SportsHero (SHO.AX) Stock Price

SportsHero Price

ASX·CLOSED
0.04AUD-0.0030 (-7.41 %)
Market closed

Over the last 17 years SportsHero grew revenue by 5.0% annually, reaching 45,900.00 AUD. For SportsHero, the net margin of -4,348.4% is down versus -3,643.3% a few years ago. The stock trades about 50% above its 52-week low.

SportsHero stock price

Volume
Details

Stock Price

How to Read This Chart

This chart tracks the historical stock price of SportsHero over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.

Total Return vs. Price Return

The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.

Intraday Price Data

When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how SportsHero stock reacts to market openings, earnings releases, or breaking news throughout the trading session.

What to Look For

Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing SportsHero's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.

SportsHero Stock Price History
DateSportsHero Price
7/24/20260.04 AUD
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Access this data via the Eulerpool API

SportsHero Revenue, EBIT, Net Income

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Revenue
EBIT
Net Income
Details
Date
Revenue
EBIT
Net Income
Jan 1, 2018
16,800.00 AUD
-2.58 M AUD
-4.34 M AUD
Jan 1, 2019
463,800.00 AUD
-2.27 M AUD
-2.28 M AUD
Jan 1, 2020
3,400.00 AUD
-1.16 M AUD
-1.26 M AUD
Jan 1, 2021
40,600.00 AUD
-1.46 M AUD
-1.48 M AUD
Jan 1, 2022
42,000.00 AUD
-1.71 M AUD
-1.71 M AUD
Jan 1, 2023
23,900.00 AUD
-2.62 M AUD
-3.12 M AUD
Jan 1, 2024
608,400.00 AUD
-959,700.00 AUD
-947,700.00 AUD
Jan 1, 2025
45,900.00 AUD
-1.86 M AUD
-2.00 M AUD

SportsHero Income Statement, Balance Sheet, Cash Flow Statement

Last updated Jul 26, 2026, 3:26 PM
 
GROSS INCOMEk AUD
EBITM AUD
NET INCOMEM AUD
NET INCOME GROWTH%
SHARESM
2010201120122013201420152016201720182019202020212022202320242025
-1,000.00-1,000.00-1,000.00-1,000.00-1,000.00-1,000.00-1,000.00-1,000.00-1,000.00-1,000.00-1,000.00-1,000.00-1,000.00-1,000.00-1,000.00-1,000.00
-3.00-1.00-1.00-2.00-2.00-1.00-1.00-1.00-2.00-1.00
-5.00-4.00-19.00-5.00-4.00-4.00-2.00-1.00-1.00-1.00-3.00-1.00
-20.00-73.68-20.00-50.00-50.00200.00
2.703.716.739.1014.3717.0029.46110.72235.19245.67319.32404.90533.99599.53578.16688.70
Details

Income Statement Key Figures

Revenue and Revenue Growth

Revenue is the starting point of every income statement — it measures the total sales SportsHero generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.

Gross Margin

Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue SportsHero retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare SportsHero's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.

EBIT and EBIT Margin

EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.

Net Income and Earnings Per Share (EPS)

Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.

Shares Outstanding

The total number of shares SportsHero has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.

Analyst Estimates

The projected figures represent consensus estimates from professional analysts. Compare these forecasts against SportsHero's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.

SportsHero stock margins

The SportsHero margin analysis displays the gross margin, EBIT margin, as well as the profit margin of SportsHero. The EBIT margin (EBIT/sales) indicates the percentage of sales that remains as operating profit. The profit margin shows the percentage of sales that remains for SportsHero.
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Gross margin
EBIT margin
Profit margin
Details
Date
Gross margin
EBIT margin
Profit margin
Jan 1, 2018
-4,435.15 %
-15,358.93 %
-25,807.14 %
Jan 1, 2019
-4,435.15 %
-488.57 %
-490.86 %
Jan 1, 2020
-4,435.15 %
-33,997.06 %
-37,047.06 %
Jan 1, 2021
-1,714.29 %
-3,603.20 %
-3,643.35 %
Jan 1, 2022
-2,050.00 %
-4,082.62 %
-4,082.62 %
Jan 1, 2023
-4,435.15 %
-10,950.21 %
-13,036.40 %
Jan 1, 2024
-4,435.15 %
-157.74 %
-155.77 %
Jan 1, 2025
-4,435.15 %
-4,044.01 %
-4,348.37 %

