SmileDirectClub (SDCCQ) Stock Price

SmileDirectClub Price

NASDAQ·CLOSED
0.00USD-0.0001 (-163.64 %)
Market closed

Revenue has compounded at 26.4% per year over the past 5 years to 470.70 M USD. SmileDirectClub's net margin stands at -18.4%, broadly stable from -17.7% several years earlier. Analysts set a median price target of 0.92 USD, implying 9,179,900.2% above the current price. Of 9 analysts, 0 rate the stock a buy — an overall Sell consensus.

SmileDirectClub stock price

Volume
Details

Stock Price

How to Read This Chart

This chart tracks the historical stock price of SmileDirectClub over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.

Total Return vs. Price Return

The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.

Intraday Price Data

When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how SmileDirectClub stock reacts to market openings, earnings releases, or breaking news throughout the trading session.

What to Look For

Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing SmileDirectClub's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.

SmileDirectClub Stock Price History
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Access this data via the Eulerpool API

SmileDirectClub Revenue, EBIT, Net Income

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  • Max

Revenue
EBIT
Net Income
Details
Date
Revenue
EBIT
Net Income
Jan 1, 2019
750.40 M USD
-490.20 M USD
-114.50 M USD
Jan 1, 2020
656.80 M USD
-189.60 M USD
-78.40 M USD
Jan 1, 2021
637.60 M USD
-254.20 M USD
-102.40 M USD
Jan 1, 2022
470.70 M USD
-241.40 M USD
-86.40 M USD
Jan 1, 2023 (e)
453.20 M USD
-119.48 M USD
-140.99 M USD
Jan 1, 2024 (e)
508.82 M USD
-116.39 M USD
-180.39 M USD
Jan 1, 2025 (e)
570.62 M USD
-104.03 M USD
-107.82 M USD
Jan 1, 2026 (e)
638.60 M USD
-62.83 M USD
-120.26 M USD

SmileDirectClub Income Statement, Balance Sheet, Cash Flow Statement

Last updated Aug 17, 2026, 12:13 AM
 
REVENUEM USD
REVENUE GROWTH%
GROSS MARGIN%
GROSS INCOMEM USD
EBITM USD
EBIT MARGIN%
NET INCOMEM USD
NET INCOME GROWTH%
SHARESM
2017201820192020202120222023e2024e2025e2026e
146.00423.00750.00656.00637.00470.00453.00508.00570.00638.00
189.7377.30-12.53-2.90-26.22-3.6212.1412.2011.93
55.4868.3276.2768.4572.2169.5769.5769.5769.5769.57
81.00289.00572.00449.00460.00327.00315.17353.44396.57443.89
-30.00-45.00-490.00-189.00-254.00-241.00-119.00-116.00-104.00-62.00
-20.55-10.64-65.33-28.81-39.87-51.28-26.27-22.83-18.25-9.72
-32.00-74.00-114.00-78.00-102.00-86.00-140.00-180.00-107.00-120.00
131.2554.05-31.5830.77-15.6962.7928.57-40.5612.15
386.70386.70382.80109.90118.40121.30121.30121.30121.30121.30
Details

Income Statement Key Figures

Revenue and Revenue Growth

Revenue is the starting point of every income statement — it measures the total sales SmileDirectClub generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.

Gross Margin

Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue SmileDirectClub retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare SmileDirectClub's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.

EBIT and EBIT Margin

EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.

Net Income and Earnings Per Share (EPS)

Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.

Shares Outstanding

The total number of shares SmileDirectClub has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.

Analyst Estimates

The projected figures represent consensus estimates from professional analysts. Compare these forecasts against SmileDirectClub's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.

SmileDirectClub stock margins

The SmileDirectClub margin analysis displays the gross margin, EBIT margin, as well as the profit margin of SmileDirectClub. The EBIT margin (EBIT/sales) indicates the percentage of sales that remains as operating profit. The profit margin shows the percentage of sales that remains for SmileDirectClub.
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Gross margin
EBIT margin
Profit margin
Details
Date
Gross margin
EBIT margin
Profit margin
Jan 1, 2018
68.36 %
-10.78 %
-17.67 %
Jan 1, 2019
76.23 %
-65.33 %
-15.26 %
Jan 1, 2020
68.50 %
-28.87 %
-11.94 %
Jan 1, 2021
72.15 %
-39.87 %
-16.06 %
Jan 1, 2022
69.66 %
-51.29 %
-18.36 %
Jan 1, 2023 (e)
69.66 %
-26.36 %
-31.11 %
Jan 1, 2024 (e)
69.66 %
-22.87 %
-35.45 %
Jan 1, 2025 (e)
69.66 %
-18.23 %
-18.90 %

