Bilibili

Bilibili Gross Margin

The Gross Margin of Bilibili (BILI) as of Oct 29, 2026 is 37.11 %. In the previous year, Gross Margin was 32.70 % — a change of 13.47% (higher).

Gross Margin

37.11 %

YoY

13.47%

Last updated:

Gross Margin of Bilibili is 2025 37.11 % . Gross Margin of Bilibili was 2024 32.70 % . It decreases by 13.47% higher compared to the previous year.

Bilibili's gross margin stands at 37.1%, up from 20.9% several years earlier.

The Bilibili Gross Margin history

  • 3 Years

  • 10 Years

  • 25 Years

  • Max

Gross Margin
Date
Gross Margin
Jan 1, 2018
20.72 CNY
Jan 1, 2019
17.56 CNY
Jan 1, 2020
23.67 CNY
Jan 1, 2021
20.86 CNY
Jan 1, 2022
17.58 CNY
Jan 1, 2023
24.16 CNY
Jan 1, 2024
32.70 CNY
Jan 1, 2025
37.11 CNY
The Bilibili Gross Margin history
YEARGross MarginYoY
37.11 %+13.47%
32.70 %+35.37%
24.16 %+37.43%
17.58 %-15.73%
20.86 %-11.88%
23.67 %+34.79%
17.56 %-15.24%
20.72 %-6.88%
22.25 %-146.67%
-47.68 %-63.81%
-131.74 %—

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Bilibili Stock analysis

What does Bilibili do? Bilibili Inc is a company based in China that was founded by Xu Yi in 2009. It was originally established as a platform for videos about Japanese anime and manga but has since evolved into a major provider of online entertainment and culture. Its primary business model revolves around providing videos to entertain its core target audience of young people, which includes not only Japanese anime and manga but also various genres of games, music videos, documentaries, and more. Bilibili aims to create a platform where young people can come together and share their interests. Over the years, the company has expanded to offer live streaming and mobile gaming services, which are particularly popular among young people in China and have helped solidify Bilibili as a leading online entertainment company in the country. The live streaming of video games is one of Bilibili's key revenue streams, as it is highly popular in China. The platform offers a variety of game genres, including fighting games, strategy games, and role-playing games. Players can earn money on the platform by receiving rewards for streaming games or supporting other players. Bilibili also offers mobile gaming services and has invested in the development of successful games in recent years. These games have gained significant popularity among young people in China and have helped Bilibili strengthen its position as a leading provider of online entertainment in the country. The platform also provides social media features that allow users to connect and interact with each other. Users can contact and interact with other users through comments, private messages, and online clubs. The platform also has a chat function that allows users to communicate in real-time and share content. Bilibili has expanded its reach and business through various partnerships. The company has formed partnerships with various Chinese and international brands such as Tencent, Huawei, Alibaba, and Tencent Music to enhance its growth and reach. Another significant milestone for Bilibili was its listing on the NASDAQ in 2018. The IPO helped the company raise more capital and strengthen its international presence. In summary, Bilibili Inc is a leading online entertainment company in China. It offers a variety of videos, games, and social media features that are highly popular among young people in China. It remains to be seen how the market for online entertainment and culture in China will evolve, but Bilibili seems well-positioned to continue playing a significant role in the future. Output: Bilibili Inc is a leading online entertainment company in China, providing videos, games, and social media features that are popular among young people. Bilibili is one of the most popular companies on Eulerpool.

Frequently Asked Questions about Bilibili stock

Gross Margin of Bilibili is 37.11 % in 2025.

Gross Margin of Bilibili changed from 32.70 % to 37.11 %, representing a 13.47% change. The value is higher than the previous year.

On Eulerpool you can find the complete historical development of Gross Margin Bilibili since 2006 – with annual values, charts, and detailed analysis.

Gross Margin measures the percentage of revenue remaining after COGS. Higher gross margins indicate more efficient production and stronger pricing power.

A 'good' varies by industry and company stage. On Eulerpool, you can compare Gross Margin's Bilibili with sector peers and the industry average to assess whether it is attractive.

To evaluate Gross Margin's, it is essential to compare it with peers in the same industry and sector. On Eulerpool, you can find direct industry comparisons for Gross Margin.

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