Sumo Group (SUMO.L) Stock Price

Sumo Group Price

Delisted·Jan 17, 2022
5.12GBP
Last traded price

Over the last 6 years Sumo Group grew revenue by 27.4% annually, reaching 68.95 M GBP. Earnings per share have declined at 9.8% per year over the last 5 years. For Sumo Group, the net margin of 2.4% is up versus -5.2% a few years ago. The consensus 12-month price target for Sumo Group is 493.68 GBP, about 9,542.2% above where the stock trades today. Of 14 analysts, 5 rate the stock a buy — an overall Hold consensus.

Sumo Group stock price

Volume
Details

Stock Price

How to Read This Chart

This chart tracks the historical stock price of Sumo Group over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.

Total Return vs. Price Return

The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.

Intraday Price Data

When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how Sumo Group stock reacts to market openings, earnings releases, or breaking news throughout the trading session.

What to Look For

Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing Sumo Group's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.

Sumo Group Stock Price History
DateSumo Group Price
Access this data via the Eulerpool API

Sumo Group Revenue, EBIT, Net Income

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Revenue
EBIT
Net Income
Details
Date
Revenue
EBIT
Net Income
Jan 1, 2018
38.70 M GBP
-1.03 M GBP
-605,000.00 GBP
Jan 1, 2019
48.99 M GBP
8.02 M GBP
7.56 M GBP
Jan 1, 2020
68.95 M GBP
5.45 M GBP
1.65 M GBP
Jan 1, 2021 (e)
106.78 M GBP
19.47 M GBP
15.33 M GBP
Jan 1, 2022 (e)
130.58 M GBP
23.34 M GBP
17.77 M GBP
Jan 1, 2023 (e)
149.08 M GBP
26.92 M GBP
20.26 M GBP
Jan 1, 2024 (e)
174.51 M GBP
31.35 M GBP
23.06 M GBP
Jan 1, 2025 (e)
206.32 M GBP
36.87 M GBP
26.51 M GBP

Sumo Group Income Statement, Balance Sheet, Cash Flow Statement

Last updated Aug 17, 2026, 7:42 AM
 
REVENUEM GBP
REVENUE GROWTH%
GROSS MARGIN%
GROSS INCOMEM GBP
EBITM GBP
EBIT MARGIN%
NET INCOMEM GBP
NET INCOME GROWTH%
SHARESM
20142015201620172018201920202021e2022e2023e2024e2025e
16.0021.0024.0028.0038.0048.0068.00106.00130.00149.00174.00206.00
31.2514.2916.6735.7126.3241.6755.8822.6414.6216.7818.39
25.0042.8637.5046.4347.3747.9245.5945.5945.5945.5945.5945.59
4.009.009.0013.0018.0023.0031.0048.3259.2667.9379.3293.91
2.003.001.00-19.00-1.008.005.0019.0023.0026.0031.0036.00
12.5014.294.17-67.86-2.6316.677.3517.9217.6917.4517.8217.48
2.00-1.00-23.007.001.0015.0017.0020.0023.0026.00
-150.002,200.00-85.711,400.0013.3317.6515.0013.04
145.00145.00145.00145.00128.56148.92162.61162.61162.61162.61162.61162.61
Details

Income Statement Key Figures

Revenue and Revenue Growth

Revenue is the starting point of every income statement — it measures the total sales Sumo Group generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.

Gross Margin

Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue Sumo Group retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare Sumo Group's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.

EBIT and EBIT Margin

EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.

Net Income and Earnings Per Share (EPS)

Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.

Shares Outstanding

The total number of shares Sumo Group has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.

Analyst Estimates

The projected figures represent consensus estimates from professional analysts. Compare these forecasts against Sumo Group's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.