SmileDirectClub Stock Revenue, EBIT, Earnings per Share

The SmileDirectClub earnings per share therefore indicates how much revenue SmileDirectClub has generated per share in a given period. The earnings before interest and taxes per share shows how much of the operating profit corresponds to each share. The earnings per share indicates how much of the profit belongs to each share.
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Revenue per Share
EBIT per share
Earnings per Share
Details
Date
Revenue per Share
EBIT per share
Earnings per Share
Jan 1, 2018
1.09 USD
-0.12 USD
-0.19 USD
Jan 1, 2019
1.96 USD
-1.28 USD
-0.30 USD
Jan 1, 2020
5.98 USD
-1.73 USD
-0.71 USD
Jan 1, 2021
5.39 USD
-2.15 USD
-0.86 USD
Jan 1, 2022
3.88 USD
-1.99 USD
-0.71 USD
Jan 1, 2023 (e)
1.13 USD
-0.98 USD
-0.35 USD
Jan 1, 2024 (e)
1.26 USD
-0.96 USD
-0.45 USD
Jan 1, 2025 (e)
1.42 USD
-0.86 USD
-0.27 USD

SmileDirectClub business model & stock analysis

SmileDirectClub Inc. is an American company specializing in the development of innovative methods for straightening teeth. The company was founded in 2014 by Alex Fenkell and Jordan Katzman and has since been headquartered in Nashville, Tennessee. The company aims to make access to teeth straightening treatments easy and affordable for everyone. They offer two different methods of treatment: aligners and braces. Customers can apply for their treatment online and receive personalized aligners or braces through mail. The company has expanded its business model to include other oral care products and services and has established partnerships with various retailers and dental practices. In summary, SmileDirectClub is a rapidly growing company that offers a convenient and cost-effective solution for teeth alignment treatments. SmileDirectClub Inc. is an innovative company specializing in teeth straightening methods. It was founded in 2014 and is headquartered in Nashville, Tennessee. The company aims to provide access to affordable dental treatment for everyone, regardless of their income or location. They offer two methods of treatment: aligners and braces. Customers can easily apply for treatment online and receive personalized aligners or braces by mail. SmileDirectClub has expanded its offerings to include teeth whitening products and oral hygiene items. They have also formed partnerships with other companies to increase accessibility to their treatments. The company has grown significantly in recent years, going public in 2019 and making acquisitions to broaden their product and service offerings. In conclusion, SmileDirectClub is an innovative and rapidly expanding company that provides a convenient and affordable solution for teeth straightening treatments.

SmileDirectClub SWOT Analysis

Strengths

SmileDirectClub Inc has revolutionized the orthodontics industry by offering an innovative teledentistry model. This allows customers to straighten their teeth from the comfort of their homes, reducing the need for in-person visits and providing convenience.

By eliminating the need for frequent dental appointments and in-person consultations, SmileDirectClub Inc offers a cost-effective alternative to traditional orthodontic treatment. Customers can save significantly on expenses while still achieving desired teeth alignment.

Weaknesses

One weakness of SmileDirectClub Inc's teledentistry model is the lack of in-person supervision by dental professionals. While the company provides remote monitoring systems, some customers may prefer or require on-site supervision during their orthodontic treatment.

SmileDirectClub Inc primarily focuses on mild to moderate teeth alignment issues, limiting the scope of treatment options. Customers with complex orthodontic needs may need to seek alternative solutions, reducing the potential target market for the company.

Opportunities

With the increasing acceptance and demand for telehealth solutions, SmileDirectClub Inc has the opportunity to tap into the growing market for teledentistry. By continuously improving their technology and expanding their services, the company can attract more customers seeking remote orthodontic treatment.

SmileDirectClub Inc can explore opportunities for expansion into international markets where teledentistry is gaining popularity. By adapting their business model to different countries' regulations and oral healthcare needs, the company can access a larger customer base and increase revenue.

Threats

SmileDirectClub Inc may face regulatory challenges in various jurisdictions due to differing regulations related to orthodontic treatment and telehealth services. Compliance with local laws and obtaining necessary licenses can pose a barrier to expansion and increase operational complexities.

Traditional orthodontists and dental practices pose a threat to SmileDirectClub Inc, as some customers may prefer face-to-face consultations and in-person procedures. The company needs to differentiate itself by highlighting the advantages of their teledentistry model to mitigate potential competition.

SmileDirectClub Eulerpool Fair Value

Details

Fair Value Estimate

What Is Fair Value?

Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.

Earnings-Based Fair Value

Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.

Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021

Revenue-Based Fair Value

Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"

Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021

Dividend-Based Fair Value

Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.

Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021

How to Use This Chart

When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.

SmileDirectClub historical P/E ratio, EBIT multiple, and P/S ratio

SmileDirectClub annual returns

Details

Annual Return

What This Chart Shows

This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.

Price Return

Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.

Dividend Return

Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.

What to Look For

Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.

