Promotora de Informaciones (PRS.MC) Stock Price

Promotora de Informaciones Price

BME·CLOSED
2.93EUR+0.0100 (+0.34 %)
Market closed

Revenue at Promotora de Informaciones has contracted by 2.7% per year over the past 19 years to 880.61 M EUR. Earnings per share have declined at 25.9% per year over the last 15 years. For Promotora de Informaciones, the net margin of -1.3% is down versus 13.0% a few years ago. At today's price the dividend yield works out to roughly 6.28%. The payout ratio is around 486% of earnings. The dividend has grown at 15.3% per year over the past 3 years. The consensus 12-month price target for Promotora de Informaciones is 0.45 EUR, about 84.7% below where the stock trades today. Of 9 analysts, 5 rate the stock a buy — an overall Buy consensus.

Promotora de Informaciones stock price

Volume
Ex-Dividend
Details

Stock Price

How to Read This Chart

This chart tracks the historical stock price of Promotora de Informaciones over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.

Total Return vs. Price Return

The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.

Intraday Price Data

When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how Promotora de Informaciones stock reacts to market openings, earnings releases, or breaking news throughout the trading session.

What to Look For

Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing Promotora de Informaciones's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.

Promotora de Informaciones Stock Price History
DatePromotora de Informaciones Price
7/14/20262.93 EUR
7/13/20262.92 EUR
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7/22/20253.69 EUR
7/21/20253.70 EUR
7/18/20253.73 EUR
7/17/20253.71 EUR
7/16/20253.78 EUR
Access this data via the Eulerpool API

Promotora de Informaciones Revenue, EBIT, Net Income

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  • Max

Revenue
EBIT
Net Income
Details
Date
Revenue
EBIT
Net Income
Jan 1, 2021
729.35 M EUR
-16.15 M EUR
-106.51 M EUR
Jan 1, 2022
830.76 M EUR
64.28 M EUR
-12.95 M EUR
Jan 1, 2023
929.44 M EUR
109.09 M EUR
-32.51 M EUR
Jan 1, 2024
880.61 M EUR
112.85 M EUR
-11.57 M EUR
Jan 1, 2025 (e)
942.66 M EUR
102.52 M EUR
-13.48 M EUR
Jan 1, 2026 (e)
976.97 M EUR
122.21 M EUR
6.74 M EUR
Jan 1, 2027 (e)
1.00 B EUR
124.00 M EUR
13.48 M EUR
Jan 1, 2028 (e)
1.06 B EUR
137.02 M EUR
13.48 M EUR

Promotora de Informaciones Income Statement, Balance Sheet, Cash Flow Statement

Last updated Jul 15, 2026, 9:53 PM
 
REVENUEB EUR
REVENUE GROWTH%
GROSS MARGIN%
GROSS INCOMEB EUR
NET INCOMEB EUR
NET INCOME GROWTH%
DIV.EUR
DIV. GROWTH%
SHARESB
2013201420152016201720182019202020212022202320242025e2026e2027e2028e
2.681.411.351.161.311.070.940.690.730.830.930.880.940.981.001.06
0.71-47.46-4.26-14.1713.05-18.58-12.02-26.365.6513.8511.93-5.277.053.612.565.49
29.5549.0855.8654.0255.6657.2850.8051.4553.7755.1857.0558.7558.7558.7558.7558.75
0.790.690.750.630.730.610.480.360.390.460.530.520.550.570.590.62
-0.65-2.240.01-0.07-0.10-0.27-0.180.09-0.11-0.01-0.03-0.01-0.010.010.010.01
154.12245.06-100.22-1,440.0052.24163.73-32.34-148.90-219.10-88.68166.67-65.6318.18-146.15116.67
33.4538.5944.53
15.3715.39
0.060.100.150.150.150.500.680.690.710.720.911.331.331.331.331.33
Details

Income Statement Key Figures

Revenue and Revenue Growth

Revenue is the starting point of every income statement — it measures the total sales Promotora de Informaciones generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.

Gross Margin

Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue Promotora de Informaciones retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare Promotora de Informaciones's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.

EBIT and EBIT Margin

EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.

Net Income and Earnings Per Share (EPS)

Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.

Shares Outstanding

The total number of shares Promotora de Informaciones has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.

Analyst Estimates

The projected figures represent consensus estimates from professional analysts. Compare these forecasts against Promotora de Informaciones's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.

