Redbubble (RBL.AX) Stock Price

Redbubble Price

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Redbubble (RBL.AX) Stock | ISIN AU000000RBL2 | WKN A2AH40. Revenue is 532.24 M AUD. Net income is 6.43 M AUD. Redbubble operates in the Cyclical consumption sector.

Redbubble stock price

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Stock Price

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How to Read This Chart

This chart tracks the historical stock price of Redbubble over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.

Total Return vs. Price Return

The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.

Intraday Price Data

When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how Redbubble stock reacts to market openings, earnings releases, or breaking news throughout the trading session.

What to Look For

Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing Redbubble's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.

Redbubble Stock Price History
DateRedbubble Price
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Redbubble Revenue, EBIT, Net Income

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Revenue
EBIT
Net Income
Details
Date
Revenue
EBIT
Net Income
Jan 1, 2012
12.5 M AUD
-1 M AUD
-1 M AUD
Jan 1, 2013
27.5 M AUD
-300,000 AUD
-100,000 AUD
Jan 1, 2014
48.6 M AUD
1.2 M AUD
3.3 M AUD
Jan 1, 2015
71.07 M AUD
-8.11 M AUD
-6.27 M AUD
Jan 1, 2016
114.58 M AUD
-12.96 M AUD
-19.82 M AUD
Jan 1, 2017
140.96 M AUD
-14.06 M AUD
-7.56 M AUD
Jan 1, 2018
218.72 M AUD
-14.87 M AUD
-10.02 M AUD
Jan 1, 2019
306.95 M AUD
-9.95 M AUD
-27.57 M AUD
Jan 1, 2020
416.26 M AUD
-3.95 M AUD
-8.77 M AUD
Jan 1, 2021
657.32 M AUD
42.75 M AUD
31.25 M AUD
Jan 1, 2022
573.39 M AUD
-21.21 M AUD
-24.59 M AUD
Jan 1, 2023
555.12 M AUD
-48.16 M AUD
-54.18 M AUD
Invalid Date
456.28 M AUD
-5.81 M AUD
-4.89 M AUD
Invalid Date
492.93 M AUD
2.57 M AUD
475,067.4 AUD
Invalid Date
532.24 M AUD
7.75 M AUD
6.43 M AUD

Redbubble Income Statement, Balance Sheet, Cash Flow Statement

Last updated Jun 10, 2026, 6:25 PM
 
REVENUE (M AUD)
REVENUE GROWTH (%)
GROSS MARGIN (%)
GROSS INCOME (M AUD)
NET INCOME (M AUD)
NET INCOME GROWTH (%)
SHARES (M)
DOCUMENTS
Details

Income Statement Key Figures

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Revenue and Revenue Growth

Revenue is the starting point of every income statement — it measures the total sales Redbubble generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.

Gross Margin

Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue Redbubble retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare Redbubble's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.

EBIT and EBIT Margin

EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.

Net Income and Earnings Per Share (EPS)

Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.

Shares Outstanding

The total number of shares Redbubble has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.

Analyst Estimates

The projected figures represent consensus estimates from professional analysts. Compare these forecasts against Redbubble's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.

Redbubble stock margins

The Redbubble margin analysis displays the gross margin, EBIT margin, as well as the profit margin of Redbubble. The EBIT margin (EBIT/sales) indicates the percentage of sales that remains as operating profit. The profit margin shows the percentage of sales that remains for Redbubble.

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Gross margin
EBIT margin
Profit margin
Details
Date
Gross margin
EBIT margin
Profit margin
Jan 1, 2012
36 %
-8 %
-8 %
Jan 1, 2013
34.55 %
-1.09 %
-0.36 %
Jan 1, 2014
33.95 %
2.47 %
6.79 %
Jan 1, 2015
33.87 %
-11.41 %
-8.82 %
Jan 1, 2016
34.04 %
-11.31 %
-17.3 %
Jan 1, 2017
35.55 %
-9.97 %
-5.36 %
Jan 1, 2018
29.23 %
-6.8 %
-4.58 %
Jan 1, 2019
30.8 %
-3.24 %
-8.98 %
Jan 1, 2020
32.28 %
-0.95 %
-2.11 %
Jan 1, 2021
33.89 %
6.5 %
4.75 %
Jan 1, 2022
31.94 %
-3.7 %
-4.29 %
Jan 1, 2023
31.37 %
-8.67 %
-9.76 %
Invalid Date
31.37 %
-1.27 %
-1.07 %
Invalid Date
31.37 %
0.52 %
0.1 %
Invalid Date
31.37 %
1.46 %
1.21 %