SmileDirectClub shares outstanding

The number of shares of SmileDirectClub was 121.3 M in 2025. This indicates how many shares SmileDirectClub is divided into. Since shareholders are the owners of a company, each share represents a small portion of the company's ownership.
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Number of stocks
Details
Date
Number of stocks
Jan 1, 2018
386.70 M Stocks
Jan 1, 2019
382.80 M Stocks
Jan 1, 2020
109.90 M Stocks
Jan 1, 2021
118.40 M Stocks
Jan 1, 2022
121.30 M Stocks
Jan 1, 2023 (e)
121.30 M Stocks
Jan 1, 2024 (e)
121.30 M Stocks
Jan 1, 2025 (e)
121.30 M Stocks

Current SmileDirectClub forecasts and price targets in August 2026

Analyst Price Targets 2026
Δ MOM Price Target
0.00 %
Buy
0.00 % (0)
Hold
33.33 % (3)
Sell
66.67 % (6)
12M Price Target
0.92
Last Price
0.00
Currency
USD
12M Return Potential
9,179,900.23 %
LTM Return
0 %

SmileDirectClub Earnings Estimates & Surprises

DateEPS estimateEPS ActualRevenue EstimatePrice reactionQuarterly report
5/7/2024-0.08USD-133.50 MUSD-2024 Q1
2/26/2024-0.03USD-115.36 MUSD-2023 Q4

SmileDirectClub shareholder structure

% Name
0.00373%
First Commonwealth Financial Corp.
First Commonwealth Financial Corp.
0.00248%
FNB Wealth Management
FNB Wealth Management
0.00000%
Hantz Financial Services Inc
Hantz Financial Services Inc

SmileDirectClub Executives and Management Board

11 members · avg. age 57 · 18 % women

DK

Mr. David Katzman (63)

Chairman of the Board, Chief Executive Officer · since 2014

6.21 M USD

Management

SK

Mr. Steven Katzman (59)

Chief Operating Officer, Director · since 2017

4.11 M USD
SR

Ms. Susan Rammelt (58)

Chief Legal Officer, Executive Vice President - Business Affairs, Secretary, Director · since 2018

3.69 M USD
TC

Mr. Troy Crawford (55)

Chief Financial Officer

2.67 M USD

Board of Directors

RW

Mr. Richard Wallman (72)

Independent Director

350,000.00 USD
EW

Mr. Edward Ward (71)

Independent Director

350,000.00 USD
LW

Ms. Linda Williams (63)

Independent Director

299,999.00 USD
AD

Mr. Alexander Dimitrief (64)

Independent Director

275,000.00 USD
AF

Mr. Alexander Fenkell (34)

Co-Founder, Director · since 2014

JK

Mr. Jordan Katzman (33)

Co-Founder, Director · since 2014

Frequently asked questions about SmileDirectClub

SmileDirectClub Inc operates under a direct-to-consumer telehealth platform, providing clear aligner therapy treatment for teeth straightening. As an oral care company, their business model revolves around offering a convenient and cost-effective solution for individuals seeking to achieve a confident smile. Through innovative technology, SmileDirectClub Inc eliminates the need for in-person visits to orthodontic offices by providing remote consultations, treatment monitoring, and delivery of custom aligners directly to customers' doors. By leveraging their proprietary digital processes, they aim to make teeth straightening accessible and affordable to a wider range of people, ultimately revolutionizing the orthodontic industry.

SmileDirectClub Inc is primarily active in the healthcare and consumer discretionary industries.

The main competitors of SmileDirectClub Inc in the market include Align Technology Inc, which is behind Invisalign—the most widely known competitor offering clear aligners, and Candid Co, another popular direct-to-consumer clear aligner company. In addition, traditional orthodontists and dentists offering similar teeth straightening services also compete with SmileDirectClub.

SmileDirectClub Inc, founded in 2014, is a leading teledentistry company that offers clear aligners directly to consumers. The company was established with a vision to make orthodontic treatment accessible and affordable for people worldwide. SmileDirectClub utilizes innovative telehealth technology and a network of licensed dental professionals to remotely create custom aligners, allowing individuals to straighten their teeth from the comfort of their homes. Over the years, SmileDirectClub has grown significantly, expanding its services to include teeth whitening products and oral care accessories. This Nashville-based company has revolutionized the orthodontic industry, providing an alternative solution to traditional braces and transforming millions of smiles globally. SmileDirectClub continues to prioritize customer satisfaction and dental wellness through its convenient and affordable offerings.

SmileDirectClub Inc has achieved several significant milestones. Since its founding in 2014, the company has emerged as a leader in the telehealth industry, revolutionizing the orthodontics market with its aligner therapy system. Notably, in 2019, SmileDirectClub went public, listing its shares on the Nasdaq under the ticker symbol SDC. This initial public offering (IPO) marked a major milestone for the company, showcasing its growth and potential. Furthermore, SmileDirectClub has expanded its footprint globally, with operations in multiple countries, including the United States, Canada, Australia, and the United Kingdom. By constantly innovating and scaling its operations, SmileDirectClub continues to reshape the orthodontics industry.

