Nike (NKE) Stock Price

Nike Price

NYSE·CLOSED
42.14USD+0.10 (+0.23 %)
Market closed

Over the last 19 years Nike grew revenue by 5.7% annually, reaching 46.40 B USD. Earnings per share have grown at 5.7% per year over the last 19 years. For Nike, the net margin of 6.7% is down versus 12.9% a few years ago. At today's price the dividend yield works out to roughly 2.90%. The payout ratio is around 52% of earnings. The dividend has grown at 1.2% per year over the past 19 years. The consensus 12-month price target for Nike is 76.09 USD, about 80.6% above where the stock trades today. Of 44 analysts, 26 rate the stock a buy — an overall Buy consensus. The stock trades about 3% above its 52-week low.

Nike stock price

Volume
Ex-Dividend
Details

Stock Price

How to Read This Chart

This chart tracks the historical stock price of Nike over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.

Total Return vs. Price Return

The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.

Intraday Price Data

When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how Nike stock reacts to market openings, earnings releases, or breaking news throughout the trading session.

What to Look For

Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing Nike's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.

Nike Stock Price History
DateNike Price
7/28/202642.14 USD
7/27/202642.04 USD
7/23/202640.99 USD
7/22/202642.21 USD
7/21/202642.96 USD
7/20/202643.47 USD
7/17/202643.76 USD
7/16/202644.57 USD
7/15/202642.77 USD
7/14/202642.86 USD
7/13/202644.21 USD
7/10/202644.37 USD
7/9/202642.78 USD
7/8/202642.33 USD
7/7/202643.21 USD
7/6/202642.34 USD
7/2/202644.09 USD
7/1/202643.06 USD
6/30/202641.05 USD
6/29/202641.04 USD
6/26/202640.75 USD
6/25/202640.90 USD
6/24/202641.82 USD
6/23/202642.38 USD
6/22/202643.49 USD
6/18/202645.45 USD
6/17/202645.19 USD
6/16/202645.59 USD
6/15/202645.45 USD
6/12/202645.66 USD
6/11/202644.44 USD
6/10/202644.49 USD
6/9/202644.65 USD
6/8/202643.23 USD
6/5/202643.15 USD
6/4/202643.65 USD
6/3/202643.71 USD
6/2/202643.91 USD
6/1/202645.79 USD
5/29/202646.53 USD
5/28/202646.97 USD
5/27/202646.32 USD
5/26/202644.80 USD
5/22/202644.40 USD
5/21/202643.76 USD
5/20/202642.89 USD
5/19/202642.42 USD
5/18/202642.57 USD
5/15/202641.88 USD
5/14/202642.02 USD
5/13/202642.34 USD
5/12/202642.35 USD
5/11/202642.39 USD
5/8/202644.14 USD
5/7/202644.41 USD
5/6/202643.88 USD
5/5/202643.06 USD
5/4/202643.09 USD
5/1/202644.40 USD
4/30/202644.36 USD
4/29/202644.39 USD
4/28/202645.03 USD
4/27/202645.14 USD
4/24/202644.69 USD
4/23/202644.78 USD
4/22/202645.68 USD
4/21/202646.39 USD
4/20/202646.48 USD
4/17/202646.03 USD
4/16/202645.70 USD
4/15/202645.44 USD
4/14/202644.20 USD
4/13/202642.91 USD
4/10/202642.62 USD
4/9/202644.00 USD
4/8/202643.13 USD
4/7/202642.69 USD
4/6/202644.03 USD
4/2/202644.19 USD
4/1/202644.63 USD
3/31/202652.82 USD
3/30/202651.24 USD
3/27/202651.37 USD
3/26/202652.07 USD
3/25/202652.98 USD
3/24/202653.49 USD
3/23/202652.71 USD
3/20/202652.37 USD
3/19/202653.44 USD
3/18/202653.47 USD
3/17/202655.12 USD
3/16/202654.79 USD