Redbubble Stock Revenue, EBIT, Earnings per Share

The Redbubble earnings per share therefore indicates how much revenue Redbubble has generated per share in a given period. The earnings before interest and taxes per share shows how much of the operating profit corresponds to each share. The earnings per share indicates how much of the profit belongs to each share.

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Revenue per Share
EBIT per share
Earnings per Share
Details
Date
Revenue per Share
EBIT per share
Earnings per Share
Jan 1, 2012
0.06 AUD
-0 AUD
-0 AUD
Jan 1, 2013
0.14 AUD
-0 AUD
-0 AUD
Jan 1, 2014
0.24 AUD
0.01 AUD
0.02 AUD
Jan 1, 2015
0.35 AUD
-0.04 AUD
-0.03 AUD
Jan 1, 2016
0.76 AUD
-0.09 AUD
-0.13 AUD
Jan 1, 2017
0.69 AUD
-0.07 AUD
-0.04 AUD
Jan 1, 2018
1.04 AUD
-0.07 AUD
-0.05 AUD
Jan 1, 2019
1.29 AUD
-0.04 AUD
-0.12 AUD
Jan 1, 2020
1.6 AUD
-0.02 AUD
-0.03 AUD
Jan 1, 2021
2.37 AUD
0.15 AUD
0.11 AUD
Jan 1, 2022
2.09 AUD
-0.08 AUD
-0.09 AUD
Jan 1, 2023
2.01 AUD
-0.17 AUD
-0.2 AUD
Invalid Date
1.62 AUD
-0.02 AUD
-0.02 AUD
Invalid Date
1.75 AUD
0.01 AUD
0 AUD
Invalid Date
1.89 AUD
0.03 AUD
0.02 AUD

Redbubble business model & stock analysis

Redbubble Ltd is an online platform specializing in the sale of individually designed products by independent artists and designers. The Australian company was founded in 2006 by Martin Hosking, Peter Styles, and Paul Vanzella. Redbubble is now headquartered in Melbourne and employs around 400 people worldwide. The business model of Redbubble is based on bringing artists and designers together and providing them with a platform to sell their artwork. A wide range of products is offered, from clothing to phone cases to wall decorations. The products are made-to-order, which gives Redbubble the advantage of minimizing the risk of overproduction and inventory. Another core element of the Redbubble business model is the ability to personalize and customize products. Customers can add their own texts, photos, graphics, or designs to create completely unique kitchen towels, mugs, or t-shirts. Over the years, Redbubble has developed different sections to cater to different target audiences. This includes the "Artist Marketplace" where various artists can offer and sell their artwork directly. Another area is the "Create Your Own" tool, which allows customers to place their own designs on items such as cutting boards, mugs, t-shirts, or hoodies. The range of products at Redbubble is extensive and diverse. In addition to clothing and accessories, the company also offers wall decorations, particularly suitable for art lovers. Various types of posters, canvases, or even wallpapers are available to choose from. Redbubble has also responded to the sustainability trend by offering a selection of eco-friendly products, such as organic t-shirts or bags made from recycled materials. Redbubble now has customers and artists worldwide and is present in various markets, including Europe, North America, and Asia. The company has also made a name for itself in the international art scene in recent years. In 2020, for example, Redbubble launched a project called "Art Everywhere" where a total of 50 artworks by 50 different artists were exhibited on posters throughout Melbourne. The goal of Redbubble is to bring artists and buyers together and provide benefits to both sides. Artists can easily monetize and sell their artwork worldwide on Redbubble. Buyers, in turn, can purchase unique, personalized products while simultaneously supporting independent artists.

