Applovin (APP) Stock Price

Applovin Price

NASDAQ·CLOSED
395.90USD-10.38 (-2.59 %)
Market closed

Over the last 7 years Applovin grew revenue by 41.5% annually, reaching 5.48 B USD. Earnings per share have grown at 59.6% per year over the last 6 years. For Applovin, the net margin of 60.8% is up versus 1.3% a few years ago. The consensus 12-month price target for Applovin is 714.00 USD, about 80.3% above where the stock trades today. Of 34 analysts, 29 rate the stock a buy — an overall Buy consensus. The stock trades about 8% above its 52-week low.

Applovin stock price

Volume
Details

Stock Price

How to Read This Chart

This chart tracks the historical stock price of Applovin over time. You can switch between daily, weekly, and monthly views and select custom time ranges — from a single day to the full available history. Use the toggle to view price changes in absolute currency terms or as a percentage change relative to the starting date.

Total Return vs. Price Return

The "Total Return" toggle includes reinvested dividends on top of the pure price movement. This is critical because dividends can account for a significant portion of long-term returns. Historically, roughly 40 % of the S&P 500's total return has come from dividends. Always compare total return when evaluating a stock's real performance against a benchmark.

Intraday Price Data

When viewing a one-day time frame, the chart displays real-time intraday price movements. This is useful for observing how Applovin stock reacts to market openings, earnings releases, or breaking news throughout the trading session.

What to Look For

Look for long-term trends (sustained upward or downward movements over months and years), support and resistance levels (price zones where the stock repeatedly bounces or reverses), and volatility (how much the price fluctuates day to day). Comparing Applovin's price chart to a market index like the S&P 500 can reveal whether the stock is outperforming or underperforming the broader market.

Applovin Stock Price History
DateApplovin Price
7/31/2026395.90 USD
7/29/2026406.28 USD
7/27/2026407.61 USD
7/23/2026398.86 USD
7/22/2026412.48 USD
7/21/2026428.69 USD
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3/31/2026398.00 USD
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12/31/2025673.82 USD
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10/3/2025682.76 USD
10/2/2025683.64 USD
10/1/2025704.09 USD
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9/29/2025712.36 USD
9/26/2025669.86 USD
9/25/2025639.91 USD
9/24/2025641.92 USD
9/23/2025651.18 USD
9/22/2025643.50 USD
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9/18/2025621.52 USD
9/17/2025606.66 USD
9/16/2025603.80 USD
9/15/2025593.14 USD
9/12/2025582.00 USD
9/11/2025571.31 USD
9/10/2025567.12 USD
9/9/2025558.17 USD
9/8/2025547.04 USD
9/5/2025490.24 USD
9/4/2025499.97 USD
9/3/2025487.35 USD
9/2/2025481.73 USD
8/29/2025478.59 USD
8/28/2025483.75 USD
8/27/2025462.94 USD
8/26/2025469.33 USD
8/25/2025450.68 USD
8/22/2025441.68 USD
8/21/2025418.76 USD
8/20/2025412.38 USD
8/19/2025412.60 USD
8/18/2025438.54 USD
8/15/2025438.68 USD
8/14/2025433.34 USD
8/13/2025446.40 USD
8/12/2025467.00 USD
8/11/2025465.58 USD
8/8/2025455.98 USD
8/7/2025437.34 USD
8/6/2025390.57 USD
8/5/2025377.93 USD
8/4/2025395.01 USD
Access this data via the Eulerpool API

Applovin Revenue, EBIT, Net Income

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  • Max

Revenue
EBIT
Net Income
Details
Date
Revenue
EBIT
Net Income
Jan 1, 2023
1.84 B USD
772.41 M USD
357.21 M USD
Jan 1, 2024
3.22 B USD
1.91 B USD
1.58 B USD
Jan 1, 2025
5.48 B USD
4.15 B USD
3.33 B USD
Jan 1, 2026 (e)
8.21 B USD
2.99 B USD
5.50 B USD
Jan 1, 2027 (e)
10.73 B USD
3.90 B USD
7.38 B USD
Jan 1, 2028 (e)
13.80 B USD
5.02 B USD
9.71 B USD
Jan 1, 2029 (e)
13.68 B USD
4.98 B USD
11.76 B USD
Jan 1, 2030 (e)
15.30 B USD
5.57 B USD
0.00 USD

Applovin Income Statement, Balance Sheet, Cash Flow Statement

Last updated Aug 1, 2026, 10:55 AM
 
REVENUEB USD
REVENUE GROWTH%
GROSS MARGIN%
GROSS INCOMEB USD
EBITB USD
EBIT MARGIN%
NET INCOMEB USD
NET INCOME GROWTH%
SHARESM
201820192020202120222023202420252026e2027e2028e2029e2030e
0.480.991.452.792.821.843.225.488.2110.7313.8013.6815.30
105.8045.9892.490.86-34.6575.1269.9849.7630.7128.68-0.8711.83
88.8275.6561.6864.6355.3880.6683.8487.8687.8687.8687.8687.8687.86
0.430.750.901.811.561.492.704.827.219.4312.1312.0213.45
0.240.19-0.060.15-0.050.771.914.152.993.905.024.985.57
50.1019.52-4.275.33-1.6741.9359.2475.7536.4036.3936.4036.3936.40
-0.260.12-0.130.04-0.190.361.583.335.507.389.7111.76
-145.95-205.04-128.00-648.57-285.94342.30111.0864.9934.1331.6421.07
324.10200.95220.75342.76375.02347.49346.42339.90339.90339.90339.90339.90339.90
Details