3/13/202653.98 USD
3/12/202654.13 USD
3/11/202655.70 USD
3/10/202656.08 USD
3/9/202656.53 USD
3/6/202657.01 USD
3/5/202658.02 USD
3/4/202658.64 USD
3/3/202659.39 USD
3/2/202661.01 USD
2/27/202662.18 USD
2/26/202663.95 USD
2/25/202663.40 USD
2/24/202664.09 USD
2/23/202663.09 USD
2/20/202665.40 USD
2/19/202665.61 USD
2/18/202665.55 USD
2/17/202664.82 USD
2/13/202663.13 USD
2/12/202661.10 USD
2/11/202662.35 USD
2/10/202663.04 USD
2/9/202662.41 USD
2/6/202663.92 USD
2/5/202662.70 USD
2/4/202664.22 USD
2/3/202660.93 USD
2/2/202662.18 USD
1/30/202661.81 USD
1/29/202662.60 USD
1/28/202662.24 USD
1/27/202663.09 USD
1/26/202664.99 USD
1/23/202665.04 USD
1/22/202665.46 USD
1/21/202665.41 USD
1/20/202663.63 USD
1/16/202664.38 USD
1/15/202664.59 USD
1/14/202665.57 USD
1/13/202666.30 USD
1/12/202665.64 USD
1/9/202665.92 USD
1/8/202665.26 USD
1/7/202663.22 USD
1/6/202665.35 USD
1/5/202664.53 USD
1/2/202663.28 USD
12/31/202563.71 USD
12/30/202561.19 USD
12/29/202561.21 USD
12/26/202560.93 USD
12/24/202560.00 USD
12/23/202557.34 USD
12/22/202557.22 USD
12/19/202558.71 USD
12/18/202565.63 USD
12/17/202565.69 USD
12/16/202567.12 USD
12/15/202567.78 USD
12/12/202567.47 USD
12/11/202567.74 USD
12/10/202565.79 USD
12/9/202563.33 USD
12/8/202563.54 USD
12/5/202565.86 USD
12/4/202565.69 USD
12/3/202565.65 USD
12/2/202564.93 USD
12/1/202565.39 USD
11/28/202564.63 USD
11/26/202564.33 USD
11/25/202563.68 USD
11/24/202561.93 USD
11/21/202562.80 USD
11/20/202561.43 USD
11/19/202562.64 USD
11/18/202562.49 USD
11/17/202562.90 USD
11/14/202564.17 USD
11/13/202566.03 USD
11/12/202564.20 USD
11/11/202563.15 USD
11/10/202560.80 USD
11/7/202561.09 USD
11/6/202561.89 USD
11/5/202562.11 USD
11/4/202561.23 USD
11/3/202562.65 USD
10/31/202564.59 USD
10/30/202564.90 USD
10/29/202565.35 USD
10/28/202567.43 USD
10/27/202568.59 USD
10/24/202569.11 USD
10/23/202569.68 USD
10/22/202569.08 USD
10/21/202568.36 USD
10/20/202567.62 USD
10/17/202567.37 USD
10/16/202566.84 USD
10/15/202568.46 USD
10/14/202567.64 USD
10/13/202567.38 USD
10/10/202565.22 USD
10/9/202568.06 USD
10/8/202569.09 USD
10/7/202568.91 USD
10/6/202571.17 USD
10/3/202571.93 USD
10/2/202574.57 USD
10/1/202574.20 USD
9/30/202569.73 USD
9/29/202569.55 USD
9/26/202569.31 USD
9/25/202569.24 USD
9/24/202571.22 USD
9/23/202570.93 USD
9/22/202571.28 USD
9/19/202570.89 USD
9/18/202572.10 USD
9/17/202572.31 USD
9/16/202572.75 USD
9/15/202573.03 USD
9/12/202573.00 USD
9/11/202574.33 USD
9/10/202574.25 USD
9/9/202573.60 USD
9/8/202574.15 USD
9/5/202573.91 USD
9/4/202575.35 USD
9/3/202574.74 USD
9/2/202574.29 USD
8/29/202577.37 USD
8/28/202577.92 USD
8/27/202578.06 USD
8/26/202578.65 USD
8/25/202579.17 USD
8/22/202578.38 USD
8/21/202576.18 USD
8/20/202576.26 USD
8/19/202576.88 USD
8/18/202577.43 USD
8/15/202576.97 USD
8/14/202576.39 USD
8/13/202577.20 USD
8/12/202574.90 USD
8/11/202574.02 USD
8/8/202574.19 USD
8/7/202574.35 USD
8/6/202575.48 USD
8/5/202574.38 USD
8/4/202574.82 USD
8/1/202574.62 USD
7/31/202574.69 USD
7/30/202576.68 USD
7/29/202578.33 USD
7/28/202579.24 USD
Access this data via the Eulerpool API

