Alphabet Stock

Alphabet P/S

The (Price-Sales Ratio) is an important metric for stock valuation. It is calculated by dividing the current share price by the revenue per share. The P/S indicates how many years a company needs to generate the revenue per share as profit. A low P/S suggests that a stock may be undervalued, while a high P/S could indicate overvaluation. However, it is important to always consider the P/S in the context of the industry and the company. of Alphabet (GOOGL) as of Jul 23, 2026 is 9.20. In the previous year, (Price-Sales Ratio) is an important metric for stock valuation. It is calculated by dividing the current share price by the revenue per share. The P/S indicates how many years a company needs to generate the revenue per share as profit. A low P/S suggests that a stock may be undervalued, while a high P/S could indicate overvaluation. However, it is important to always consider the P/S in the context of the industry and the company. was 10.59 — a change of -13.11% (lower).

P/S

9.20

YoY

-13.11%

Last updated:

As of Jul 23, 2026, Alphabet's P/S ratio stood at 9.20, a -13.11% change from the 10.59 P/S ratio recorded in the previous year.

The Alphabet P/S history

  • 3 Years

  • 10 Years

  • 25 Years

  • Max

P/S
Date
P/S
Jan 1, 2019
5.78 base
Jan 1, 2020
6.60 base
Jan 1, 2021
7.62 base
Jan 1, 2022
4.10 base
Jan 1, 2023
5.74 base
Jan 1, 2024
6.73 base
Jan 1, 2025
9.50 base
Jan 1, 2026 (e)
9.41 base
YEARP/S
2026 est 9.41
2025 9.50
2024 6.73
2023 5.74
2022 4.10
2021 7.62
2020 6.60
2019 5.78
2018 5.37
2017 6.69
2016 6.13
2015 7.19
2014 5.52
2013 7.45
2012 5.11
2011 5.58
2010 6.55
2009 8.38
2008 4.49
2007 13.19
2006 13.45
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Alphabet Valuation

Details

Historical Valuation Multiples

Price-to-Earnings Ratio (P/E)

The P/E ratio divides Alphabet's share price by its earnings per share. It tells you how many years of current earnings you are "paying for" when you buy the stock. A P/E of 20 means you pay $20 for every $1 of annual earnings. The S&P 500 historically trades at an average P/E of roughly 15–17. A P/E significantly above that may signal high growth expectations; one below may indicate undervaluation — or declining business quality.

Price-to-Sales Ratio (P/S)

The P/S ratio divides market capitalization by total revenue. Unlike the P/E ratio, it works even for companies that are not yet profitable, making it essential for evaluating high-growth firms. A P/S below 1.0 may indicate undervaluation, while ratios above 10 are typically reserved for fast-growing tech or SaaS companies with high expected future margins.

Price-to-EBIT Ratio

This ratio relates Alphabet's market price to its operating earnings, excluding the effects of debt structure and tax jurisdiction. It is particularly useful for comparing companies across different countries or with different levels of leverage, because it focuses purely on operational profitability. Lower values suggest cheaper operational earnings.

How to Use This Chart

This chart plots Alphabet's valuation multiples over time. Compare the current P/E, P/S, and P/EBIT to their own historical averages — if the current ratio is well below the multi-year average, the stock may be relatively cheap compared to its own track record. Combine this with industry comparisons: a P/E that looks high in absolute terms may be justified if Alphabet grows earnings faster than its peers.

Alphabet Stock analysis

What does Alphabet do? Alphabet Inc is an American company that emerged from the restructuring of Google Inc in 2015. The name Alphabet is derived from the Latin alphabet and represents the diversity of the company's activities. Google's founding in 1998 was the start of a success story that fundamentally changed the way we use the internet today. Google revolutionized web search and laid the foundation for the company's success. However, Google is now much more than just a search engine. Alphabet encompasses a variety of companies and business segments operating in different sectors. Google's core business still includes the search engine. With a market share of over 90%, Google is the undisputed number one among search engines. But Google also offers a variety of other services, such as Google Maps, Google Drive, and Gmail. Another important business segment of Alphabet is the mobile operating system Android. Android is the most widely used smartphone operating system worldwide. Over 2 billion devices run on Android. With the launch of Android in 2008, Google significantly changed the smartphone market. Android is now available not only on smartphones but also on tablets, televisions, and wearables. In addition to its core business, Alphabet operates a variety of companies and business segments. One example is the company Calico, which focuses on biotechnological research and development. Alphabet also operates Verily, a company specializing in the development of advanced medical devices and digital health services. Another segment of Alphabet is Waymo, a company specializing in autonomous driving. Waymo develops self-driving cars and is one of the leading companies in this field. Another important pillar of Alphabet is its advertising business. Google is the largest online advertising provider worldwide. Through its in-house advertising platform, Google AdWords, advertisements are placed on Google and numerous other websites. Google generates the majority of its revenue through advertising. The company's success is primarily based on the effective combination of search engine and advertising platform. But Alphabet is also active in many other areas. For example, the company has its own research division called Google X, which focuses on the development of future technologies. Projects such as self-flying drones, robotics, and artificial intelligence are researched here. Alphabet has made headlines in recent years. For example, the acquisition of thermostat manufacturer Nest Labs for $3.2 billion in 2014 was one of the company's most expensive acquisitions in history. The founding of Waymo and the expansion of the research division Google X have also been regarded as groundbreaking by experts. Alphabet aims to shape the way we work and live in the future. The company pursues this goal with its innovative strength and diverse portfolio. Alphabet is a company that will continue to play an important role in the tech market in the future. Alphabet is one of the most popular companies on Eulerpool.

