Tuniu (TOUR) Stock Price

Tuniu Price

NASDAQ·CLOSED
33.34
​
Market closed

Revenue at Tuniu has contracted by 2.2% per year over the past 14 years to 562.23 M CNY. For Tuniu, the net margin of 5.4% is up versus -28.5% a few years ago. At today's price the dividend yield works out to roughly 0.11%. The payout ratio is around 30% of earnings. The consensus 12-month price target for Tuniu is 11.67 CNY, about 65.0% below where the stock trades today. Of 7 analysts, 6 rate the stock a buy — an overall Buy consensus.

Tuniu stock price

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Tuniu business model & stock analysis

Tuniu Corp is a Chinese travel company that was founded in 2006. The company is headquartered in Nanjing and is listed on the NASDAQ stock exchange. Tuniu Corp offers a wide range of travel products and services, including flights, hotels, package tours, and customized trips. Its business model is based on an online platform where customers can book and pay for their trips directly. The platform is also connected to various travel providers and service providers to offer customers a greater selection of products and services. Tuniu Corp has focused on the Chinese market and has managed to establish a strong presence in this market. The company has also started to expand into other markets in Asia, particularly Japan and South Korea. Tuniu Corp has various divisions, including package tours, self-organized trips, short trips, themed trips, and customized trips. The company also has its own travel agencies that can provide customers with more personalized advice and support in planning and booking their trips. The company has also introduced innovative products and services to increase customer loyalty and satisfaction. For example, Tuniu Corp offers travel insurance and 24-hour customer service to ensure that customers can receive support when needed. Tuniu Corp has also started to venture into the field of tourism marketing. The company collaborates with various travel destinations and governments to promote tourism in this area and increase the visibility of travel destinations. In recent years, Tuniu Corp has experienced impressive growth and has established itself as one of the leading online travel companies in China. The company has built a strong brand and has gained the trust of its customers and partners.

Frequently asked questions about Tuniu

Tuniu Corp's business model revolves around being a leading online leisure travel company, offering a comprehensive range of travel products and services. It operates as a one-stop-shop platform, connecting both domestic and international travelers with various travel-related offerings. Tuniu Corp differentiates itself by providing personalized and curated travel solutions, including packaged tours, accommodation, transportation, and ticketing services. By leveraging its extensive network and partnerships, the company aims to enhance customer experience and provide convenient and affordable travel options. Tuniu Corp continually strives to offer innovative travel solutions, cater to changing customer preferences, and ensure a seamless booking process.

Tuniu Corp is primarily active in the travel and tourism industry.

The main competitors of Tuniu Corp in the market are Ctrip.com International Ltd, Qunar Cayman Islands Ltd, and eLong Inc.

Tuniu Corp is a leading online travel platform in China. Founded in 2006, the company offers a wide range of travel services, including tour packages, hotel reservations, and air tickets. Tuniu focuses on providing customers with high-quality and personalized travel experiences. Over the years, Tuniu has expanded its business and established a strong presence in the Chinese travel market. With a commitment to innovation and customer satisfaction, Tuniu continues to grow and adapt to the changing needs of travelers. As a reputable company in the travel industry, Tuniu Corp is dedicated to enhancing the travel experiences of its customers through its comprehensive range of services.

Tuniu Corp, a leading online travel platform in China, has achieved significant milestones since its inception. The company has rapidly expanded its customer base and revenue streams, making it a prominent player in the industry. Tuniu Corp has successfully formed strategic partnerships with major airlines and established a reliable supply chain network. Through continuous technological innovations, Tuniu Corp has improved user experience and optimized its online platform, attracting a large number of loyal customers. Furthermore, the company has been recognized for its excellence in customer service, winning numerous awards and accolades. Tuniu Corp's commitment to delivering exceptional travel experiences has solidified its position as a trusted and respected brand in the market.

Tuniu Corp is primarily present in China.

Tuniu Corp, a leading online leisure travel company, represents various values and a strong corporate philosophy. The company aims to provide customers with high-quality, comprehensive travel products and services, making travel experiences more enjoyable and hassle-free. Tuniu Corp is committed to innovation, constantly adapting its business model to suit changing market trends and evolving customer needs. By embracing customer-centered principles, the company focuses on maintaining transparency, honesty, and integrity in all its operations. Tuniu Corp fosters a culture of teamwork, ensuring collaboration and cooperation to develop innovative solutions and initiatives for the benefit of its customers.

Analysts currently set an average price target of 11.67 CNY for the Tuniu stock (median: 11.67 CNY), implying -65.0 % versus the latest price. The consensus is based on 7 analyst ratings.

7 analysts currently rate the Tuniu stock: 6 recommend buying, 1 holding and 0 selling. For 2026, analysts expect Tuniu to generate revenue of 632.00 M CNY and earnings per share of 11.26 CNY.

Converted at the current exchange rate, the Tuniu share trades at 4.41 EUR (33.34 CNY).

The Tuniu share (TOUR) is listed on 4 stock exchanges, including: NASDAQ (TOUR), Frankfurt (0TUA.F), München (0TUA.MU), Düsseldorf (0TUA.DU).