Nike Revenue, EBIT, Net Income

  • 3 Years

  • 5 Years

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  • 25 Years

  • Max

Revenue
EBIT
Net Income
Details
Date
Revenue
EBIT
Net Income
Jan 1, 2023
51.22 B USD
5.92 B USD
5.07 B USD
Jan 1, 2024
51.36 B USD
6.31 B USD
5.70 B USD
Jan 1, 2025
46.31 B USD
3.70 B USD
3.22 B USD
Jan 1, 2026
46.40 B USD
3.80 B USD
3.11 B USD
Jan 1, 2027 (e)
45.72 B USD
5.36 B USD
2.58 B USD
Jan 1, 2028 (e)
47.39 B USD
5.56 B USD
3.26 B USD
Jan 1, 2029 (e)
48.65 B USD
5.70 B USD
3.54 B USD
Jan 1, 2030 (e)
58.27 B USD
6.83 B USD
6.32 B USD

Nike Income Statement, Balance Sheet, Cash Flow Statement

Last updated Jul 28, 2026, 10:40 AM
 
REVENUEB USD
REVENUE GROWTH%
GROSS MARGIN%
GROSS INCOMEB USD
EBITB USD
EBIT MARGIN%
NET INCOMEB USD
NET INCOME GROWTH%
DIV.USD
DIV. GROWTH%
SHARESB
2015201620172018201920202021202220232024202520262027e2028e2029e2030e
30.6032.3834.3536.4039.1237.4044.5446.7151.2251.3646.3146.4045.7247.3948.6558.27
10.085.806.105.967.47-4.3819.084.889.650.28-9.840.19-1.473.662.6619.76
45.9746.2444.5843.8444.6743.4244.8245.9843.5244.5642.7342.9142.9142.9142.9142.91
14.0714.9715.3115.9617.4716.2419.9621.4822.2922.8919.7919.9119.6220.3420.8825.00
4.184.504.754.454.773.126.946.685.926.313.703.805.365.565.706.83
13.6413.9113.8312.2112.208.3315.5814.2911.5512.297.998.1911.7211.7211.7211.72
3.273.764.241.934.032.545.736.055.075.703.223.112.583.263.546.32
21.5414.8812.77-54.41108.43-36.98125.565.57-16.1412.43-43.53-3.45-16.9626.158.6678.69
1.160.821.090.820.911.011.131.261.391.511.611.631.801.982.19
3.57-30.1734.57-24.7710.9810.9911.8811.5010.328.636.621.2410.4310.0010.61
1.751.691.661.621.591.611.621.571.531.491.481.481.481.481.481.48
Details

Income Statement Key Figures

Revenue and Revenue Growth

Revenue is the starting point of every income statement — it measures the total sales Nike generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.

Gross Margin

Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue Nike retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare Nike's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.

EBIT and EBIT Margin

EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.

Net Income and Earnings Per Share (EPS)

Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.

Shares Outstanding

The total number of shares Nike has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.

Analyst Estimates

The projected figures represent consensus estimates from professional analysts. Compare these forecasts against Nike's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.

