule of 40 was 21.35 % — a change of -2.97% (lower).

Rule of 40

20.72 %

YoY

-2.97%

Last updated:

Rule of 40 of IMS is 2025 20.72 % . Rule of 40 of IMS was 2024 21.35 % . It decreases by -2.97% lower compared to the previous year.

The IMS Rule of 40 history

  • 3 Years

  • 10 Years

  • 25 Years

  • Max

Rule of 40
Date
Rule of 40
Jan 1, 2018
32.57 PLN
Jan 1, 2019
32.04 PLN
Jan 1, 2020
-25.49 PLN
Jan 1, 2021
35.05 PLN
Jan 1, 2022
53.53 PLN
Jan 1, 2023
36.52 PLN
Jan 1, 2024
21.35 PLN
Jan 1, 2025
20.72 PLN
The IMS Rule of 40 history
YEARRule of 40YoY
20.72 %-2.97%
21.35 %-41.54%
36.52 %-31.77%
53.53 %+52.71%
35.05 %-237.53%
-25.49 %-179.54%
32.04 %-1.62%
32.57 %+2.58%
31.75 %+56.80%
20.25 %-41.31%
34.50 %—

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IMS Stock analysis

What does IMS do? IMS SA is a Warsaw-based company operating in the media sector under the communication services industry. It specializes in sensory marketing services designed to create specific atmospheres and influence customer behavior. The firm’s solutions are categorized into three main groups: audio marketing, which includes music format preparation and audio advertisement production; digital signage, covering the broadcast of advertising messages and visual content on plasma screens; and aromamarketing, involving bespoke aroma projects tailored to brand identity and point-of-sale specifics. Additionally, IMS SA provides in-store advertising through TV, radio, and POS TV. The company employs 58 full-time staff members. It serves as the parent entity for several subsidiaries, including Mood Factory, Tech Cave Sp z oo, Videotronic Media Solutions Sp z o o, and Entertainment Group Sp z o o. IMS SA conducted its initial public offering on January 4, 2012. The company maintains an online presence at https://imssensory.com/. Its operations are situated in Warsaw, within the Mazowieckie region of Poland, identified by the ISIN PLINTMS00019 and ticker symbol IMS.WA. IMS is one of the most popular companies on Eulerpool.

Frequently Asked Questions about IMS stock

Rule of 40 of IMS is 20.72 % in 2025.

On Eulerpool you can find the complete historical development of Rule of 40 IMS since 2006 – with annual values, charts, and detailed analysis.

The Rule of 40 states that a company's revenue growth rate plus profit margin should exceed 40%. It is widely used to evaluate SaaS and high-growth companies.

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Quality — IMS

AAQSPiotroski F-ScoreAltman Z-ScoreGraham NumberRule of 40

All Key Metrics — IMS