FirsTime Design

FirsTime Design ROCE

The Return on Capital Employed (ROCE) of FirsTime Design (FTDL) as of Sep 29, 2026 is 8.22 %. In the previous year, Return on Capital Employed (ROCE) was 27.45 % — a change of -70.06% (lower).

ROCE

8.22 %

YoY

-70.06%

Last updated:

In 2026, FirsTime Design's return on capital employed (ROCE) was 8.22 %, a -70.06% increase from the 27.45 % ROCE in the previous year.

The FirsTime Design ROCE history

  • 3 Years

  • 10 Years

  • 25 Years

  • Max

ROCE
Date
ROCE
Jan 1, 2014
13.92 USD
Jan 1, 2015
20.25 USD
Jan 1, 2016
10.41 USD
Jan 1, 2019
16.27 USD
Jan 1, 2020
27.45 USD
Jan 1, 2021
8.22 USD
The FirsTime Design ROCE history
YEARROCEYoY
8.22 %-70.06%
27.45 %+68.65%
16.27 %+56.29%
10.41 %-48.58%
20.25 %+45.50%
13.92 %—
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FirsTime Design Stock analysis

What does FirsTime Design do? FirsTime Design is a leading provider of innovative and stylish wall clocks and home accessories in North America. Founded in 1999 by a group of experts in the design and production field, with the goal of bringing trendy and affordable products to the market. Since then, FirsTime Design has steadily grown and is headquartered in New York, USA. The company offers a wide range of products, ranging from wall clocks to furniture and decorative items. One particular strength of the company is its ability to quickly adapt to current trends and develop creative and novel designs. Since its inception, FirsTime Design has recognized the value of innovation and designing unique items. The company has achieved international success through collaborations with major retailers such as Walmart, Bed Bath & Beyond, Home Depot, as well as many independent and local stores. FirsTime Design's business model is based on a combination of direct sales to retailers, online sales, and distribution through partner companies. The interior design market has been growing steadily in recent years, and FirsTime Design benefits from the increasing demand for stylish and affordable home accessories. The company specializes in various types of products, including wall clocks, wall hangings, mirrors, furniture, and decorations. Over the years, FirsTime Design has expanded its product range to always offer customers the latest trends and designs. In the field of wall clocks, the company holds a significant market position and offers a very appealing product selection. The wall clocks are available in various styles and are known for their high quality - all at an affordable price. FirsTime Design collaborates with many talented designers and artists to ensure that its products meet the latest trends and developments in the market. Additionally, the company is proud to offer custom products and tailored solutions to meet specific customer requirements. FirsTime Design strives for high quality, excellent craftsmanship, and contemporary design. In addition to the extensive range of wall clocks, the company has also put together an impressive catalog of home accessories. The range includes decorations, picture frames, kitchen and bathroom accessories, lamps, and much more. The company takes the approach of developing aesthetically pleasing products that appeal to a variety of tastes and needs. As part of its growth plan, FirsTime Design has expanded its presence in the international market. The company has expanded its offerings to Europe and Asia and is working to establish itself as a global brand. It has its own distribution centers in China and Europe, as well as distribution partnerships in countries such as Australia, Canada, and Mexico. The company also pursues an aggressive marketing strategy to increase brand awareness and expand existing channels. Overall, FirsTime Design has a remarkable success story and is highly respected in the industry. With its innovative designs and commitment to customer satisfaction, the company has laid a strong foundation and is well-positioned to continue to be successful and lead the market for wall clocks and home accessories. FirsTime Design is one of the most popular companies on Eulerpool.

ROCE Details

Unraveling FirsTime Design's Return on Capital Employed (ROCE)

FirsTime Design's Return on Capital Employed (ROCE) is a financial metric that measures the company's profitability and efficiency with respect to the capital employed. It is calculated by dividing earnings before interest and tax (EBIT) by the employed capital. A higher ROCE indicates that the company is effectively utilizing its capital to generate profits.

Year-to-Year Comparison

Analyzing FirsTime Design's ROCE annually provides valuable insights into its efficiency in using its capital to generate profits. An increasing ROCE indicates improved profitability and operational efficiency, whereas a decrease might signal potential issues in capital utilization or business operations.

Impact on Investments

FirsTime Design's ROCE is a critical factor for investors and analysts for evaluating the company’s efficiency and profitability. A higher ROCE can make the company an attractive investment, as it often signifies that the firm is generating adequate profits from its employed capital.

Interpreting ROCE Fluctuations

Changes in FirsTime Design’s ROCE are attributed to variations in EBIT or the capital employed. These fluctuations offer insights into the company’s operational efficiency, financial performance, and strategic financial management, assisting investors in making informed investment decisions.

Frequently Asked Questions about FirsTime Design stock

Return on Capital Employed (ROCE) of FirsTime Design is 8.22 % in 2026.

Return on Capital Employed (ROCE) of FirsTime Design changed from 27.45 % to 8.22 %, representing a -70.06% change. The value is lower than the previous year.

On Eulerpool you can find the complete historical development of Return on Capital Employed (ROCE) FirsTime Design since 2006 – with annual values, charts, and detailed analysis.

ROCE is a profitability measure and stands for Return on Capital Employed or the return on invested capital. The measure shows the ratio of operating profit to the interest-bearing capital employed. The higher the return on capital employed, the more profitable a company operates and the higher the important free cash flow. The free cash flow refers to the portion of profits that is not needed for expanding the company at the end of a period, but is available to shareholders.

A 'good' varies by industry and company stage. On Eulerpool, you can compare Return on Capital Employed (ROCE)'s FirsTime Design with sector peers and the industry average to assess whether it is attractive.

To evaluate Return on Capital Employed (ROCE)'s, it is essential to compare it with peers in the same industry and sector. On Eulerpool, you can find direct industry comparisons for Return on Capital Employed (ROCE).

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Profitability — FirsTime Design

All Key Metrics — FirsTime Design