Nike stock margins

The Nike margin analysis displays the gross margin, EBIT margin, as well as the profit margin of Nike. The EBIT margin (EBIT/sales) indicates the percentage of sales that remains as operating profit. The profit margin shows the percentage of sales that remains for Nike.
  • 3 Years

  • 5 Years

  • 10 Years

  • 25 Years

  • Max

Gross margin
EBIT margin
Profit margin
Details
Date
Gross margin
EBIT margin
Profit margin
Jan 1, 2022
45.98 %
14.29 %
12.94 %
Jan 1, 2023
43.52 %
11.55 %
9.90 %
Jan 1, 2024
44.56 %
12.29 %
11.10 %
Jan 1, 2025
42.73 %
7.99 %
6.95 %
Jan 1, 2026
42.91 %
8.19 %
6.70 %
Jan 1, 2027 (e)
42.91 %
11.72 %
5.65 %
Jan 1, 2028 (e)
42.91 %
11.72 %
6.87 %
Jan 1, 2029 (e)
42.91 %
11.72 %
7.27 %

Nike Stock Revenue, EBIT, Earnings per Share

The Nike earnings per share therefore indicates how much revenue Nike has generated per share in a given period. The earnings before interest and taxes per share shows how much of the operating profit corresponds to each share. The earnings per share indicates how much of the profit belongs to each share.
  • 3 Years

  • 5 Years

  • 10 Years

  • 25 Years

  • Max

Revenue per Share
EBIT per share
Earnings per Share
Details
Date
Revenue per Share
EBIT per share
Earnings per Share
Jan 1, 2022
29.71 USD
4.25 USD
3.85 USD
Jan 1, 2023
33.43 USD
3.86 USD
3.31 USD
Jan 1, 2024
34.47 USD
4.24 USD
3.83 USD
Jan 1, 2025
31.29 USD
2.50 USD
2.18 USD
Jan 1, 2026
31.29 USD
2.56 USD
2.10 USD
Jan 1, 2027 (e)
30.73 USD
3.61 USD
1.74 USD
Jan 1, 2028 (e)
31.86 USD
3.75 USD
2.19 USD
Jan 1, 2029 (e)
32.71 USD
3.85 USD
2.38 USD

Nike business model & stock analysis

Nike Inc is one of the world's leading sportswear manufacturers and one of the most revenue-generating companies in its industry. With headquarters in Beaverton, Oregon, the company employs over 73,000 people in more than 140 countries and generated revenue of over $37 billion in 2020. Answer: Nike Inc is a successful sportswear and equipment manufacturer that focuses on innovative technology, appealing design, and targeted marketing. It has become a well-known brand worldwide and remains true to its values and goals to continue succeeding in a rapidly changing industry.

Nike SWOT Analysis

Strengths

Nike Inc. is a global leader in the sports footwear and apparel industry. With a strong brand presence and loyal customer base, the company enjoys a significant market share in various markets worldwide.

Nike's extensive product range and technological innovations in footwear and apparel manufacturing give them a competitive edge in terms of product quality and performance.

Weaknesses

Nike heavily relies on its contract manufacturers, which can sometimes lead to issues related to supply chain disruptions and labor practices. This dependency on external suppliers poses a risk to the company's reputation and operations.

The company has faced criticism in the past regarding its environmental practices, particularly related to waste management and sustainability. Addressing these weaknesses is crucial for maintaining brand integrity.

Opportunities

Expanding into emerging markets such as China and India presents significant growth opportunities for Nike. These markets have a large population with increasing disposable incomes, leading to higher demand for sports apparel and footwear.

Nike can capitalize on the growing athleisure trend, which involves the integration of sports attire into everyday fashion. By targeting fashion-conscious consumers, the company can broaden its customer base and increase sales.

Threats

The intense competition in the sports footwear and apparel industry poses a threat to Nike. Competitors like Adidas and Under Armour continuously innovate and aggressively market their products to gain market share.

Changes in consumer preferences and trends can also impact Nike's sales. Any shift away from sports-related fashion or a decline in brand loyalty could have adverse effects on the company's profitability.