SmileDirectClub Inc is primarily present in several countries and regions across the globe. The company operates in the United States, Canada, Australia, New Zealand, and the United Kingdom. With its innovative approach to orthodontic care, SmileDirectClub has established a strong presence in these key markets. By offering convenient and affordable teeth straightening solutions, the company has reached a wide customer base, transforming the way people achieve their dream smiles.

SmileDirectClub Inc represents values of accessibility, convenience, and affordability in the field of orthodontics. The company's corporate philosophy revolves around making effective teeth straightening solutions accessible to a larger population. By leveraging innovative technology and eliminating the need for traditional orthodontic office visits, SmileDirectClub aims to provide affordable and convenient teeth alignment options. Their direct-to-consumer model enables customers to receive personalized treatment plans and custom-made clear aligners from the comfort of their homes. With a focus on customer satisfaction, SmileDirectClub Inc strives to bring confidence and healthier smiles to individuals worldwide.

Analysts currently set an average price target of 0.92 USD for the SmileDirectClub stock (median: 0.92 USD), implying +9.2 M % versus the latest price. The consensus is based on 9 analyst ratings.

8 analysts currently rate the SmileDirectClub stock: 0 recommend buying, 2 holding and 6 selling.

Converted at the current exchange rate, the SmileDirectClub share trades at 0.00 EUR (0.00 USD).

The SmileDirectClub share (SDCCQ) is listed on 5 stock exchanges, including: NASDAQ (SDC), XETRA (0WF.DE), Frankfurt (0WF.F), München (0WF.MU), Düsseldorf (0WF.DU).

SmileDirectClub Inc. is a company specializing in the production of invisible aligners. The company was founded in 2014 in Nashville, Tennessee, and is now operating in numerous countries worldwide. The business model of the company is based on selling customized aligners that are directly shipped to customers. SmileDirectClub's offerings consist of three main areas: diagnostics, aligner manufacturing, and customer support. Diagnostics are conducted in SmileShops, located in many cities worldwide. Customers can make an appointment to have their teeth scanned for free. Alternatively, a DIY kit can be ordered for customers to create teeth impressions and send them to SmileDirectClub. Once the teeth impressions or scans are received by SmileDirectClub, they are evaluated by dentists and orthodontists. Specialists create an individual treatment plan for each customer and determine which aligners are needed for teeth correction. The production of the aligners is then initiated. They are made from high-quality thermoplastic material and are nearly invisible as they are perfectly fitted to the teeth. The finished aligners are directly shipped to the customers and need to be worn for a specific period of time. A support team is available to monitor the treatment progress and answer any customer questions. The team is capable of providing quick and professional responses and, if necessary, making adjustments to the treatment plan. SmileDirectClub's business model offers numerous advantages for customers. Firstly, customers save a significant amount of money compared to traditional orthodontists, as the costs of SmileDirectClub are much more affordable. Additionally, the time commitment for customers is reduced since regular doctor visits and long trips are not required. Furthermore, the treatment is nearly invisible, making it suitable for individuals who rely on a polished appearance for professional reasons. In addition to the main business of invisible aligners, SmileDirectClub also offers supplementary products such as whitening kits and retainers. The company also collaborates closely with numerous partners to market its offerings worldwide. Online marketing plays a central role, including platforms like Facebook and Instagram. In conclusion, SmileDirectClub's business model is based on a combination of cutting-edge technology, high-quality products, and excellent customer support. Despite the challenges posed by COVID-19, the company achieved a growth of nearly 80 percent in 2020. SmileDirectClub is on track to further expand its position in the lucrative market of invisible aligners and offer its customers a perfect alternative to traditional orthodontic treatment.

The revenue cannot currently be calculated for SmileDirectClub.

The profit cannot currently be calculated for SmileDirectClub.

The P/E ratio cannot be calculated for SmileDirectClub at the moment.

The P/S cannot be calculated for SmileDirectClub currently.

The Eulerpool Quality Score for SmileDirectClub is 2/10.

The ISIN of SmileDirectClub is US83192H1068. The ISIN (International Securities Identification Number) is a globally unique identifier for securities.

The WKN of SmileDirectClub is A2PRCJ. The WKN (Wertpapierkennnummer) is a six-digit German security identification number.

The ticker of SmileDirectClub is SDCCQ. The ticker symbol is used to trade SmileDirectClub shares on the stock exchange.

SmileDirectClub paid dividends every year for the past 0 years.

SmileDirectClub is assigned to the 'Health' sector.

The dividends of SmileDirectClub are distributed in USD.

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