Sumo Group stock margins

The Sumo Group margin analysis displays the gross margin, EBIT margin, as well as the profit margin of Sumo Group. The EBIT margin (EBIT/sales) indicates the percentage of sales that remains as operating profit. The profit margin shows the percentage of sales that remains for Sumo Group.
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Gross margin
EBIT margin
Profit margin
Details
Date
Gross margin
EBIT margin
Profit margin
Jan 1, 2016
37.36 %
7.39 %
-5.17 %
Jan 1, 2017
46.35 %
-69.74 %
-81.97 %
Jan 1, 2018
47.56 %
-2.65 %
-1.56 %
Jan 1, 2019
48.85 %
16.38 %
15.42 %
Jan 1, 2020
45.65 %
7.90 %
2.39 %
Jan 1, 2021 (e)
45.65 %
18.24 %
14.35 %
Jan 1, 2022 (e)
45.65 %
17.87 %
13.61 %
Jan 1, 2023 (e)
45.65 %
18.06 %
13.59 %

Sumo Group Stock Revenue, EBIT, Earnings per Share

The Sumo Group earnings per share therefore indicates how much revenue Sumo Group has generated per share in a given period. The earnings before interest and taxes per share shows how much of the operating profit corresponds to each share. The earnings per share indicates how much of the profit belongs to each share.
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Revenue per Share
EBIT per share
Earnings per Share
Details
Date
Revenue per Share
EBIT per share
Earnings per Share
Jan 1, 2016
0.17 GBP
0.01 GBP
-0.01 GBP
Jan 1, 2017
0.20 GBP
-0.14 GBP
-0.16 GBP
Jan 1, 2018
0.30 GBP
-0.01 GBP
-0.00 GBP
Jan 1, 2019
0.33 GBP
0.05 GBP
0.05 GBP
Jan 1, 2020
0.42 GBP
0.03 GBP
0.01 GBP
Jan 1, 2021 (e)
0.62 GBP
0.12 GBP
0.09 GBP
Jan 1, 2022 (e)
0.76 GBP
0.14 GBP
0.10 GBP
Jan 1, 2023 (e)
0.87 GBP
0.17 GBP
0.12 GBP

Sumo Group business model & stock analysis

Sumo Group PLC is a British company that was founded in 2003 and is headquartered in Sheffield. The company has established itself as one of the leading developers of video games in Europe and operates in various sectors. The business model of Sumo Group PLC is based on offering game development services to leading publishers in the industry. The company works with a variety of clients, including Microsoft, Sega, Sony, and Electronic Arts. Sumo Group PLC offers everything from conception to development to the release of games. These services are highly sought after, as it is very cost and resource-intensive to maintain your own development team. Sumo Group PLC is therefore an important partner for most of the leading publishers and has gained an excellent reputation in the industry thanks to its expertise and skills. The various divisions of Sumo Group PLC include Sumo Digital, The Chinese Room, and Red Kite Games. Sumo Digital is the company's largest development studio and offers a wide range of services. The company is known for developing games such as LittleBigPlanet 3 and Crackdown 3, as well as numerous mobile games. The Chinese Room specializes in the development of narrative-driven games and has developed award-winning titles such as Dear Esther and Everybody's Gone to the Rapture. Red Kite Games is a smaller studio that focuses on developing games for the Nintendo Switch, PlayStation 4, and Xbox One platforms. Sumo Group PLC offers a wide range of products, including games for consoles, mobile devices, and virtual reality applications. The company prides itself on developing high-quality products tailored to the needs of its customers. Some of Sumo Group PLC's most well-known products include LittleBigPlanet 3, Crackdown 3, Sonic & All-Stars Racing Transformed, and Hood: Outlaws & Legends. In addition, Sumo Group PLC has taken some significant strategic steps to strengthen its position in the industry. In 2018, the company acquired The Chinese Room, and in 2019, Sumo Group PLC acquired Red Kite Games. In December 2020, Sumo Group PLC was acquired by the American video game manufacturer Tencent Holdings Ltd. for £919 million, making the company a major player in the global video game market. Overall, Sumo Group PLC has earned an excellent reputation in the industry as one of the leading developers of video games. The company has proven to be a reliable partner for many major publishers in recent years and is considered an important force in the industry. Through excellent services and products, dedicated employees, and a focus on innovation, the company continues to strive to strengthen its position in the industry.