P/S Details

Decoding Alphabet's P/S Ratio

Alphabet's Price to Sales (P/S) Ratio is a crucial financial metric that measures the company's market valuation relative to its total sales revenue. It's calculated by dividing the company's market capitalization by its total sales over a specific period. A lower P/S ratio can indicate that the company is undervalued, while a higher ratio may suggest overvaluation.

Year-to-Year Comparison

Comparing Alphabet's P/S ratio yearly provides insights into how the market perceives the company’s value relative to its sales. An increasing ratio over time can indicate growing investor confidence, while a decreasing trend might reflect concerns about the company’s revenue generation capabilities or market conditions.

Impact on Investments

The P/S ratio is instrumental for investors evaluating Alphabet's stock. It offers insights into the company’s efficiency in generating sales and its market valuation. Investors use this ratio to compare similar companies within the same industry, aiding in selecting stocks that offer the best value for investment.

Interpreting P/S Ratio Fluctuations

Variations in Alphabet’s P/S ratio can result from changes in the stock price, sales revenue, or both. Understanding these fluctuations is crucial for investors to evaluate the company’s current valuation and future growth potential, aligning their investment strategies accordingly.

Frequently Asked Questions about Alphabet stock

(Price-Sales Ratio) is an important metric for stock valuation. It is calculated by dividing the current share price by the revenue per share. The P/S indicates how many years a company needs to generate the revenue per share as profit. A low P/S suggests that a stock may be undervalued, while a high P/S could indicate overvaluation. However, it is important to always consider the P/S in the context of the industry and the company. of Alphabet is 9.20 in 2026.

The P/S ratio when valuing a stock.

The price-to-sales ratio (P/S ratio) is an important tool of technical analysis that assists investors in evaluating stocks. It refers to the earnings per share of a company and its price movements. This indicator can be used to determine a stock's fair value, relative to the company's earnings.

History of the Price-to-Sales Ratio

The price-to-sales ratio is a relatively new indicator. It was first used in the 1980s by John Price when he developed the Price-to-Sales Index (PSI). Price wanted to find a way to value stocks taking into account their earnings. He noticed that many stock prices were not in line with their earnings situation. The PSI has since become an important analytical tool and is often referred to as the P/S ratio.

Calculation of the price-to-sales ratio

The price-to-sales ratio is easy to calculate. It is determined by dividing the current stock price by the company's earnings per share. P/S ratio = Stock price / Earnings per share. For example, if a company's stock price is $10 and the earnings per share is $2, then the P/S ratio is 5.

Application of the Price-to-Sales Ratio

The Price-to-Sales ratio is a useful tool for determining a fairly valued stock price. A low P/S ratio may indicate that a stock price is undervalued, which could be a good entry opportunity. However, a high Price-to-Sales ratio may indicate that a stock price is overvalued and investors should exercise caution.

An example: A company has a stock price of 20 USD and an earnings per share of 2 USD. The P/E ratio is 10. This could indicate that the stock price is overvalued and investors should be cautious before buying.

Investors and the price-to-sales ratio

Investors use the price-to-sales ratio to determine whether a company's stock price is fairly valued or not. They can compare the P/S ratio to see how the stock price relates to the company's earnings. Investors can also observe the P/S ratio over a longer period of time to see if the stock price changes in relation to the company's earnings.

Advantages and Disadvantages of the Price-to-Sales Ratio

The greatest advantage of the price-to-sales ratio is that it is a simple and understandable tool to determine the fair value of a stock price. It can also help investors identify stocks that are undervalued. One disadvantage is that the P/S ratio does not provide information about the company's profits. Therefore, investors should also consider other financial ratios before investing.

In today's time, the price-to-sales ratio is an important tool for investors to evaluate stocks and identify potential investment opportunities. It can help find a fairly valued stock price and identify stocks that are undervalued. However, investors should also consider other financial indicators before making an investment decision.

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Valuation — Alphabet

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