Income Statement Key Figures

Revenue and Revenue Growth

Revenue is the starting point of every income statement — it measures the total sales Applovin generates from its core business. Revenue growth (expressed as year-over-year percentage change) is one of the most important indicators of business momentum. Sustained growth above 10 % annually is generally considered strong, while declining revenue is a serious warning sign that demands investigation.

Gross Margin

Gross margin = (Revenue − Cost of Goods Sold) ÷ Revenue. It reveals what percentage of each dollar of revenue Applovin retains after direct production costs. High gross margins (above 50 %) are typical of asset-light businesses like software and brands, while capital-intensive industries like manufacturing often operate below 30 %. Compare Applovin's gross margin to industry peers and track it over time to spot improving or deteriorating pricing power.

EBIT and EBIT Margin

EBIT measures operating profit — what remains after subtracting all operating expenses (including R&D, sales, and administrative costs) from gross profit. The EBIT margin shows this as a percentage of revenue. Because it excludes interest and taxes, EBIT allows fair comparisons between companies with different debt levels and tax jurisdictions. A rising EBIT margin indicates improving operational efficiency.

Net Income and Earnings Per Share (EPS)

Net income is the company's final profit after all expenses, interest, and taxes. Dividing net income by the number of shares outstanding gives you EPS — the single most influential metric in stock valuation. Consistent EPS growth is the primary driver of long-term stock price appreciation. Always check whether EPS growth comes from genuine profit improvement or from share buybacks reducing the share count.

Shares Outstanding

The total number of shares Applovin has issued. A declining share count (through buybacks) boosts EPS and signals management confidence. A rising share count (through stock issuance) dilutes existing shareholders. Always monitor this number alongside EPS to get the full picture of per-share value creation.

Analyst Estimates

The projected figures represent consensus estimates from professional analysts. Compare these forecasts against Applovin's historical growth rates to assess whether expectations are realistic. A company that consistently beats consensus estimates tends to see its stock price rewarded over time, while repeated misses erode investor confidence.

Applovin stock margins

The Applovin margin analysis displays the gross margin, EBIT margin, as well as the profit margin of Applovin. The EBIT margin (EBIT/sales) indicates the percentage of sales that remains as operating profit. The profit margin shows the percentage of sales that remains for Applovin.
  • 3 Years

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  • Max

Gross margin
EBIT margin
Profit margin
Details
Date
Gross margin
EBIT margin
Profit margin
Jan 1, 2021
64.62 %
5.35 %
1.27 %
Jan 1, 2022
55.41 %
-1.70 %
-6.84 %
Jan 1, 2023
80.64 %
41.94 %
19.40 %
Jan 1, 2024
83.85 %
59.27 %
49.00 %
Jan 1, 2025
87.86 %
75.75 %
60.83 %
Jan 1, 2026 (e)
87.86 %
36.40 %
67.01 %
Jan 1, 2027 (e)
87.86 %
36.40 %
68.76 %
Jan 1, 2028 (e)
87.86 %
36.40 %
70.34 %

Applovin Stock Revenue, EBIT, Earnings per Share

The Applovin earnings per share therefore indicates how much revenue Applovin has generated per share in a given period. The earnings before interest and taxes per share shows how much of the operating profit corresponds to each share. The earnings per share indicates how much of the profit belongs to each share.
  • 3 Years

  • 5 Years

  • 10 Years

  • 25 Years

  • Max

Revenue per Share
EBIT per share
Earnings per Share
Details
Date
Revenue per Share
EBIT per share
Earnings per Share
Jan 1, 2021
8.15 USD
0.44 USD
0.10 USD
Jan 1, 2022
7.51 USD
-0.13 USD
-0.51 USD
Jan 1, 2023
5.30 USD
2.22 USD
1.03 USD
Jan 1, 2024
9.31 USD
5.52 USD
4.56 USD
Jan 1, 2025
16.12 USD
12.22 USD
9.81 USD
Jan 1, 2026 (e)
24.00 USD
8.79 USD
16.08 USD
Jan 1, 2027 (e)
31.37 USD
11.49 USD
21.57 USD
Jan 1, 2028 (e)
40.37 USD
14.78 USD
28.40 USD

Applovin business model & stock analysis

Applovin Corp is a leading mobile advertising network that provides advertising and marketing solutions for mobile apps and games. The company was founded in 2012 by Adam Foroughi, John Krystynak, and Andrew Karam and is headquartered in Palo Alto, California.