Sumo Group SWOT Analysis

Strengths

Sumo Group PLC possesses several key strengths that contribute to its success:

  • Strong Reputation: Sumo Group has established a solid reputation as a leading provider of video game development and design services.
  • Experienced Workforce: The company boasts a highly skilled and experienced team of game developers and designers.
  • Diverse Client Base: Sumo Group serves a wide range of clients, including renowned game publishers and developers.
  • Market Presence: With offices around the world, Sumo Group has a strong global presence in the video game industry.

Weaknesses

Despite its strengths, Sumo Group PLC also faces certain weaknesses:

  • Dependency on Client Projects: Sumo Group's revenue heavily relies on client contracts, making it vulnerable to fluctuations in demand.
  • Reliance on Third-Party Platforms: The company's success is closely tied to the popularity of gaming platforms and consoles, which can impact its growth potential.
  • Integration Challenges: Following acquisitions, Sumo Group may face difficulties in integrating new teams and technologies effectively.

Opportunities

Sumo Group PLC can capitalize on various opportunities to drive future growth:

  • Expanding Gaming Industry: The global gaming industry is experiencing rapid growth, offering opportunities for Sumo Group to secure new clients and projects.
  • Emerging Technologies: Advancements in virtual reality (VR), augmented reality (AR), and other relevant technologies open avenues for Sumo Group to diversify its service offerings.
  • International Expansion: Further expanding into new geographic markets can help Sumo Group tap into additional client bases and increase its market share.

Threats

Sumo Group PLC should be mindful of potential threats that may impact its operations:

  • Competition: The video game development industry is highly competitive, and Sumo Group faces challenges from established competitors as well as emerging companies.
  • Economic Volatility: Any economic downturn or global financial instability may affect consumer spending on gaming products, impacting Sumo Group's revenue streams.
  • Talent Acquisition and Retention: The industry's demand for skilled game developers and designers creates a competitive talent market, making it crucial for Sumo Group to attract and retain top talent.

Sumo Group Eulerpool Fair Value

Details

Fair Value Estimate

What Is Fair Value?

Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.

Earnings-Based Fair Value

Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.

Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021

Revenue-Based Fair Value

Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"

Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021

Dividend-Based Fair Value

Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.

Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021

How to Use This Chart

When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.

Sumo Group historical P/E ratio, EBIT multiple, and P/S ratio

Sumo Group annual returns

Details

Annual Return

What This Chart Shows

This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.

Price Return

Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.

Dividend Return

Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.

What to Look For

Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.

Sumo Group shares outstanding

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Number of stocks
Details
Date
Number of stocks
Jan 1, 2016
145.00 M Stocks
Jan 1, 2017
145.00 M Stocks
Jan 1, 2018
128.56 M Stocks
Jan 1, 2019
148.92 M Stocks
Jan 1, 2020
162.61 M Stocks
Jan 1, 2021 (e)
162.61 M Stocks
Jan 1, 2022 (e)
162.61 M Stocks
Jan 1, 2023 (e)
162.61 M Stocks

Current Sumo Group forecasts and price targets in August 2026

Analyst Price Targets 2026
Δ MOM Price Target
0.00 %
Buy
35.71 % (5)
Hold
64.29 % (9)
Sell
0.00 % (0)
12M Price Target
4.94
Last Price
5.12
Currency
GBP
12M Return Potential
-3.58 %
LTM Return
0 %

Sumo Group shareholder structure

% Name
8.74824%
Sixjoy Hong Kong Limited
Sixjoy Hong Kong Limited
8.42661%
Citigroup Global Markets Ltd.
Citigroup Global Markets Ltd.
5.62938%
JPMorgan Asset Management U.K. Limited
JPMorgan Asset Management U.K. Limited
1.70396%
BNP Paribas Asset Management UK Limited
BNP Paribas Asset Management UK Limited
1.50908%
Liontrust Investment Partners LLP
Liontrust Investment Partners LLP
1.25293%
BlackRock Investment Management (UK) Ltd.
BlackRock Investment Management (UK) Ltd.