Nike Segments

Nike Revenue by Segment (1/3)

  • 3 Years

  • 5 Years

  • 10 Years

  • Max

Footwear
Apparel
NIKE Brand
Other products
Equipment
Converse
Other
Details
Date
Footwear
Apparel
NIKE Brand
Other products
Equipment
Converse
Other
Jan 1, 2011
11.49 B USD
5.48 B USD
0.00 USD
2.88 B USD
1.01 B USD
0.00 USD
0.00 USD
Jan 1, 2012
13.43 B USD
6.33 B USD
0.00 USD
3.17 B USD
1.20 B USD
0.00 USD
0.00 USD
Jan 1, 2013
14.54 B USD
6.82 B USD
0.00 USD
2.55 B USD
1.41 B USD
0.00 USD
0.00 USD
Jan 1, 2014
16.21 B USD
8.11 B USD
0.00 USD
0.00 USD
1.67 B USD
0.00 USD
1.81 B USD
Jan 1, 2015
18.32 B USD
8.64 B USD
0.00 USD
0.00 USD
1.63 B USD
0.00 USD
2.02 B USD
Jan 1, 2017
21.08 B USD
9.65 B USD
0.00 USD
0.00 USD
1.43 B USD
0.00 USD
2.19 B USD
Jan 1, 2018
22.27 B USD
10.73 B USD
88.00 M USD
0.00 USD
1.40 B USD
1.89 B USD
2.00 B USD

Nike Revenue by Segment (2/3)

  • 3 Years

  • 5 Years

  • 10 Years

  • 25 Years

  • Max

Details
Date
Footwear
Apparel
Equipment
Other
Jan 1, 2011
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2012
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2013
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2014
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2015
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2017
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2018
0.00 USD
0.00 USD
0.00 USD
0.00 USD

Nike Revenue by Segment (3/3)

  • 3 Years

  • 5 Years

  • 10 Years

  • Max

North America
Europe, Middle East & Africa
Asia Pacific & Latin America
Greater China
NIKE Brand
Other Businesses
Converse
Corporate
Details
Date
North America
Europe, Middle East & Africa
Asia Pacific & Latin America
Greater China
NIKE Brand
Other Businesses
Converse
Corporate
Jan 1, 2011
0.00 USD
0.00 USD
0.00 USD
0.00 USD
2.06 B USD
2.75 B USD
0.00 USD
11.00 M USD
Jan 1, 2012
0.00 USD
0.00 USD
0.00 USD
0.00 USD
2.54 B USD
3.10 B USD
0.00 USD
-39.00 M USD
Jan 1, 2013
0.00 USD
0.00 USD
0.00 USD
0.00 USD
22.88 B USD
2.50 B USD
0.00 USD
-68.00 M USD
Jan 1, 2014
0.00 USD
0.00 USD
0.00 USD
0.00 USD
26.11 B USD
0.00 USD
1.68 B USD
3.00 M USD
Jan 1, 2015
0.00 USD
0.00 USD
0.00 USD
0.00 USD
3.90 B USD
0.00 USD
1.98 B USD
-82.00 M USD
Jan 1, 2017
0.00 USD
0.00 USD
0.00 USD
0.00 USD
4.00 B USD
0.00 USD
2.04 B USD
0.00 USD
Jan 1, 2018
14.86 B USD
9.24 B USD
5.17 B USD
5.13 B USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD

Nike Revenue by Region

  • 3 Years

  • 5 Years

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  • Max

United States
North America
Western Europe
Greater China
Emerging Markets
Central & Eastern Europe
Japan
Global Brand Division
Global Brand Divisions
Details
Date
United States
North America
Western Europe
Greater China
Emerging Markets
Central & Eastern Europe
Central and Eastern Europe
Japan
J P
Global Brand Division
Global Brand Divisions
Jan 1, 2017
0.00 USD
15.22 B USD
6.21 B USD
4.24 B USD
4.00 B USD
1.49 B USD
0.00 USD
1.01 B USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2019
16.09 B USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2020
14.63 B USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2021
17.36 B USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2022
18.75 B USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2023
22.01 B USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2024
21.55 B USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2025
19.73 B USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD

Nike Eulerpool Fair Value

Details

Fair Value Estimate

What Is Fair Value?

Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.

Earnings-Based Fair Value

Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.

Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021

Revenue-Based Fair Value

Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"

Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021

Dividend-Based Fair Value

Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.

Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021

How to Use This Chart

When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.

Nike historical P/E ratio, EBIT multiple, and P/S ratio

Nike annual returns

Details

Annual Return

What This Chart Shows

This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.

Price Return

Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.

Dividend Return

Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.

What to Look For

Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.