Redbubble SWOT Analysis

Strengths

Redbubble Ltd has several strengths that contribute to its success in the market. One of its key strengths is its strong brand image, which is recognized by users worldwide. The company has built a reputation for offering a wide range of unique and creative products that cater to various tastes and interests. Additionally, Redbubble's user-friendly platform and intuitive interface make it easy for customers to navigate, browse, and purchase items. This user-centric approach has helped the company build a loyal customer base. Another strength of Redbubble is its extensive network of independent artists and designers. The company provides a platform for these creatives to showcase and sell their work, allowing them to reach a broader audience. This large and diverse pool of artists contributes to the abundance of unique designs available on the platform, attracting customers who seek one-of-a-kind products. Furthermore, Redbubble's international presence is a significant advantage. The company operates in multiple countries and has successfully localized its platform to cater to different markets. This global reach gives Redbubble access to a vast customer base and provides opportunities for continued expansion. Lastly, Redbubble's commitment to sustainability is a notable strength. The company maintains environmentally friendly practices throughout its supply chain, using eco-friendly materials and minimizing waste. This resonates with customers who prioritize sustainable shopping choices, enhancing Redbubble's reputation and attracting like-minded individuals.

Weaknesses

While Redbubble has numerous strengths, it also faces certain weaknesses that pose challenges to its growth. One significant weakness is the high level of competition in the online marketplace industry. Redbubble operates in a crowded space with numerous competitors offering similar services and products. This intense competition can affect customer retention and hinder market share growth. Another weakness of Redbubble is its reliance on independent artists and designers. While this gives the platform an extensive range of designs, it also presents challenges in terms of quality control and consistency. Some artists may not meet the same standards as others, leading to variations in product quality and potential dissatisfaction among customers. Additionally, Redbubble's dependence on the global economy can be viewed as a weakness. Market fluctuations, economic downturns, or other external factors can impact consumer spending patterns, potentially affecting Redbubble's revenue and profitability. Lastly, the company's limited control over shipping and logistics processes is a weakness. Redbubble relies on third-party shipping partners, and any disruptions or delays in the delivery process can lead to negative customer experiences and damage the company's reputation.

Opportunities

Despite the challenges, Redbubble also has several opportunities for growth and expansion. One opportunity lies in the increasing popularity of e-commerce. As more consumers turn to online shopping, Redbubble can capitalize on this trend by capturing a larger share of the market. The company can invest in marketing efforts to increase brand awareness and attract new customers. Moreover, Redbubble can strengthen its partnerships with well-known brands and influencers. Collaborations with established entities can boost credibility and attract a wider audience. By leveraging the popularity and reach of these partnerships, Redbubble can expand its customer base and increase sales. Another opportunity for Redbubble is to enhance its mobile app and optimize the mobile shopping experience. With the growing use of smartphones, a mobile-friendly platform has become crucial for success in the e-commerce industry. By providing a seamless and convenient mobile shopping experience, Redbubble can attract and retain more customers. Additionally, Redbubble can explore new product categories or expand into new geographical markets. Diversifying its product offerings or entering underserved markets can open up new revenue streams and help the company reach a larger target audience.

Threats

Redbubble faces certain threats that could potentially impede its growth and profitability. One significant threat is the risk of intellectual property infringement. As Redbubble allows independent artists to upload their designs, there is a possibility of copyright infringement or unauthorized use of intellectual property. Legal disputes and lawsuits resulting from such infringements can be costly and damaging to the company's reputation. Another threat comes from changing consumer preferences and trends. As consumer tastes evolve, Redbubble must stay updated and agile to ensure its product offerings remain relevant. Failure to adapt to changing trends and preferences could lead to decreased demand and loss of market share. Furthermore, Redbubble is vulnerable to cybersecurity risks. As an e-commerce platform, the company handles sensitive customer information and transaction data. Any data breaches or security lapses can lead to reputational damage and loss of customer trust. Lastly, Redbubble is subject to economic and political risks in the global markets it operates in. Changes in economic conditions, trade policies, or regulatory frameworks can impact the company's operations, supply chain, and overall profitability.

