Olaplex Holdings (OLPX) Stock Price

Olaplex Holdings Price

NASDAQ·CLOSED
2.07
​
Market closed

Revenue has compounded at 17.1% per year over the past 6 years to 381.62 M USD. Earnings per share have declined at 78.3% per year over the last 5 years. Olaplex Holdings's net margin stands at -2.4%, down from 41.1% several years earlier. Analysts set a median price target of 2.03 USD, implying 1.9% below the current price. Of 14 analysts, 0 rate the stock a buy — an overall Hold consensus.

Olaplex Holdings stock price

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Olaplex Holdings business model & stock analysis

Olaplex Holdings Inc is a company that was founded in California in 2014 and specializes in the development and sale of innovative hair care products. Its goal was to create a new type of hair treatment that protects the hair from damage caused by chemical treatments such as perming, coloring, or bleaching. Olaplex's business model is based on licensing its patented technology to hair salons, which can then use Olaplex products on their clients. The products themselves are not sold directly to end customers, but exclusively to hair salons and distributors. To achieve its goal, Olaplex has developed a unique chemical compound known as a bond multiplier. This compound penetrates deeply into the hair and strengthens the weak bonds that have been damaged by chemical treatments. The result is healthier, stronger, and shinier hair. The company offers a wide range of products, all based on its patented technology. This includes a range of shampoos, conditioners, treatments, and other styling products, all of which contribute to repairing and strengthening the hair. Most of Olaplex's products are free of parabens, sulfates, and phthalates, and are vegan. Another important aspect of Olaplex is its color technology. The company has developed a special color series that allows hair salons to dye hair without damaging its structure. This color series also relies on Olaplex's patented technology and offers a wide range of color shades. Overall, Olaplex has established a strong presence in the hairdressing industry in recent years and is now considered one of the leading companies in the field of hair care. The company currently has licenses in over 100 countries and works closely with hair salons and distributors to constantly expand and improve its product range. One reason for Olaplex's success is certainly its strong presence on social media. Influencers from the beauty industry swear by Olaplex products and regularly post about their experiences on platforms like Instagram or YouTube. As a result, the company has built a strong fan base and has quickly increased its popularity. Overall, Olaplex is a dynamic and innovative company that is constantly striving to improve its products and services. By focusing on the needs of its customers and developing new patented technologies, the company has secured a top position in the hair care industry in a short period of time and will surely continue to grow in the future.

Frequently asked questions about Olaplex Holdings

Olaplex Holdings Inc. operates under a business model focused on the development, manufacturing, and sale of hair care products. The company specializes in creating innovative and high-quality hair treatment solutions for salon professionals and consumers alike. Olaplex is renowned for its patented ingredient technology that repairs and strengthens damaged hair, offering customers improved hair health and versatility in styling. Through its diverse product offerings and continuous dedication to research and development, Olaplex has positioned itself as a leader in the hair care industry, catering to the needs of individuals seeking effective and reliable hair treatment solutions.

Olaplex Holdings Inc is primarily active in the beauty and personal care industry.

The main competitors of Olaplex Holdings Inc in the market include Procter & Gamble Co, L'Oréal SA, Henkel AG & Co KGaA, and Unilever NV.

Olaplex Holdings Inc is a renowned company in the beauty industry. Founded in 2014, the company specializes in developing and marketing hair care products that repair and protect damaged hair. Olaplex gained popularity with the introduction of its innovative hair treatment technology, which helps to restore hair strength and integrity. The company's breakthrough products are trusted and used by professionals and consumers globally. Olaplex Holdings Inc has achieved significant milestones over the years, securing partnerships with leading salons and expanding its product range to cater to various hair care needs. With a strong commitment to innovation and quality, Olaplex continues to be a leader in the hair care industry.

Olaplex Holdings Inc, a leading beauty technology company, has achieved several significant milestones since its inception. The company revolutionized the hair care industry with its groundbreaking and patented technology. Olaplex introduced the iconic Olaplex Bond Maintenance System, a highly effective solution for damaged hair. Its products gained immense popularity among consumers and professionals alike, garnering a loyal customer base worldwide. Additionally, Olaplex successfully expanded internationally, fortifying its global presence. The company's commitment to innovation and excellence has earned it numerous awards and accolades, solidifying its position as an industry leader.

Olaplex Holdings Inc is primarily present in various countries and regions across the globe. The company has a strong global presence and operates in numerous key markets. Some of the countries and regions where Olaplex Holdings Inc is prominently present include the United States, Canada, Europe, Asia Pacific, and Latin America. With its widespread footprint, Olaplex Holdings Inc caters to a diverse customer base and continues to expand its reach in both established and emerging markets.

Olaplex Holdings Inc represents values of innovation, quality, and sustainability in the beauty industry. The company aims to revolutionize hair care through its scientifically advanced and patented formulas that repair and protect damaged hair. Olaplex is committed to providing salon professionals and consumers with transformative products that deliver exceptional results. With a focus on integrity and efficacy, Olaplex continually strives to exceed customer expectations and enhance the health and beauty of hair. As a forward-thinking brand, Olaplex values research, development, and environmentally responsible practices, making it a leading force in the hair care market.

Analysts currently set an average price target of 1.99 USD for the Olaplex Holdings stock (median: 2.03 USD), implying -3.9 % versus the latest price. The consensus is based on 14 analyst ratings.