Nike shares outstanding

The number of shares of Nike was 1.48 B in 2025. This indicates how many shares Nike is divided into. Since shareholders are the owners of a company, each share represents a small portion of the company's ownership.
  • 3 Years

  • 5 Years

  • 10 Years

  • 25 Years

  • Max

Number of stocks
Details
Date
Number of stocks
Jan 1, 2022
1.57 B Stocks
Jan 1, 2023
1.53 B Stocks
Jan 1, 2024
1.49 B Stocks
Jan 1, 2025
1.48 B Stocks
Jan 1, 2026
1.48 B Stocks
Jan 1, 2027 (e)
1.48 B Stocks
Jan 1, 2028 (e)
1.48 B Stocks
Jan 1, 2029 (e)
1.48 B Stocks

Nike stock splits

In Nike's history, there have been no stock splits.

Nike Dividend History

36 years of dividend payments · 7 consecutive increases

YearAnnual DividendYoY ChangePayments
20260.41USDYTD
Mar 2, 20260.41USD 0.0%1/1
20251.61USD 6.6%
Mar 3, 20250.40USD 0.0%1/4
Jun 2, 20250.40USD 0.0%2/4
Sep 2, 20250.40USD 0.0%3/4
Dec 1, 20250.41USD 2.5%4/4
20241.51USD 8.6%
20231.39USD 10.8%
20221.26USD 11.1%
20211.13USD 11.9%
20201.01USD 11.6%
20190.91USD 10.4%
20180.82USD 24.8%
20171.09USD 33.7%

Nike dividend history and estimates

In 2025, Nike paid a dividend amounting to 1.61 USD. Dividend means that Nike distributes a portion of its profits to its owners.
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  • Max

Dividend
Dividend (Estimate)
Details
Date
Dividend
Dividend (Estimate)
Jan 1, 2022
1.26 USD
0.00 USD
Jan 1, 2023
1.39 USD
0.00 USD
Jan 1, 2024
1.51 USD
0.00 USD
Jan 1, 2025
1.61 USD
0.00 USD
Jan 1, 2026 (e)
1.22 USD
0.41 USD
Jan 1, 2027 (e)
0.00 USD
1.80 USD
Jan 1, 2028 (e)
0.00 USD
1.98 USD
Jan 1, 2029 (e)
0.00 USD
2.19 USD

Nike dividend payout ratio

In 2025, Nike had a payout ratio of 74.02%. The payout ratio indicates the percentage of the company's profits that Nike distributes as dividends.
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  • Max

Payout ratio
Details
Date
Payout ratio
Jan 1, 2022
32.64 %
Jan 1, 2023
42.00 %
Jan 1, 2024
39.47 %
Jan 1, 2025
74.02 %
Jan 1, 2026
51.83 %
Jan 1, 2027 (e)
103.55 %
Jan 1, 2028 (e)
90.66 %
Jan 1, 2029 (e)
92.14 %

Current Nike forecasts and price targets in July 2026

Analyst Price Targets 2026
Δ MOM Price Target
0.00 %
Buy59.09 % (26)
Hold36.36 % (16)
Sell4.55 % (2)
12M Price Target
76.09
Last Price
42.04
Currency
USD
12M Return Potential
80.98 %
LTM Return
0 %

Nike Earnings Estimates

DateEPS estimateRevenue EstimateQuarterly report
6/24/20260.12USD10.96 BUSD2026 Q4
3/18/20260.29USD11.35 BUSD2026 Q3
12/17/20250.38USD12.34 BUSD2026 Q2
12/19/20240.66USD12.33 BUSD2025 Q2
6/27/20240.90USD13.27 BUSD2024 Q4
3/19/20240.99USD13.06 BUSD2024 Q3
12/18/20231.07USD14.41 BUSD2024 Q2
9/28/20230.74USD13.11 BUSD2024 Q1
6/26/20230.69USD12.74 BUSD2023 Q4
3/20/20230.68USD11.33 BUSD2023 Q3
...

