Baosheng Media Group Holdings (BAOS) Stock Price

Baosheng Media Group Holdings Price

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Baosheng Media Group Holdings (BAOS) Stock | ISIN KYG089081247. Baosheng Media Group Holdings operates in the Communication sector.

Baosheng Media Group Holdings stock price

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Stock Price

How to Read This Chart

This chart tracks the historical stock price of Baosheng Media Group Holdings over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.

Total Return vs. Price Return

The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.

Intraday Price Data

When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how Baosheng Media Group Holdings stock reacts to market openings, earnings releases, or breaking news throughout the trading session.

What to Look For

Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing Baosheng Media Group Holdings's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.

Baosheng Media Group Holdings Stock Price History
DateBaosheng Media Group Holdings Price
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Baosheng Media Group Holdings Revenue, EBIT, Net Income

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Revenue
EBIT
Net Income
Details
Date
Revenue
EBIT
Net Income
Jan 1, 2018
16.16 M USD
9.69 M USD
9.19 M USD
Jan 1, 2019
17.85 M USD
10.45 M USD
11.17 M USD
Jan 1, 2020
11.91 M USD
5.64 M USD
6.94 M USD
Jan 1, 2021
3.91 M USD
-8.99 M USD
-6.75 M USD
Jan 1, 2022
2.42 M USD
-24.07 M USD
-23.74 M USD
Jan 1, 2023
921,800 USD
-2.34 M USD
-1.85 M USD
Jan 1, 2024
624,100 USD
-26.75 M USD
-26.87 M USD
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Baosheng Media Group Holdings Income Statement, Balance Sheet, Cash Flow Statement

Last updated Jun 10, 2026, 11:43 AM
 
REVENUE (M USD)
REVENUE GROWTH (%)
GROSS MARGIN (%)
GROSS INCOME (M USD)
NET INCOME (M USD)
NET INCOME GROWTH (%)
SHARES (M)
DOCUMENTS
2018201920202021202220232024
1617113200
6.25-35.29-72.73-33.33
87.588.2490.9133.3350
1415101111
9116-6-23-1-26
22.22-45.45-200283.33-95.652,500
1.321.321.061.461.531.531.53
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Income Statement Key Figures

Revenue and Revenue Growth

Revenue is the starting point of every income statement — it measures the total sales Baosheng Media Group Holdings generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.

Gross Margin

Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue Baosheng Media Group Holdings retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare Baosheng Media Group Holdings's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.

EBIT and EBIT Margin

EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.

Net Income and Earnings Per Share (EPS)

Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.

Shares Outstanding

The total number of shares Baosheng Media Group Holdings has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.

Analyst Estimates

The projected figures represent consensus estimates from professional analysts. Compare these forecasts against Baosheng Media Group Holdings's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.

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Baosheng Media Group Holdings stock margins

The Baosheng Media Group Holdings margin analysis displays the gross margin, EBIT margin, as well as the profit margin of Baosheng Media Group Holdings. The EBIT margin (EBIT/sales) indicates the percentage of sales that remains as operating profit. The profit margin shows the percentage of sales that remains for Baosheng Media Group Holdings.
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Gross margin
EBIT margin
Profit margin
Details
Date
Gross margin
EBIT margin
Profit margin
Jan 1, 2018
90.9 %
59.96 %
56.87 %
Jan 1, 2019
89.58 %
58.54 %
62.58 %
Jan 1, 2020
89.42 %
47.36 %
58.27 %
Jan 1, 2021
46.8 %
-229.92 %
-172.63 %
Jan 1, 2022
-1.24 %
-994.63 %
-980.99 %
Jan 1, 2023
66.54 %
-253.81 %
-200.17 %
Jan 1, 2024
30.54 %
-4,285.58 %
-4,305.59 %
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Baosheng Media Group Holdings Stock Revenue, EBIT, Earnings per Share

