MLRN Projects and Trade (MLRN.TA) Stock Price

MLRN Projects and Trade Ltd, listed on the Tel Aviv Stock Exchange with ticker MLRN.TA and ISIN IL0011709503, is a financial services company based in Tel Aviv-Yafo, Israel. The company went public on December 22, 2020. MLRN provides non-banking credit services, focusing on small and medium-sized business-to-business (B2B) companies, with a specialization in the Arab-Israeli sector. In Israel, the company conducts most of its operations directly. In the United States, MLRN operates through its subsidiaries Lugano and Drive On. Lugano is involved in providing non-bank credit for the purchase of second-hand vehicles, with the credit secured by the vehicles themselves. Drive On functions as a second-hand vehicle agency, contributing to the company's vehicle-related credit services. The company's website is www.mlrn.co.il. MLRN's business model centers on facilitating credit solutions for B2B transactions, particularly within the Arab-Israeli market, leveraging its subsidiary structure to expand its services in the U.S. market. The firm's activities in the U.S. are specifically tied to the second-hand vehicle financing sector, where it combines direct credit provision with agency services to support vehicle transactions. The company does not engage in traditional banking activities but focuses on niche credit services for specific market segments. MLRN's structure reflects a strategic approach to serving both domestic and international markets through direct operations and subsidiary networks, emphasizing its specialization in B2B credit within defined regional and sectoral contexts.