Campbell Soup ROCE 2024

Hva gjør Campbell Soup?

The Campbell Soup Company is an American food manufacturer known for its soups. It was founded in 1869 by Joseph Campbell and Abraham Anderson, in Camden, New Jersey. Originally, the company specialized in the production of vegetable soups, which were considered a convenient and healthy meal for families in the United States at the time. The company quickly became popular and expanded its offerings to include other soups, such as chicken soup, beef stew, and the famous tomato soup. In the 1920s, Campbell also introduced its canned products, which were a great success and soon exported outside of the United States. To this day, the company has continued to evolve and expand its product portfolio to include other food and beverage categories, primarily sold under the brand names Campbell's, Goldfish, and Pepperidge Farm. The company operates in three business segments: 1. Snacks and Baked Goods: The Goldfish brand is often seen as the most well-known and successful part of the company. It offers various types of cookies and crackers that are popular among children and adults alike. 2. Fresh Foods: Under the Fresh name, the company produces various fresh products, including salads, salsas, and soups, which are sold in supermarkets and convenience stores. 3. Soups and Stews: The most famous part of the company remains unchanged, with its world-renowned soup department. Campbell still produces its classic vegetable soups, tomato soups, and the famous chicken noodle soup. In addition, the company also offers other meal solutions, such as ready-made soups or stews under the Chunky brand. Campbell sets itself apart from its competitors not only through its famous brand DNA but also through its strong presence in stores. The company has a large network of retail partners and an excellent relationship with major supermarkets and discounters in North America. Another important aspect that Campbell utilizes is robotic automation. The company relies on digital innovations and has implemented AI-based systems in its facilities to avoid overproduction or failures in the production line. Several times in its history, Campbell Soup Co. has also had pharmaceutical products in its portfolio, but they have since been sold. Some of Campbell Soup Co.'s most popular products are: - Campbell's Chicken Noodle Soup - Campbell's Cream of Mushroom Soup - Pepperidge Farm Goldfish Crackers - Chunky Beef with Country Vegetables Soup - Soft Baked Chocolate Chunk Cookies - V8 Vegetable Juices Today, Campbell Soup Co. is a globally expanding food manufacturer that is constantly seeking new business opportunities. Campbell Soup ist eines der beliebtesten Unternehmen auf Eulerpool.com.