Sumo Group Executives and Management Board

17 members · avg. age 53 · 12 % women

CC

Mr. Carl Cavers (53)

Chief Executive Officer, Co-Founder, Executive Director · since 2017

534,000.00 GBP

Management

PP

Mr. Paul Porter (49)

Co-Founder, Chief Operating Officer, Executive Director · since 2019

444,000.00 GBP
DW

Mr. David Wilton (58)

Chief Financial Officer, Executive Director · since 2017

425,000.00 GBP
DM

Mr. Darren Mills (51)

Co-founder & Director of Excellence & Integration, Senior Vice President · since 2020

AS

Mr. Andy Stewart (38)

Group Director of Finance, Senior Vice President · since 2020

SW

Mr. Steven Webb (58)

Executive Vice President, General Counsel, Company Secretary · since 2020

GD

Mr. Gary Dunn (52)

Senior Vice President, Managing Director - Sumo Digital · since 2020

Board of Directors

IL

Mr. Ian Livingstone (71)

Non-Executive Chairman of the Board · since 2017

98,000.00 GBP
KB

Mr. Kenneth Robert Beaty

Non-Executive Director · since 2017

80,000.00 GBP
MS

Mr. Michael Sherwin (62)

Non-Executive Independent Director · since 2017

48,000.00 GBP
AD

Ms. Andrea Dunstan (61)

Non-Executive Independent Director · since 2018

44,000.00 GBP
RI

Mr. Richard Iggo (47)

Marketing Director · since 2018

Frequently asked questions about Sumo Group

Sumo Group PLC is primarily present in the United Kingdom, the United States, Canada, India, and China.

The business model of Sumo Group PLC revolves around being a leading independent game development studio. Sumo Group PLC develops and publishes video games across various platforms, including consoles, mobile devices, and PCs. The company offers a comprehensive range of services in game development, including concept creation, design, engineering, and quality assurance. With a strong emphasis on collaboration and innovation, Sumo Group PLC works closely with its clients to deliver high-quality games that captivate and engage players worldwide. As a reputable game development studio, Sumo Group PLC continuously strives to create unique gaming experiences that resonate with a diverse audience.

Sumo Group PLC is primarily active in the video game industry.

Sumo Group PLC faces competition from various companies in the market. Some of its main competitors include Keywords Studios, Ubisoft, Electronic Arts, Activision Blizzard, and Tencent Holdings Limited. These companies operate in the same industry and provide similar services, making the market highly competitive. Sumo Group PLC strives to differentiate itself through its unique game development capabilities, strong industry partnerships, and track record of successful projects. By continually innovating and delivering high-quality games, Sumo Group PLC aims to maintain its competitive edge and expand its market share in the gaming industry.

Sumo Group PLC is a leading video game development company with a rich history. Founded in 2003, Sumo Group has grown to become a globally recognized force in the gaming industry. The company boasts a talented team of game designers, artists, and programmers who have worked on a wide range of successful titles. Sumo Group has established its presence in various countries, including the United Kingdom, India, and Canada, expanding its capabilities and reach. With its strong track record and expertise, Sumo Group PLC continues to thrive in the dynamic world of game development, delivering innovative and captivating gaming experiences for players worldwide.

Sumo Group PLC has achieved several significant milestones in its journey. One notable milestone includes the company's successful IPO in December 2017, which marked a significant moment of growth and expansion. Additionally, Sumo Group PLC has expanded its global footprint by opening new studios in different regions, including North America and India. The company has also secured multiple high-profile partnerships with renowned game developers and publishers. Moreover, Sumo Group PLC has consistently delivered top-quality games across various platforms, garnering critical acclaim and a loyal player base. These milestones reflect Sumo Group PLC's commitment to innovation, expanding its reach, and delivering exceptional gaming experiences.

