Cheetah Mobile

Cheetah Mobile ROCE

The Return on Capital Employed (ROCE) of Cheetah Mobile (CMCM) as of Oct 26, 2026 is -7.04 %. In the previous year, Return on Capital Employed (ROCE) was -12.88 % — a change of -45.35% (higher).

ROCE

-7.04 %

YoY

-45.35%

Last updated:

In 2025, Cheetah Mobile's return on capital employed (ROCE) was -7.04 %, a -45.35% increase from the -12.88 % ROCE in the previous year.

The Cheetah Mobile ROCE history

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  • Max

ROCE
Date
ROCE
Jan 1, 2018
8.35 CNY
Jan 1, 2019
-22.24 CNY
Jan 1, 2020
-13.98 CNY
Jan 1, 2021
-6.83 CNY
Jan 1, 2022
-7.27 CNY
Jan 1, 2023
-7.89 CNY
Jan 1, 2024
-12.88 CNY
Jan 1, 2025
-7.04 CNY
The Cheetah Mobile ROCE history
YEARROCEYoY
-7.04 %-45.35%
-12.88 %+63.36%
-7.89 %+8.55%
-7.27 %+6.35%
-6.83 %-51.12%
-13.98 %-37.16%
-22.24 %-366.33%
8.35 %-15.79%
9.92 %-2,650.43%
-0.39 %-105.46%
7.12 %+75.30%
4.06 %—

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Cheetah Mobile Stock analysis

What does Cheetah Mobile do? Cheetah Mobile, Inc. generates revenue through its mobile and PC security applications and online marketing services. The company provides a diversified suite of applications that optimize system performance and offer real-time security protection against threats for users. Its cloud-based data analytics engines analyze mobile applications, program files, and websites to detect performance issues and security risks. The firm operates a platform with global content promotional channels for customers, leveraging its analytics to deliver targeted marketing solutions. The company's primary customers include businesses seeking online marketing services and Internet value-added services. Its consolidated subsidiaries, VIEs, and a VIE's subsidiary support the provision of these services. The firm's data analytics engines power both user applications and customer promotional channels, creating a dual-revenue stream from security software and marketing services. Cheetah Mobile's platform serves users globally through its applications and content channels, targeting both individual consumers and enterprise clients. Cheetah Mobile's revenue model combines security software subscriptions with targeted advertising and marketing campaigns. Its cloud-based analytics enable real-time threat detection and system optimization for users, while simultaneously providing data-driven marketing insights for advertisers. The company's VIE structure allows it to operate in China's regulated internet sector, supporting its security and marketing services through its subsidiaries and VIEs. Cheetah Mobile is one of the most popular companies on Eulerpool.

ROCE Details

Unraveling Cheetah Mobile's Return on Capital Employed (ROCE)

Cheetah Mobile's Return on Capital Employed (ROCE) is a financial metric that measures the company's profitability and efficiency with respect to the capital employed. It is calculated by dividing earnings before interest and tax (EBIT) by the employed capital. A higher ROCE indicates that the company is effectively utilizing its capital to generate profits.

Year-to-Year Comparison

Analyzing Cheetah Mobile's ROCE annually provides valuable insights into its efficiency in using its capital to generate profits. An increasing ROCE indicates improved profitability and operational efficiency, whereas a decrease might signal potential issues in capital utilization or business operations.

Impact on Investments

Cheetah Mobile's ROCE is a critical factor for investors and analysts for evaluating the company’s efficiency and profitability. A higher ROCE can make the company an attractive investment, as it often signifies that the firm is generating adequate profits from its employed capital.

Interpreting ROCE Fluctuations

Changes in Cheetah Mobile’s ROCE are attributed to variations in EBIT or the capital employed. These fluctuations offer insights into the company’s operational efficiency, financial performance, and strategic financial management, assisting investors in making informed investment decisions.

Frequently Asked Questions about Cheetah Mobile stock

Return on Capital Employed (ROCE) of Cheetah Mobile is -7.04 % in 2025.

Return on Capital Employed (ROCE) of Cheetah Mobile changed from -12.88 % to -7.04 %, representing a -45.35% change. The value is higher than the previous year.

On Eulerpool you can find the complete historical development of Return on Capital Employed (ROCE) Cheetah Mobile since 2006 – with annual values, charts, and detailed analysis.

ROCE is a profitability measure and stands for Return on Capital Employed or the return on invested capital. The measure shows the ratio of operating profit to the interest-bearing capital employed. The higher the return on capital employed, the more profitable a company operates and the higher the important free cash flow. The free cash flow refers to the portion of profits that is not needed for expanding the company at the end of a period, but is available to shareholders.

A 'good' varies by industry and company stage. On Eulerpool, you can compare Return on Capital Employed (ROCE)'s Cheetah Mobile with sector peers and the industry average to assess whether it is attractive.

To evaluate Return on Capital Employed (ROCE)'s, it is essential to compare it with peers in the same industry and sector. On Eulerpool, you can find direct industry comparisons for Return on Capital Employed (ROCE).

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Profitability — Cheetah Mobile

ROEROAROCEROICAsset TurnoverInventory TurnoverReceivables TurnoverDays Sales OutstandingDays Inventory OutstandingDays Payable OutstandingCash Conversion CycleCROICGross Profit/AssetsFixed Asset TurnoverEquity TurnoverWorking Capital TurnoverPayables TurnoverCapital IntensityReceivables/RevenueInventory/RevenueEBIT/Assets

All Key Metrics — Cheetah Mobile