Promotora de Informaciones stock margins

The Promotora de Informaciones margin analysis displays the gross margin, EBIT margin, as well as the profit margin of Promotora de Informaciones. The EBIT margin (EBIT/sales) indicates the percentage of sales that remains as operating profit. The profit margin shows the percentage of sales that remains for Promotora de Informaciones.
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Gross margin
EBIT margin
Profit margin
Details
Date
Gross margin
EBIT margin
Profit margin
Jan 1, 2020
51.44 %
-1.16 %
12.99 %
Jan 1, 2021
53.77 %
-2.21 %
-14.60 %
Jan 1, 2022
55.15 %
7.74 %
-1.56 %
Jan 1, 2023
57.12 %
11.74 %
-3.50 %
Jan 1, 2024
58.73 %
12.81 %
-1.31 %
Jan 1, 2025 (e)
58.73 %
10.88 %
-1.43 %
Jan 1, 2026 (e)
58.73 %
12.51 %
0.69 %
Jan 1, 2027 (e)
58.73 %
12.39 %
1.35 %

Promotora de Informaciones Stock Revenue, EBIT, Earnings per Share

The Promotora de Informaciones earnings per share therefore indicates how much revenue Promotora de Informaciones has generated per share in a given period. The earnings before interest and taxes per share shows how much of the operating profit corresponds to each share. The earnings per share indicates how much of the profit belongs to each share.
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Revenue per Share
EBIT per share
Earnings per Share
Details
Date
Revenue per Share
EBIT per share
Earnings per Share
Jan 1, 2020
1.00 EUR
-0.01 EUR
0.13 EUR
Jan 1, 2021
1.03 EUR
-0.02 EUR
-0.15 EUR
Jan 1, 2022
1.15 EUR
0.09 EUR
-0.02 EUR
Jan 1, 2023
1.03 EUR
0.12 EUR
-0.04 EUR
Jan 1, 2024
0.66 EUR
0.08 EUR
-0.01 EUR
Jan 1, 2025 (e)
0.71 EUR
0.08 EUR
-0.01 EUR
Jan 1, 2026 (e)
0.73 EUR
0.09 EUR
0.01 EUR
Jan 1, 2027 (e)
0.75 EUR
0.09 EUR
0.01 EUR

Promotora de Informaciones business model & stock analysis

Promotora de Informaciones SA, also known as PRISA, is a Spanish media company that was founded in 1972. The company's main goal was to establish an independent and objective press in Spain. PRISA is headquartered in Madrid and has grown to become one of the largest media companies worldwide. PRISA's business model includes publishing, broadcasting, digital media, and education. The company also operates in the music and sports sectors. One of the most prominent divisions of the company is publishing. PRISA publishes a variety of magazines, newspapers, and specialized publications. This includes "El País", one of the largest and most influential Spanish-language newspapers worldwide, as well as El Huffington Post, a digital edition of the renowned newspaper. Another flagship publication is the magazine "Cinco Días", specializing in economics and finance. In addition, PRISA operates several radio stations and television stations. "Cadena SER", one of the largest Spanish radio stations, is particularly well-known. The group also operates music stations like "Los 40 Principales" and "Cadena Dial". In the TV sector, PRISA is present through channels such as Cuatro and Telecinco. Digital media is another important aspect of PRISA's business. The company has heavily invested in expanding its digital offerings in recent years. For example, PRISA operates the digital sports portal "AS" and the online TV platform "Yomvi". PRISA is also involved in the founding and operation of the online platform "Eldiario.es", which specializes in journalistic content for the internet. In the field of education, PRISA operates the renowned Spanish university "Universidad Internacional de la Rioja". The university offers programs in various fields and is especially known for its digital learning platform "UNIR". PRISA is also active in the sports sector, primarily in the area of football. The group organizes events such as the "Copa del Rey", the Spanish cup competition. The company is also the owner of the prestigious football club "Real Club Deportivo Mallorca". Overall, PRISA employs around 13,000 people worldwide in more than 25 countries. The company operates numerous production sites for print and digital media as well as broadcasting. In recent years, PRISA has faced negative headlines due to increased competition in the media industry and challenging economic conditions. In 2013, the company underwent a major restructuring and had to divest from various assets due to financial problems. Nevertheless, PRISA remains one of the most important companies in the Spanish media market and plays a significant role internationally. The diverse business model and strong position in various areas of the media and communications sector present the company with a multitude of opportunities and challenges in the future.

