Bpost Intangible Assets

What does Bpost do? Bpost SA is a Belgian postal company originally known as Belgische Post (La Poste Belge). The company is headquartered in Brussels and has been listed on the Brussels Stock Exchange since 1992. The company's history dates back to 1830 when the Belgian Post was founded. Bpost's business model is based on providing postal, express, e-commerce, parcel, and banking services. The company operates in four business segments: Mail & Retail, Parcels & Logistics, Banking, Insurance & Mobility, and International. The Mail & Retail segment includes Bpost's traditional postal services, including mail and parcel delivery, post offices, and other services. In 2020, this segment accounted for 47% of Bpost's revenue. Parcels & Logistics is Bpost's rapidly growing business segment. This segment offers parcel delivery services, including national and international deliveries, and is also involved in e-commerce. In 2020, this segment accounted for 27% of Bpost's revenue. Banking, Insurance & Mobility is another important business segment for Bpost. The company holds a leading position in providing financial services in Belgium, including banking deposits, credit cards, and insurance. In 2020, this segment contributed 22% to Bpost's revenue. International is the smallest business segment of Bpost and includes international delivery of letters and parcels. Bpost has partner agreements with other postal operators in various countries and is a member of the Universal Postal Union. Bpost also offers various products, including stamps, postcards, envelopes, packages, and shipping materials. The company also operates parcel stations and offers delivery options by bicycle and electric vehicle. Additionally, Bpost has its own app that allows customers to track their shipments and redirect deliveries. Overall, Bpost SA has experienced strong expansion in recent years due to the increasing e-commerce boom and has made efforts to remain competitive and diversify its services by expanding its business model. Bpost is one of the most popular companies on Eulerpool.