Playtika Holding (PLTK) Stock Price

Playtika Holding Price

NASDAQ·CLOSED
2.05
​
Market closed

Over the last 10 years Playtika Holding grew revenue by 14.3% annually, reaching 2.76 B USD. Earnings per share have declined at 1.0% per year over the last 9 years. For Playtika Holding, the net margin of -7.5% is down versus 11.9% a few years ago. At today's price the dividend yield works out to roughly 19.51%. The consensus 12-month price target for Playtika Holding is 3.75 USD, about 82.9% above where the stock trades today. Of 18 analysts, 7 rate the stock a buy — an overall Hold consensus.

Playtika Holding stock price

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Playtika Holding business model & stock analysis

Playtika Holding Corp is an Israeli company specializing in the development and marketing of online games, particularly social casino games. The company was founded in 2010 by a group of four Israeli entrepreneurs and has become one of the leading providers of social casino games. Their business model is based on the development and marketing of online games, with a focus on monetizing players through in-app purchases and advertising revenue. They offer a wide range of game genres such as slots, poker, blackjack, and baccarat, targeting different audiences worldwide. Playtika currently operates across several divisions, including social casino, casual gaming, and mobile advertising. They have developed and released several popular products, including Slotomania and World Series of Poker. Over the years, Playtika has received numerous awards and accolades for its innovative gaming technology and social gaming operations. The company has offices in Israel, the USA, Canada, China, Japan, and Australia, and employs over 3,700 staff members. Overall, Playtika Holding Corp is a leading provider of online games, particularly social casino games, with a strong focus on monetization through in-app purchases and advertising revenue.

Frequently asked questions about Playtika Holding

Playtika Holding Corp is a leading mobile gaming company operating globally. Its business model revolves around developing and publishing free-to-play mobile games. Playtika primarily generates revenue through the sale of virtual in-game goods and advertising. With a strong portfolio of popular games, including Slotomania, Bingo Blitz, and House of Fun, Playtika engages millions of players worldwide. By focusing on the freemium model, Playtika provides a seamless user experience, offering players the option to make in-app purchases for additional features or enhancements. This strategy has proven successful, making Playtika Holding Corp a prominent player in the mobile gaming industry.

Playtika Holding Corp is primarily active in the online gaming industry. As a leading social gaming company, Playtika develops and publishes a wide range of mobile games, including casino-style games and casual games. With a strong focus on creating engaging and immersive experiences, Playtika has become a global leader in the online gaming market. By leveraging innovative technology and creative content, the company continues to attract a large and loyal user base worldwide. Playtika's dedication to providing high-quality entertainment has earned them recognition as a key player in the gaming industry.

The main competitors of Playtika Holding Corp in the market are other prominent mobile gaming companies such as Zynga Inc., Electronic Arts Inc., and Activision Blizzard Inc. These companies also operate within the gaming industry, developing and publishing various mobile games. Playtika Holding Corp faces competition in terms of game innovation, user engagement, and monetization strategies. However, Playtika Holding Corp has managed to establish a strong market presence and a loyal user base through their successful games like Slotomania, House of Fun, and Caesar's Casino.

Playtika Holding Corp is a renowned company in the gaming industry. Established in 2010, Playtika has rapidly grown to become a leading provider of mobile gaming applications. The company's aim is to deliver an exceptional gaming experience to its users worldwide. Playtika is recognized for its portfolio of casino-style games, including Slotomania, House of Fun, and Caesar's Slots. Through constant innovation and collaboration, Playtika continues to expand its user base and strategic partnerships. With a commitment to delivering immersive and entertaining gaming content, Playtika Holding Corp has solidified its position as a prominent player in the global gaming market.

Playtika Holding Corp, a leading mobile gaming company, has achieved several significant milestones throughout its history. The company's growth trajectory has been remarkable, with Playtika consistently delivering exceptional gaming experiences to its global user base. One notable milestone for Playtika was its acquisition by a Chinese consortium in 2016 for a staggering $4.4 billion, highlighting the company's immense value and potential. Additionally, Playtika became the first-ever Israeli unicorn, reaching a valuation of over $1 billion. The company's IPO in January 2021 marked another notable achievement, as it debuted on the NASDAQ stock exchange under the ticker symbol "PLTK." Playtika Holding Corp's impressive track record showcases its continuous growth and success in the competitive mobile gaming industry.

Playtika Holding Corp is primarily present in various countries and regions around the world. Some of the key markets where the company operates include the United States, Israel, Ukraine, Belarus, Canada, Argentina, Japan, and Australia. With a global presence, Playtika Holding Corp has successfully established itself as a leading provider of mobile games and entertainment across different markets, reaching a diverse audience of players worldwide.

Playtika Holding Corp represents values of innovation, creativity, and customer-centricity. As a leading mobile gaming company, Playtika focuses on delivering immersive and engaging gaming experiences for its global player base. With a strong corporate philosophy centered around providing entertainment and fun, Playtika continuously strives to enhance player satisfaction and engagement through its diverse portfolio of games. By leveraging cutting-edge technology and fostering a culture of continuous improvement, Playtika emphasizes the importance of delivering exceptional gaming experiences while maintaining integrity and transparency. The company's commitment to creativity and customer-centricity ensures that Playtika remains at the forefront of the gaming industry, driving its growth and success.

Analysts currently set an average price target of 3.83 USD for the Playtika Holding stock (median: 3.75 USD), implying +86.8 % versus the latest price. The consensus is based on 18 analyst ratings.