Redbubble Eulerpool Fair Value

Details

Fair Value Estimate

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What Is Fair Value?

Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.

Earnings-Based Fair Value

Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.

Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021

Revenue-Based Fair Value

Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"

Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021

Dividend-Based Fair Value

Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.

Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021

How to Use This Chart

When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.

Redbubble historical P/E ratio, EBIT multiple, and P/S ratio

Redbubble annual returns

Details

Annual Return

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What This Chart Shows

This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.

Price Return

Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.

Dividend Return

Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.

What to Look For

Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.

Redbubble shares outstanding

The number of shares was Redbubble in 2025 — This indicates how many shares 276.619 M is divided into. Since shareholders are the owners of a company, each share represents a small portion of the company's ownership.

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Number of stocks
Details
Date
Number of stocks
Jan 1, 2012
202.8 M base_Shares
Jan 1, 2013
202.8 M base_Shares
Jan 1, 2014
202.8 M base_Shares
Jan 1, 2015
202.77 M base_Shares
Jan 1, 2016
151.55 M base_Shares
Jan 1, 2017
205.25 M base_Shares
Jan 1, 2018
210.53 M base_Shares
Jan 1, 2019
237.93 M base_Shares
Jan 1, 2020
259.38 M base_Shares
Jan 1, 2021
277.11 M base_Shares
Jan 1, 2022
274.39 M base_Shares
Jan 1, 2023
276.62 M base_Shares
Invalid Date
276.62 M base_Shares
Invalid Date
276.62 M base_Shares
Invalid Date
276.62 M base_Shares
Price targets and forecasts for Redbubble are not yet available.

Redbubble Earnings Estimates

Redbubble Earnings Estimates

DateEPS estimateRevenue EstimateQuarterly report
8/15/2023-0.1AUD212.62 MAUD2023 Q4
2/14/2023-0.04AUD291.78 MAUD2023 Q2
8/17/2022-0.06AUD200.22 MAUD2022 Q4
2/16/20220.01AUD292.22 MAUD2022 Q2
8/19/2021-0.4AUD208.18 MAUD2021 Q4
2/16/20210.19AUD336.4 MAUD2021 Q2
8/21/2020-0.01AUD156.92 MAUD2020 Q4
2/26/20200.02AUD182.83 MAUD2020 Q2
8/28/2019-0.02AUD118.22 MAUD2019 Q4
2/26/20190AUD144.73 MAUD2019 Q2

Redbubble shareholder structure

% Name
14.20177%
Hosking (Martin)
Hosking (Martin)
6.98117%
Osmium Partners, LLC
Osmium Partners, LLC
4.95335%
Spheria Asset Management Pty Limited
Spheria Asset Management Pty Limited
4.82683%
Southeastern Asset Management, Inc.
Southeastern Asset Management, Inc.
4.03395%
Blackbird Fof Pty. Ltd.
Blackbird Fof Pty. Ltd.
4.01555%
Mitsubishi UFJ Financial Group Inc
Mitsubishi UFJ Financial Group Inc
2.47011%
Columbia Threadneedle Investments (US)
Columbia Threadneedle Investments (US)
2.29541%
Lockwood (Gregory Kilbourn)
Lockwood (Gregory Kilbourn)
1.97569%
Radiata Investments Pty. Ltd.
Radiata Investments Pty. Ltd.
1.69816%
Hotchkis and Wiley Capital Management, LLC
Hotchkis and Wiley Capital Management, LLC
...

Frequently asked questions about Redbubble

The business model of Redbubble Ltd is a print-on-demand marketplace. Redbubble provides a platform for independent artists to sell their artwork and designs on various products like clothing, phone cases, home decor, and accessories. The company generates revenue by allowing artists to upload their designs, set their own prices, and earn a commission from each sale. Redbubble handles the manufacturing, printing, shipping, and customer service tasks, providing a hassle-free experience for both the artists and the customers. By connecting artists directly with consumers, Redbubble offers a diverse range of unique and personalized products that cater to individual tastes and preferences.

All fundamentals and in-depth analysis of Redbubble

Our stock analysis for Redbubble Revenue stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Redbubble Revenue. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.

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