Promotora de Informaciones SWOT Analysis

Strengths

Promotora de Informaciones SA (PRISA) has several strong factors that contribute to its success in the market. These include:

  • Strong market presence and brand recognition
  • Diverse portfolio of media assets encompassing print, digital, and broadcasting
  • Long-standing relationships with key advertisers and sponsors
  • Well-established distribution channels
  • Experienced and talented workforce

Weaknesses

Despite its strengths, PRISA also faces certain weaknesses that need attention in order to maintain its competitive edge. These weaknesses include:

  • High dependence on the Spanish-speaking markets, limiting global reach
  • Financial challenges and debt burden
  • Competition from alternative media platforms
  • Aging audience base
  • Regulatory and legal constraints in certain markets

Opportunities

PRISA can leverage its strengths and external opportunities to further expand and improve its market position. Key opportunities include:

  • Increasing digitalization and internet penetration, providing growth potential
  • Expansion into new geographical markets and untapped audience segments
  • Partnerships and alliances with complementary media companies
  • Growing demand for quality content and entertainment
  • Investment in technological advancements to enhance user experience

Threats

PRISA should be aware of the potential threats that could negatively impact its business operations. These threats include:

  • Intense competition from digital media platforms and social networks
  • Inconsistent advertising revenues due to economic fluctuations
  • Changing consumer preferences towards on-demand and personalized content
  • Government regulations and censorship in certain markets
  • Rapid technological advancements leading to disruptive innovations

Promotora de Informaciones Eulerpool Fair Value

Details

Fair Value Estimate

What Is Fair Value?

Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.

Earnings-Based Fair Value

Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.

Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021

Revenue-Based Fair Value

Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"

Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021

Dividend-Based Fair Value

Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.

Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021

How to Use This Chart

When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.

Promotora de Informaciones historical P/E ratio, EBIT multiple, and P/S ratio

Promotora de Informaciones annual returns

Details

Annual Return

What This Chart Shows

This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.

Price Return

Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.

Dividend Return

Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.

What to Look For

Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.

Promotora de Informaciones shares outstanding

The number of shares of Promotora de Informaciones was 1.33 B in 2025. This indicates how many shares Promotora de Informaciones is divided into. Since shareholders are the owners of a company, each share represents a small portion of the company's ownership.
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Number of stocks
Details
Date
Number of stocks
Jan 1, 2020
690.28 M Stocks
Jan 1, 2021
706.42 M Stocks
Jan 1, 2022
723.40 M Stocks
Jan 1, 2023
905.29 M Stocks
Jan 1, 2024
1.33 B Stocks
Jan 1, 2025 (e)
1.33 B Stocks
Jan 1, 2026 (e)
1.33 B Stocks
Jan 1, 2027 (e)
1.33 B Stocks

Promotora de Informaciones stock splits

In Promotora de Informaciones's history, there have been no stock splits.

Promotora de Informaciones Dividend History

8 years of dividend payments · 5 consecutive increases

YearAnnual DividendYoY ChangePayments
20080.18EUR 15.0%
20070.16EUR 14.3%
20060.14EUR 16.7%
20050.12EUR 20.0%
20040.10EUR 11.1%
20030.09EUR 0.0%
20020.09EUR 18.2%
20010.11EUR

Promotora de Informaciones dividend history and estimates

In 2025, Promotora de Informaciones paid a dividend amounting to 33.45 EUR. Dividend means that Promotora de Informaciones distributes a portion of its profits to its owners.
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Dividend (Estimate)
Details
Date
Dividend
Dividend (Estimate)
Jan 1, 2005
0.12 EUR
0.00 EUR
Jan 1, 2006
0.14 EUR
0.00 EUR
Jan 1, 2007
0.16 EUR
0.00 EUR
Jan 1, 2008
0.18 EUR
0.00 EUR
Jan 1, 2025 (e)
0.00 EUR
33.45 EUR
Jan 1, 2026 (e)
0.00 EUR
38.59 EUR
Jan 1, 2027 (e)
0.00 EUR
44.53 EUR

Promotora de Informaciones dividend payout ratio

In 2025, Promotora de Informaciones had a payout ratio of 321.83%. The payout ratio indicates the percentage of the company's profits that Promotora de Informaciones distributes as dividends.
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Payout ratio
Details
Date
Payout ratio
Jan 1, 2020
321.91 %
Jan 1, 2021
321.69 %
Jan 1, 2022
321.87 %
Jan 1, 2023
321.83 %
Jan 1, 2024
321.80 %
Jan 1, 2025 (e)
321.83 %
Jan 1, 2026 (e)
764,234.81 %
Jan 1, 2027 (e)
440,871.36 %

Current Promotora de Informaciones forecasts and price targets in July 2026

Analyst Price Targets 2026
Δ MOM Price Target
0.00 %
Buy55.56 % (5)
Hold33.33 % (3)
Sell11.11 % (1)
12M Price Target
0.45
Last Price
2.93
Currency
EUR
12M Return Potential
-84.68 %
LTM Return
0 %

Promotora de Informaciones Earnings Estimates

DateEPS estimateRevenue EstimateQuarterly report
4/2/2013-0.95EUR707.35 MEUR2012 Q4
11/8/20102.07EUR759.68 MEUR2010 Q3
2/19/20100.80EUR867.49 MEUR2009 Q4
10/22/2009-EUR813.29 MEUR2009 Q3
7/16/2009-EUR913.60 MEUR2009 Q2
10/16/200813.04EUR1.06 BEUR2008 Q3
7/23/20083.02EUR1.03 BEUR2008 Q2
4/17/2008-EUR963.54 MEUR2008 Q1
2/7/20080.32EUR1.00 BEUR2007 Q4
10/22/20071.91EUR820.12 MEUR2007 Q3