Sumo Group PLC represents values of collaboration, creativity, and excellence. Their corporate philosophy emphasizes teamwork, innovation, and delivering high-quality gaming experiences. With a focus on fostering a collaborative environment, Sumo Group PLC encourages its diverse team of talented individuals to work together to create immersive and captivating games. By placing importance on creativity, the company continuously strives to push boundaries and explore new ideas in game development. Sumo Group PLC is committed to excellence, aiming to consistently deliver top-notch gaming products that entertain and engage players. Through these values and corporate philosophy, Sumo Group PLC has established itself as a leading player in the gaming industry.

Analysts currently set an average price target of 474.39 GBP for the Sumo Group stock (median: 493.68 GBP), implying -7.3 % versus the latest price. The consensus is based on 14 analyst ratings.

14 analysts currently rate the Sumo Group stock: 5 recommend buying, 9 holding and 0 selling.

Converted at the current exchange rate, the Sumo Group share trades at 5.99 EUR (5.12 GBP).

The Sumo Group share (SUMO.L) is listed on 1 stock exchanges, including: London (SUMO.L).

Sumo Group PLC is a leading provider of creative and technical services for the computer game industry. With its headquarters in Sheffield, UK, the company has locations in North America, Europe, and Asia. Sumo Group PLC's business model is based on developing computer games and providing services and technologies to other game developers. One of Sumo Group PLC's main divisions is game development. The company has previously produced a variety of successful games, including "LittleBigPlanet 3," "Crackdown 3," and "Team Sonic Racing." Sumo Group PLC is known for its ability to develop games for leading game developers such as Microsoft, Sony, Sega, and Electronic Arts. The company offers complete solutions and covers all areas of game development, including conception, design, programming, sound, and graphics. Additionally, Sumo Group PLC is also active in providing services and technologies to other game developers. This includes developing software tools to maximize the productivity and efficiency of development teams. The outsourcing of development projects is also part of the services. Sumo Digital, a subsidiary of Sumo Group PLC, is a leading developer of software tools specifically tailored to the needs of game developers. Another important division of Sumo Group PLC is the provision of outsourcing services. The company collaborates with game developers to assist in the production of games. Sumo Group PLC offers a wide range of specialized services to accelerate game development as needed. Outsourcing services include recruiting and managing development teams, developing and certifying games, and overseeing quality assurance. Another important aspect of Sumo Group PLC's business model is the development of virtual and augmented reality applications. These applications are based on innovative technologies such as Oculus Rift and HoloLens, providing players with new and impressive experiences. In this area, Sumo Group PLC has previously collaborated with various technology partners to develop innovative products. In summary, Sumo Group PLC is a key player in the computer game industry, based on game development and the provision of services and technologies to other developers. Sumo Group PLC is known for its ability to develop games for leading game developers and offer complete solutions to cover all areas of game development. The company is also active in providing services and technologies to other developers, collaborating with other technology partners as needed. Sumo Group PLC is a leading provider of virtual and augmented reality applications, offering players new and impressive experiences.

The revenue cannot currently be calculated for Sumo Group.

The profit cannot currently be calculated for Sumo Group.

The P/E ratio cannot be calculated for Sumo Group at the moment.

The P/S cannot be calculated for Sumo Group currently.

The Eulerpool Quality Score for Sumo Group is 3/10.

The ISIN of Sumo Group is GB00BD3HV384. The ISIN (International Securities Identification Number) is a globally unique identifier for securities.

The WKN of Sumo Group is A2DWS8. The WKN (Wertpapierkennnummer) is a six-digit German security identification number.

The ticker of Sumo Group is SUMO.L. The ticker symbol is used to trade Sumo Group shares on the stock exchange.

Sumo Group paid dividends every year for the past 0 years.

Sumo Group is assigned to the 'Communication' sector.

The dividends of Sumo Group are distributed in GBP.

All fundamentals and in-depth analysis of Sumo Group

Our stock analysis for Sumo Group stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Sumo Group. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.