The Baosheng Media Group Holdings earnings per share therefore indicates how much revenue Baosheng Media Group Holdings has generated per share in a given period. The earnings before interest and taxes per share shows how much of the operating profit corresponds to each share. The earnings per share indicates how much of the profit belongs to each share.
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Revenue per Share
EBIT per share
Earnings per Share
Details
Date
Revenue per Share
EBIT per share
Earnings per Share
Jan 1, 2018
12.24 USD
7.34 USD
6.96 USD
Jan 1, 2019
13.52 USD
7.92 USD
8.46 USD
Jan 1, 2020
11.24 USD
5.32 USD
6.55 USD
Jan 1, 2021
2.68 USD
-6.16 USD
-4.62 USD
Jan 1, 2022
1.58 USD
-15.73 USD
-15.52 USD
Jan 1, 2023
0.6 USD
-1.52 USD
-1.2 USD
Jan 1, 2024
0.41 USD
-17.43 USD
-17.51 USD
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Baosheng Media Group Holdings business model & stock analysis

Baosheng Media Group Holdings Ltd. engages in the provision of online marketing solutions. The company is headquartered in Beijing, Beijing and currently employs 78 full-time employees. The company went IPO on 2021-02-08. The firm advises advertisers on online marketing strategies, offers value-added advertising optimization services and facilitates the deployment of online ads of various forms such as search ads, in-feed ads, mobile app ads and social media marketing ads. The firm also helps online media procure advertisers to buy their ad inventory and facilitate ad deployment on their advertising channels. The firm offers two types of advertising services, search engine marketing (SEM) services and Non-SEM services. Its SEM services include the deployment of ranked search ads and other display search ads offered by search engine operators. Its Non-SEM services include social media marketing, in-feed advertising, and mobile app advertising through deploying ads on media such as social media platforms, short-video platforms, news portals and mobile apps.
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Baosheng Media Group Holdings Eulerpool Fair Value

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Fair Value Estimate

What Is Fair Value?

Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.

Earnings-Based Fair Value

Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.

Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021

Revenue-Based Fair Value

Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"

Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021

Dividend-Based Fair Value

Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.

Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021

How to Use This Chart

When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.

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Baosheng Media Group Holdings historical P/E ratio, EBIT multiple, and P/S ratio

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Baosheng Media Group Holdings annual returns

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Annual Return

What This Chart Shows

This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.

Price Return

Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.

Dividend Return

Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.

What to Look For

Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.

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Baosheng Media Group Holdings shares outstanding

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Number of stocks
Details
Date
Number of stocks
Jan 1, 2018
1.32 M base_Shares
Jan 1, 2019
1.32 M base_Shares
Jan 1, 2020
1.06 M base_Shares
Jan 1, 2021
1.46 M base_Shares
Jan 1, 2022
1.53 M base_Shares
Jan 1, 2023
1.53 M base_Shares
Jan 1, 2024
1.53 M base_Shares
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Price targets and forecasts for Baosheng Media Group Holdings are not yet available.
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Baosheng Media Group Holdings shareholder structure

% Name
22.46732%
AnRuiTai Investment Ltd
AnRuiTai Investment Ltd
10.21242%
PBCY Investment
PBCY Investment
6.33052%
Deng Guan BVI
Deng Guan BVI
2.24673%
Sheng (Gong)
Sheng (Gong)
0.01464%
UBS Financial Services, Inc.
UBS Financial Services, Inc.
0.00085%
Osaic Holdings, Inc.
Osaic Holdings, Inc.
%
HRT Financial LP
HRT Financial LP
%
Geode Capital Management, L.L.C.
Geode Capital Management, L.L.C.
%
Two Sigma Investments, LP
Two Sigma Investments, LP
%
Morgan Stanley & Co. LLC
Morgan Stanley & Co. LLC
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Baosheng Media Group Holdings Executives and Management Board

LJ

Ms. Lina Jiang

(46)

Chairwoman of the Board · since 2025

YJ

Mr. Yue Jin

(40)

Chief Financial Officer, Financial director

SG

Mr. Sheng Gong

(38)

Director

CJ

Mr. Changhong Jiang

(45)

Independent Director

WL

Mr. Weitao Liang

(39)

Independent Director

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Baosheng Media Group Holdings Supply Chain

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Frequently asked questions about Baosheng Media Group Holdings

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All fundamentals and in-depth analysis of Baosheng Media Group Holdings

Our stock analysis for Baosheng Media Group Holdings Revenue stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Baosheng Media Group Holdings Revenue. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.