EESG©

Eulerpool ESG Scorecard© for the Promotora de Informaciones stock

84/100
99
Environment
99
Social
55
Governance
E

Environment

20
Scope 1 - Direct Emissions3,137.13
Scope 2 - Indirect emissions from purchased energy2,175.65
Scope 3 - Indirect emissions within the value chain235,403.52
Total CO₂ emissions5,312.78
CO₂ reduction strategy
Coal energy
Nuclear power
Animal experiments
Fur & Leather
Pesticides
Palm Oil
Tobacco
Genetically modified organisms
Climate concept
Sustainable forestry
Recycling regulations
Environmentally friendly packaging
Hazardous substances
Fuel consumption and efficiency
Water consumption and efficiency
S

Social

20
Percentage of female employees48.36
Percentage of women in management
Percentage of Asian employees
Share of Asian management
Percentage of Hispanic/Latino employees
Hispano/Latino Management share
Percentage of Black employees
Black Management Share
Percentage of white employees
White Management Share
Adult content
Alcohol
Weapons
Firearms
Gambling
Military contracts
Human rights concept
Privacy concept
Occupational health and safety
Catholic
G

Governance (Corporate Governance)

4
Environmental reporting
Stakeholder Engagement
Call Back Policies
Antitrust law

The Eulerpool ESG Scorecard© is the strictly copyrighted intellectual property of Eulerpool Research Systems. Any unauthorized use, imitation, or infringement will be actively pursued and may lead to significant legal consequences. For licenses, collaborations, or usage rights, please contact us directly via our contact form. Contact Form to us.

Promotora de Informaciones shareholder structure

% Name
24.19317%
Amber Capital UK LLP
Amber Capital UK LLP
9.66262%
Vivendi SE
Vivendi SE
6.21110%
Global Alconaba, S.L
Global Alconaba, S.L
5.95875%
Rucandio, S.A.
Rucandio, S.A.
5.29938%
Inversora de Carso, S.A. de C.V.
Inversora de Carso, S.A. de C.V.
4.40752%
Utor Martinez (Juan Adolfo)
Utor Martinez (Juan Adolfo)

Promotora de Informaciones Executives and Management Board

PM

Ms. Pilar Gil Miguel

Chief Executive Officer, Executive Second Vice Chairman of the Board · since 2022

Compensation757,000.00 EUR
FF

Mr. Fernando Carrillo Florez

First Independent Vice Chairman of the Board, Lead Independent Director

Compensation270,000.00 EUR
JO

Mr. Joseph M. Oughourlian

Chairman of the Board, Proprietary Director · since 2015

Compensation200,000.00 EUR
MA

Ms. Maria Teresa Quiros Alvarez

Independent Director · since 2021

Compensation112,000.00 EUR
MG

Ms. Margarita Garijo-Bettencourt

Independent Director

Compensation96,000.00 EUR

Promotora de Informaciones Supply Chain

Promotora de Informaciones Supply Chain

Correlation: how closely stock prices move together

Same directionNo relationOpposite
9 companies
#Name1M3M6M1Y2YTrend
1
Vocento
Supplier
0.73
0.68
0.07
0.61
0.52
2
Vivendi
Supplier
0.48
0.68
0.18
0.34
0.42
3
0.84
0.74
-0.63
0.57
0.39
4
0.50
0.79
0.48
0.74
0.30
#Name1M3M6M1Y2YTrend
1
Microsoft
Supplier
0.29
0.54
-0.51
-0.73
-0.25
2
Alten
Supplier
0.64
0.71
-0.39
-0.54
-0.12
3
Alphabet A
Supplier
0.91
0.80
-0.21
-0.66
-0.10
4
0.87
0.77
0.25
-0.57
0.02
5
Telefonica
Supplier
-0.28
-0.20
0.52
-0.03
0.04

Frequently asked questions about Promotora de Informaciones

The business model of Promotora de Informaciones SA (PRISA) is focused on media and education industries. As a Spanish multinational company, PRISA operates through its various subsidiaries like El País, Cadena SER, and Santillana. PRISA generates revenue by providing news publishing, radio broadcasting, educational materials, and other related services. With its broad portfolio and market presence, PRISA aims to deliver high-quality content, fostering informed societies and providing educational resources across its targeted regions. Through its diversified business segments, PRISA strives to meet the evolving needs of its customers while generating sustainable growth and value for its shareholders.