SportsHero Stock Revenue, EBIT, Earnings per Share

The SportsHero earnings per share therefore indicates how much revenue SportsHero has generated per share in a given period. The earnings before interest and taxes per share shows how much of the operating profit corresponds to each share. The earnings per share indicates how much of the profit belongs to each share.
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Revenue per Share
EBIT per share
Earnings per Share
Details
Date
Revenue per Share
EBIT per share
Earnings per Share
Jan 1, 2018
0.00 AUD
-0.01 AUD
-0.02 AUD
Jan 1, 2019
0.00 AUD
-0.01 AUD
-0.01 AUD
Jan 1, 2020
0.00 AUD
-0.00 AUD
-0.00 AUD
Jan 1, 2021
0.00 AUD
-0.00 AUD
-0.00 AUD
Jan 1, 2022
0.00 AUD
-0.00 AUD
-0.00 AUD
Jan 1, 2023
0.00 AUD
-0.00 AUD
-0.01 AUD
Jan 1, 2024
0.00 AUD
-0.00 AUD
-0.00 AUD
Jan 1, 2025
0.00 AUD
-0.00 AUD
-0.00 AUD

SportsHero business model & stock analysis

SportsHero Ltd is a company that aims to revolutionize the world of sports. Founded in 2015, the company is based in Singapore and has steadily grown since then. SportsHero offers its customers innovative products and services in the form of an app that sports enthusiasts all over the world can use. The business model of SportsHero is to provide sports fans with a platform to engage with their favorite sports and teams. The app also allows users to participate in competitions and betting, further involving them in the action on the field. The idea behind SportsHero is to enhance the media experience at sporting events and provide viewers with a platform to connect with other fans and compete for prizes. SportsHero offers a variety of products and services to its customers. The app itself is divided into different sports categories, including football, basketball, tennis, golf, and more. Each category has its own features and applications tailored to the specific needs and desires of the users. For example, football fans can make predictions about game results or player behavior in the app and participate in competitions to win exclusive rewards. SportsHero has also integrated a fun feature called "Fantasy Sports" into its app. This is a virtual sports league where users can create their own dream team. These teams then compete against each other and accumulate points based on the performances of their selected players in real life. Users can challenge other players and showcase their skills as sports experts. But SportsHero's app is not only meant for sports fans, but also for athletes themselves. The company has developed a special section called "My SportsHero" tailored to the needs of amateur and professional athletes. Here, athletes can track their training achievements, improve their performance, and connect with other athletes. With "My SportsHero," users can also create training plans and seek advice from experts to reach their full potential. SportsHero has built a strong presence in the Asian market in recent years and is currently working to expand its reach to other parts of the world. The company has established several partnerships with leading sports organizations such as the Major League Soccer (MLS) and the Professional Golf Association (PGA) to solidify its position as a leading sports app platform. In summary, SportsHero is an innovative company that has changed the world of sports in a unique way. With its user-friendly app, SportsHero offers a variety of products and services tailored to the specific needs of sports fans and learners. The company has evolved into one of the leading app developers for the sports industry in recent years and has formed many prestigious partnerships. We can look forward to seeing what further innovations this exciting company will bring in the future.

SportsHero SWOT Analysis

Strengths

SportsHero Ltd has several strengths that contribute to its success in the market. One of its main strengths is its innovative mobile application, which allows sports fans to engage with their favorite teams and players in a unique way. This technology provides a competitive advantage over traditional sports applications. Additionally, SportsHero Ltd has established strong partnerships with major sports leagues and teams, enabling them to access exclusive content and provide users with real-time updates. These partnerships enhance the credibility and reliability of the application. The company also has a dedicated team of experienced professionals who are passionate about sports and technology. This passionate workforce is committed to continuously improving the application and delivering an outstanding user experience. Furthermore, SportsHero Ltd has successfully built a solid user base and has a strong brand presence in the market. This loyal user base provides a strong foundation for growth and monetization opportunities.

Weaknesses

Despite its strengths, SportsHero Ltd also faces some weaknesses that need to be addressed. One of the main weaknesses is the heavy dependence on partnerships with sports leagues and teams. Any disruption or termination of these partnerships could negatively impact the company's ability to provide exclusive content to its users. Additionally, the mobile application faces intense competition in the sports technology market, with several established players and emerging startups aiming to capture the same target audience. To maintain a competitive edge, SportsHero Ltd needs to continuously innovate and stay ahead of industry trends. Another weakness is the limited monetization opportunities. While the user base is strong, converting this user engagement into significant revenue streams remains a challenge. SportsHero Ltd needs to explore and implement effective monetization strategies to ensure long-term financial sustainability.