Tuniu Corp is a leading company in the online travel industry in China. The company offers comprehensive travel and tourism services to meet the needs and preferences of customers. In this article, we want to take a closer look at Tuniu's business model. The company has various divisions, including flight tickets, hotel rooms, package tours, excursions, and events. The focus is on domestic travel in China, but international travel is also offered. The company has an extensive database of offers and prices from hotel and flight providers, as well as tour operators. This database is the key to the company's competitiveness. Customers can search the platform based on various criteria such as price, rating, and location to select their desired travel destination. Tuniu has also developed a mobile app that makes it easier to access the platform and offers travelers various useful features. With the app, you can book flights, reserve hotels, purchase travel packages, and even book local tours. To provide its customers with a wide range of travel products and services, Tuniu collaborates with various partners. The company has partnerships with flight and hotel providers, as well as local tour operators, to provide its customers with customized offers for different travel destinations. Tuniu also offers a wide range of payment and financing options for its customers. Customers can pay for their travels through various payment methods, including credit cards and e-wallets. In addition, the company also offers flexible financing options to facilitate travel financing. To improve customer service, Tuniu has developed a variety of tools and features. The platform provides both online and offline customer support to assist customers in booking their travels and resolving questions and issues. Additionally, customers can leave reviews and comments on the platform to help other customers in planning their travels. Tuniu has also developed a marketing strategy to expand its reach and customer base. The company utilizes online marketing tools such as social media advertising, search engine optimization (SEO), and email marketing to promote and advertise its offerings. Overall, Tuniu's business model is focused on providing a comprehensive travel experience for its customers. The company deals with all aspects of travel, from searching and booking travels to providing on-site services. Through its partnerships, payment options, and customer service tools, Tuniu offers its customers a seamless and smooth travel experience.

The expected revenue of Tuniu is 632.00 M CNY. This figure is based on current financial data and reflects the company's business performance.

The expected profit of Tuniu is 416.98 M CNY. The net profit reflects the company's profitability after deducting all expenses.

The price-to-earnings ratio (P/E) of Tuniu is currently 2.96. The P/E ratio compares the current share price to the earnings per share and helps investors assess the valuation of the Tuniu stock.

The price-to-sales ratio (P/S) of Tuniu is currently 1.95. The P/S ratio compares the market capitalization to the annual revenue and serves as a valuation metric for the Tuniu stock.

The Eulerpool Quality Score for Tuniu is 4/10.

The ISIN of Tuniu is US89977P1066. The ISIN (International Securities Identification Number) is a globally unique identifier for securities.

The WKN of Tuniu is A1128G. The WKN (Wertpapierkennnummer) is a six-digit German security identification number.

The ticker of Tuniu is TOUR. The ticker symbol is used to trade Tuniu shares on the stock exchange.

Fair ValueTerminal
35.01 CNY
Over-/UndervaluationTerminal
Fairly valued
Industry
Hotels, Restaurants & Leisure
Number of shares
Employees
Revenue per Employee
656,807.48 CNY
Revenue growth Ø5 years
EBIT growth Ø5 years
Net Income growth Ø5 years
Website tuniu.com
Country
Currency
CNY
Initial public offering
May 9, 2014
ISIN
US89977P1066
Cusip
89977P106
Sedol
BM69156
Market capitalization
12.14 B CNYLarge Cap
52-Week Range
Revenue growth (10Y) > 5%
Revenue growth (3Y) > 5 %
EBIT growth (10Y) > 5%
EBIT growth (3Y) > 5 %
Net debt < 4x EBIT
Profitable since 10Y+
EBIT Drawdown (10Y) < 50%
Return on Equity (ROE) > 15%
ROCE > 15%
Return Expectation > 10%
PEG
7.87
P/E ratio
P/Ee 2026
29.11
P/Ee 2027
27.13
P/Ee 2028
25.01
P/S
P/Se
1.95
EV/EBIT
1,204.11
P/B Ratio
11.77
ROE (Return on Equity)
ROA (Return on Assets)
ROCE (Return on Capital Employed)
ROIC (Return on Invested Capital)
2.65 %
Gross Margin
57.96 %
EBIT Margin
1.78 %
Net Margin
5.39 %
EPS (Earnings Per Share)
0.82 CNY
Net Debt / EBIT
-10.63
Debt/Equity
0.11
Dividend
Dividend yield
0.11 %
Est. Dividend Yield
3.59 %
Payout Ratio
29.65 %
Dividend growth Ø5Y
—
Dividend payments per year
1
Dividend paid since
1 year
Dividend not reduced since
1 year
Dividend increased since
1 year
Dividend withholding tax
10.00 %
Last updated Oct 5, 2026, 4:10 PM

Tuniu Ticker

DÜSSELDORF · 0TUA.DUFRANKFURT · 0TUA.FMUNICH · 0TUA.MUNASDAQ · TOUR

Tuniu FIGI

TOUR:US · BBG0069FL9S0TOUR:UA · BBG0069FLFF0TOUR:UC · BBG0069FLFG9TOUR:UN · BBG0069FLFJ6TOUR:UP · BBG0069FLFK4TOUR:UQ · BBG0069FLFL3TOUR:UB · BBG0069FLFM2TOUR:UM · BBG0069FLFP9TOUR:UX · BBG0069FLFQ8TOUR:UD · BBG0069FLFX0TOUR:UF · BBG0069FLG04TOUR:VY · BBG0069FLG13

All fundamentals and in-depth analysis of Tuniu

Our stock analysis for Tuniu stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Tuniu. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.