18 analysts currently rate the Playtika Holding stock: 7 recommend buying, 11 holding and 0 selling. For 2026, analysts expect Playtika Holding to generate revenue of 2.78 B USD and earnings per share of 0.31 USD.

Converted at the current exchange rate, the Playtika Holding share trades at 1.83 EUR (2.05 USD).

The Playtika Holding share (PLTK) is listed on 4 stock exchanges, including: NASDAQ (PLTK), Frankfurt (8II.F), München (8II.MU), Düsseldorf (8II.DU).

Playtika Holding Corp is a leading company in the development and marketing of social and mobile gaming applications. The business model focuses on a diverse offering of games that are attractive to a wide target audience. Playtika operates various divisions that are all oriented towards the development and distribution of digital games. This includes Playtika Social Casino, which develops and distributes popular social casino games such as Slotomania, House of Fun, and Bingo Blitz. These app series are used by millions of people worldwide and offer various social features such as adding friends and playing tournaments together. Another focus of Playtika's business model is mobile gaming applications. This includes Playtika Casual, which develops and markets various arcade and puzzle games for mobile use. This includes popular titles such as Cookie Jam, Juice Jam, and Panda Pop. In addition, Playtika offers extensive marketing services for companies through its Playtika Performance Marketing division, who wish to promote their products and services in the gaming advertising sector. The company leverages its expertise in mobile and social gaming applications to help businesses maximize their target audience reach and spread their advertising messages through various channels. Another important pillar of Playtika's business model is Playtika Studios, where new game concepts are developed and implemented. The experts in this division combine traditional gameplay principles with modern technologies such as augmented reality, virtual reality, and artificial intelligence to create new and innovative games. Playtika's business model is focused on high user engagement rates. To achieve this goal, the company relies on a combination of social features, outstanding user experience, and attractive reward systems. Users should be motivated to repeatedly play the company's games, unlock new levels, collect goodies, and compete with other players. Monetizing the games is also an important aspect of Playtika's business model. The company employs various approaches, such as paid game downloads or in-app purchases. Additionally, the company engages in extensive marketing and promotion activities to increase awareness of its products and attract new users. In summary, Playtika's business model offers a wide range of gaming applications for a variety of target audiences. The company relies on a combination of innovative features, attractive reward systems, and extensive marketing activities to establish its products in the highly competitive gaming market.

The expected revenue of Playtika Holding is 2.78 B USD. This figure is based on current financial data and reflects the company's business performance.

The expected profit of Playtika Holding is 117.86 M USD. The net profit reflects the company's profitability after deducting all expenses.

The price-to-earnings ratio (P/E) of Playtika Holding is currently 6.55. The P/E ratio compares the current share price to the earnings per share and helps investors assess the valuation of the Playtika Holding stock.

The price-to-sales ratio (P/S) of Playtika Holding is currently 0.28. The P/S ratio compares the market capitalization to the annual revenue and serves as a valuation metric for the Playtika Holding stock.

The Eulerpool Quality Score for Playtika Holding is 1/10.

The ISIN of Playtika Holding is US72815L1070. The ISIN (International Securities Identification Number) is a globally unique identifier for securities.

The WKN of Playtika Holding is A2QMJZ. The WKN (Wertpapierkennnummer) is a six-digit German security identification number.

The ticker of Playtika Holding is PLTK. The ticker symbol is used to trade Playtika Holding shares on the stock exchange.

Fair ValueTerminal
1.82 USD
Over-/UndervaluationTerminal
Fairly valued
Industry
Entertainment
Number of shares
Employees
Revenue per Employee
867,842.52 USD
Revenue growth Ø5 years
EBIT growth Ø5 years
Net Income growth Ø5 years
Website playtika.com
Country
Israel
Currency
USD
Initial public offering
Jan 15, 2021
ISIN
US72815L1070
Cusip
72815L107
Sedol
BNRQKQ7
Market capitalization
770.39 M USDSmall Cap
52-Week Range
PEG
-0.12
P/E ratio
P/Ee 2026
6.54
P/Ee 2027
3.08
P/Ee 2028
2.82
P/S
P/Se
0.28
EV/EBIT
1,377.76
P/B Ratio
1.66
ROE (Return on Equity)
ROA (Return on Assets)
ROCE (Return on Capital Employed)
ROIC (Return on Invested Capital)
-10.44 %
Dividend
Dividend yield
19.51 %
Est. Dividend Yield
19.51 %
Payout Ratio
-72.95 %
Dividend growth Ø5Y
—
Dividend payments per year
4
Dividend paid since
2 years
Dividend not reduced since
2 years
Dividend increased since
0 years
Dividend withholding tax
25.00 %
Last updated Oct 16, 2026, 6:54 AM

Playtika Holding Peer Group

Playtika Holding Ticker

DÜSSELDORF · 8II.DUFRANKFURT · 8II.FMUNICH · 8II.MUNASDAQ · PLTK

Playtika Holding FIGI

PLTK:US · BBG00QQ8C789PLTK:UA · BBG00YM42C94PLTK:UC · BBG00YM42CB1PLTK:UN · BBG00YM42CD9PLTK:UP · BBG00YM42CF7PLTK:UB · BBG00YM42CH5PLTK:UM · BBG00YM42CK1PLTK:UX · BBG00YM42CL0PLTK:UD · BBG00YM42CR4PLTK:UW · BBG00YM42CT2PLTK:UF · BBG00YM42CV9PLTK:VY · BBG00YM42CW8

All fundamentals and in-depth analysis of Playtika Holding

Our stock analysis for Playtika Holding stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Playtika Holding. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.