Opportunities

SportsHero Ltd has several opportunities that can propel its growth and success. The growing trend of mobile usage and the increasing popularity of sports provide a favorable environment for the company's mobile application. The expansion into new markets and collaborations with international sports leagues can help SportsHero Ltd broaden its user base and increase its global presence. By catering to a diverse range of sports fans worldwide, the company can unlock significant growth potentials. Furthermore, the advancements in technology, such as artificial intelligence and virtual reality, present exciting opportunities for SportsHero Ltd to enhance its user experience and introduce more interactive features. By embracing these emerging technologies, the company can stay at the forefront of innovation and attract a larger user base.

Threats

SportsHero Ltd faces several threats that could impede its growth and market position. One of the main threats is the rapid emergence of new competitors offering similar or superior sports applications. These competitors may have larger financial resources or established relationships with sports leagues, making it harder for SportsHero Ltd to differentiate itself. Additionally, the reliance on third-party platforms, such as app stores and social media networks, poses a threat. Any change in policies or algorithms by these platforms could disrupt the company's distribution channels and user acquisition. Moreover, the dynamic nature of the sports industry and its susceptibility to external factors, such as player scandals or cancellation of sporting events, can significantly impact user engagement and loyalty. SportsHero Ltd needs to anticipate and adapt to these external changes effectively to mitigate the associated risks.

SportsHero Eulerpool Fair Value

Details

Fair Value Estimate

What Is Fair Value?

Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.

Earnings-Based Fair Value

Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.

Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021

Revenue-Based Fair Value

Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"

Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021

Dividend-Based Fair Value

Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.

Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021

How to Use This Chart

When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.

SportsHero historical P/E ratio, EBIT multiple, and P/S ratio

SportsHero annual returns

Details

Annual Return

What This Chart Shows

This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.

Price Return

Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.

Dividend Return

Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.

What to Look For

Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.

SportsHero shares outstanding

The number of shares of SportsHero was 688.7 M in 2025. This indicates how many shares SportsHero is divided into. Since shareholders are the owners of a company, each share represents a small portion of the company's ownership.
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Number of stocks
Details
Date
Number of stocks
Jan 1, 2018
235.19 M Stocks
Jan 1, 2019
245.67 M Stocks
Jan 1, 2020
319.32 M Stocks
Jan 1, 2021
404.90 M Stocks
Jan 1, 2022
533.99 M Stocks
Jan 1, 2023
599.53 M Stocks
Jan 1, 2024
578.16 M Stocks
Jan 1, 2025
688.70 M Stocks

SportsHero stock splits

In SportsHero's history, there have been no stock splits.
Price targets and forecasts for SportsHero are not yet available.

SportsHero shareholder structure

% Name
11.91201%
Low (Jee Fai Colin)
Low (Jee Fai Colin)
6.95488%
IPV Capital
IPV Capital
6.05241%
Sunshore Holdings Pty. Ltd.
Sunshore Holdings Pty. Ltd.
5.88718%
Paul (Adrian Stephen)
Paul (Adrian Stephen)
4.86809%
Bin MD Ali (Ahmad Fuad)
Bin MD Ali (Ahmad Fuad)
4.15435%
Woodward (John Leonard)
Woodward (John Leonard)

SportsHero Executives and Management Board

SK

Mr. Stratos Karousos

Non-Executive Chairman of the Board

TL

Mr. Tom Lapping

Interim Chief Executive Officer, Non-Executive Director · since 2017

AS

Ms. Adele Sim

Executive Director · since 2024

RD

Mr. Rob Davies

Indonesian Director of Operations

CF

Mr. Chris Flintoft

Chief Digital Officer

Frequently asked questions about SportsHero

The business model of SportsHero Ltd is a mobile sports prediction platform where users can participate in real-time predictions and compete against each other. This unique platform allows sports enthusiasts to make predictions on various sports events and earn rewards based on their accuracy. Through partnerships with renowned sports leagues and organizations, SportsHero Ltd provides an engaging and interactive experience for fans around the world. By combining technology, sports, and gaming, SportsHero Ltd aims to revolutionize the way people engage with sports and create a global community of passionate sports fans.