14 analysts currently rate the Olaplex Holdings stock: 0 recommend buying, 11 holding and 3 selling. For 2026, analysts expect Olaplex Holdings to generate revenue of 429.99 M USD and earnings per share of 0.09 USD.

Converted at the current exchange rate, the Olaplex Holdings share trades at 1.84 EUR (2.07 USD).

The Olaplex Holdings share (OLPX) is listed on 1 stock exchanges, including: NASDAQ (OLPX).

Olaplex Holdings Inc is a US-based company that develops and distributes innovative hair care products. The company was founded in 2014 and is headquartered in Santa Barbara, California. Olaplex has already gained numerous customers in the hairdressing industry and among end consumers with its products. Olaplex's business model focuses on the development and marketing of hair care products specifically tailored to the needs of damaged hair. The products are based on a patented technology that protects and strengthens the hair during chemical treatments. One of Olaplex's most well-known product lines is the "Bond Maintenance" line. The series includes a shampoo, conditioner, hair mask, and hair oil. The products contain the patented active formula that protects hair from damage caused by chemical treatments. The products are suitable for all hair types, especially colored and bleached hair. In addition to the "Bond Maintenance" product line, Olaplex also offers a "No.0 Intensive Bond Building Treatment." This product is a pre-shampoo treatment that prepares the hair structure for subsequent shampooing. It contains the same patented active ingredient as the other Olaplex products. Another important aspect of Olaplex's business model is its cooperation with hair salons and hairstylists. The company works closely with professional stylists and offers training and educational materials for the proper application of Olaplex products. Additionally, Olaplex provides "Salon Kits" that contain the products in generous sizes. These kits are specifically designed for use in hair salons and other professional hair care facilities, providing stylists with a cost-effective way to convince their customers of the quality of the products. Overall, Olaplex's business model is based on three pillars: the development and marketing of high-quality hair care products based on patented technology, collaboration with professional hairstylists and training of professionals, and the marketing of products through retail and online stores. Given the high demand for hair care products and the strong competition in this industry, Olaplex has managed to establish itself as a trendsetter and make a name for itself in a short period of time. With innovative products and close collaboration with the hairdressing industry, the company has created a business model that is attractive to both end consumers and professional users.

The expected revenue of Olaplex Holdings is 429.99 M USD. This figure is based on current financial data and reflects the company's business performance.

The expected profit of Olaplex Holdings is 62.16 M USD. The net profit reflects the company's profitability after deducting all expenses.

The price-to-earnings ratio (P/E) of Olaplex Holdings is currently 22.19. The P/E ratio compares the current share price to the earnings per share and helps investors assess the valuation of the Olaplex Holdings stock.

The price-to-sales ratio (P/S) of Olaplex Holdings is currently 3.21. The P/S ratio compares the market capitalization to the annual revenue and serves as a valuation metric for the Olaplex Holdings stock.

The Eulerpool Quality Score for Olaplex Holdings is 1/10.

The ISIN of Olaplex Holdings is US6793691089. The ISIN (International Securities Identification Number) is a globally unique identifier for securities.

The ticker of Olaplex Holdings is OLPX. The ticker symbol is used to trade Olaplex Holdings shares on the stock exchange.

Fair ValueTerminal
1.84 USD
Over-/UndervaluationTerminal
Fairly valued
Industry
Personal Products
Number of shares
Employees
Revenue per Employee
1.37 M USD
Revenue growth Ø5 years
EBIT growth Ø5 years
Net Income growth Ø5 years
Website olaplex.com
Currency
USD
Initial public offering
Sep 30, 2021
ISIN
US6793691089
Cusip
679369108
Sedol
BNKJ933
Market capitalization
1.38 B USDSmall Cap
52-Week Range
Revenue growth (10Y) > 5%
Revenue growth (3Y) > 5 %
EBIT growth (10Y) > 5%
EBIT growth (3Y) > 5 %
Net debt < 4x EBIT
Profitable since 10Y+
EBIT Drawdown (10Y) < 50%
Return on Equity (ROE) > 15%
ROCE > 15%
Return Expectation > 10%
PEG
-17.02
P/E ratio
P/Ee 2026
22.19
P/Ee 2027
19.89
P/Ee 2028
17.25
P/S
P/Se
3.21
EV/EBIT
67.34
P/B Ratio
1.57
ROE (Return on Equity)
ROA (Return on Assets)
ROCE (Return on Capital Employed)
ROIC (Return on Invested Capital)
-0.75 %
Gross Margin
65.53 %
EBIT Margin
4.26 %
Net Margin
-2.42 %
EPS (Earnings Per Share)
-0.01 USD
Net Debt / EBIT
-17.55
Debt/Equity
0.40
Last updated Oct 5, 2026, 7:54 PM

Olaplex Holdings Peer Group

Olaplex Holdings Ticker

NASDAQ · OLPX

Olaplex Holdings FIGI

OLPX:US · BBG012BV9SK0OLPX:UA · BBG012BV9SL9OLPX:UC · BBG012BV9SM8OLPX:UN · BBG012BV9SP5OLPX:UP · BBG012BV9SQ4OLPX:UB · BBG012BV9SS2OLPX:UM · BBG012BV9SV8OLPX:UX · BBG012BV9SW7OLPX:UD · BBG012BV9T19OLPX:UW · BBG012BV9T37OLPX:UF · BBG012BV9T55OLPX:VY · BBG012BV9T64

All fundamentals and in-depth analysis of Olaplex Holdings

Our stock analysis for Olaplex Holdings stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Olaplex Holdings. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.