EESG©

Eulerpool ESG Scorecard© for the Nike stock

65/100
80
Environment
80
Social
34
Governance
E

Environment

20
Scope 1 - Direct Emissions59,672
Scope 2 - Indirect emissions from purchased energy222,647
Scope 3 - Indirect emissions within the value chain16,485,567
Total CO₂ emissions282,319
CO₂ reduction strategy
Coal energy
Nuclear power
Animal experiments
Fur & Leather
Pesticides
Palm Oil
Tobacco
Genetically modified organisms
Climate concept
Sustainable forestry
Recycling regulations
Environmentally friendly packaging
Hazardous substances
Fuel consumption and efficiency
Water consumption and efficiency
S

Social

20
Percentage of female employees50.7
Percentage of women in management
Percentage of Asian employees10.7
Share of Asian management11.8
Percentage of Hispanic/Latino employees21.8
Hispano/Latino Management share4.9
Percentage of Black employees25.4
Black Management Share14.5
Percentage of white employees33.8
White Management Share62.7
Adult content
Alcohol
Weapons
Firearms
Gambling
Military contracts
Human rights concept
Privacy concept
Occupational health and safety
Catholic
G

Governance (Corporate Governance)

4
Environmental reporting
Stakeholder Engagement
Call Back Policies
Antitrust law

The Eulerpool ESG Scorecard© is the strictly copyrighted intellectual property of Eulerpool Research Systems. Any unauthorized use, imitation, or infringement will be actively pursued and may lead to significant legal consequences. For licenses, collaborations, or usage rights, please contact us directly via our contact form. Contact Form to us.

Nike shareholder structure

% Name
7.82705%
The Vanguard Group, Inc.
The Vanguard Group, Inc.
4.26644%
BlackRock Institutional Trust Company, N.A.
BlackRock Institutional Trust Company, N.A.
3.98734%
State Street Investment Management (US)
State Street Investment Management (US)
3.29860%
Capital World Investors
Capital World Investors
2.13584%
Wellington Management Company, LLP
Wellington Management Company, LLP
1.77755%
Geode Capital Management, L.L.C.
Geode Capital Management, L.L.C.
...

Nike Executives and Management Board

EH

Mr. Elliott Hill

(61)

President, Chief Executive Officer, Director · since 2006

Compensation26.02 M USD
CW

Mr. Craig Williams

(56)

President - Geographies and Marketplace

Compensation15.77 M USD
MF

Mr. Matthew Friend

(47)

Chief Financial Officer, Executive Vice President

Compensation14.10 M USD
AM

Ms. Ann Miller

(50)

Executive Vice President - Global Sports Marketing

Compensation10.17 M USD
MP

Mr. Mark Parker

(69)

Executive Chairman of the Board · since 1987

Compensation8.06 M USD

Nike Supply Chain

Nike Supply Chain

Correlation: how closely stock prices move together

Same directionNo relationOpposite
30 companies
#Name1M3M6M1Y2YTrend
1
0.64
0.61
0.92
0.73
0.85
2
0.60
0.60
0.92
0.74
0.85
3
0.65
-0.12
0.73
0.62
0.80
4
Somany Ceramics
Supplier
0.63
0.76
0.73
0.44
0.79
5
0.63
0.37
0.59
0.44
0.77
#Name1M3M6M1Y2YTrend
1
0.44
0.69
0.95
0.67
2
0.13
0.78
0.91
0.44
3
0.85
0.01
0.75
0.53
4
0.26
0.06
0.32
5
Memiontec Holdings
Supplier
-0.02
-0.16
-0.39
-0.33

Frequently asked questions about Nike

Nike Inc's business model revolves around designing, manufacturing, and marketing athletic footwear, apparel, equipment, and accessories. As one of the world's leading sports brands, Nike aims to inspire athletes and sports enthusiasts by providing innovative products that enhance performance and comfort. Nike operates through various channels, including its own retail stores, online platforms, and partner stores globally. By constantly investing in research and development, collaborating with top athletes, and employing effective marketing strategies, Nike has established itself as a trusted and iconic brand in the sports industry. The company's commitment to sustainability and corporate social responsibility also plays a crucial role in its business model.

All fundamentals and in-depth analysis of Nike

Our stock analysis for Nike stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Nike. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.