Applovin SWOT Analysis

Strengths

1. Established market reputation and recognition within the mobile advertising industry.

2. Diversified network of mobile app publishers, allowing for a wide reach and potential client base.

3. Strong technological capabilities and innovative solutions for mobile advertising.

4. Proven track record of driving user engagement and monetization for app developers.

[ { "heading": "1.", "text": "Limited" }, { "heading": "2.", "text": "Dependence" }, { "heading": "3.", "text": "Relatively" }, { "heading": "4.", "text": "Possibility" } ]

[ { "heading": "1.", "text": "Growing" }, { "heading": "2.", "text": "Expansion" }, { "heading": "3.", "text": "Integration" }, { "heading": "4.", "text": "Collaboration" } ]

[ { "heading": "1.", "text": "Increasing" }, { "heading": "2.", "text": "Rapid" }, { "heading": "3.", "text": "Potential" }, { "heading": "4.", "text": "Economic" } ]

Weaknesses

1. Limited presence in certain geographical regions, potentially missing out on untapped markets.

2. Dependence on advertising budgets of app developers, subject to economic fluctuations.

3. Relatively higher competition in the mobile advertising sector, requiring continuous differentiation.

4. Possibility of negative user perceptions of targeted advertising, impacting user acquisition.

[ { "heading": "1.", "text": "Growing" }, { "heading": "2.", "text": "Expansion" }, { "heading": "3.", "text": "Integration" }, { "heading": "4.", "text": "Collaboration" } ]

[ { "heading": "1.", "text": "Increasing" }, { "heading": "2.", "text": "Rapid" }, { "heading": "3.", "text": "Potential" }, { "heading": "4.", "text": "Economic" } ]

Opportunities

1. Growing global mobile app market offers potential for increased demand for mobile advertising solutions.

2. Expansion into emerging markets with rising smartphone adoption rates.

3. Integration of artificial intelligence and machine learning technologies to enhance targeting capabilities.

4. Collaboration with popular app developers and influencers to amplify brand exposure.

[ { "heading": "1.", "text": "Increasing" }, { "heading": "2.", "text": "Rapid" }, { "heading": "3.", "text": "Potential" }, { "heading": "4.", "text": "Economic" } ]

Threats

1. Increasing privacy concerns and regulatory changes affecting targeted advertising practices.

2. Rapid advancements in ad-blocking technologies potentially reducing ad visibility.

3. Potential disruption from new entrants or existing competitors with disruptive business models.

4. Economic downturns leading to reduced advertising budgets and lower demand for mobile advertising.

Applovin Employees

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  • Max

Applovin Employees
Details
Date
Applovin Employees
Jan 1, 2021
- Employees
Jan 1, 2022
- Employees
Jan 1, 2023
- Employees
Jan 1, 2024
- Employees
Jan 1, 2025
- Employees

Applovin Segments

Applovin Revenue by Segment (1/3)

  • Max

In-App Purchases Revenue
In-App Advertising Revenue
Details
Date
Total Apps Revenue
Consumer Revenue
Total Business Revenue
In-App Purchases Revenue
In-App Advertising Revenue
Jan 1, 2023
0.00 USD
0.00 USD
0.00 USD
0.00 USD
0.00 USD
Jan 1, 2024
0.00 USD
0.00 USD
0.00 USD
1.00 B USD
482.53 M USD

Applovin Revenue by Segment (2/3)

  • Max

Advertising
Apps
Details
Date
Advertising
Apps
Jan 1, 2023
0.00 USD
1.44 B USD
Jan 1, 2024
3.22 B USD
0.00 USD

Applovin Revenue by Segment (3/3)

  • Max

Apps
Details
Date
Apps
Jan 1, 2023
0.00 USD
Jan 1, 2024
1.49 B USD

Applovin Revenue by Region

  • Max

United States
International
Details
Date
United States
International
Jan 1, 2025
2.83 B USD
2.65 B USD

Applovin Eulerpool Fair Value

Details

Fair Value Estimate

What Is Fair Value?

Fair value is an estimate of what a stock is truly "worth" based on its financial fundamentals, independent of the current market price. If the calculated fair value is above the current share price, the stock may be undervalued — and vice versa. This chart shows three different fair value approaches so you can cross-check them against each other.

Earnings-Based Fair Value

Calculated by multiplying the current earnings per share (EPS) by the average historical P/E ratio over a selected multi-year period. The smoothing over several years filters out temporary spikes or dips. If this fair value exceeds the market price, it suggests the stock is cheap relative to its earning power.

Example: Fair Value (Earnings) 2022 = EPS 2022 × Average P/E 2019–2021

Revenue-Based Fair Value

Derived by multiplying revenue per share by the average historical price-to-sales ratio. This method is particularly useful for companies with volatile or temporarily depressed earnings, as revenue tends to be more stable than profits. It answers: "At what price has the market historically valued each dollar of this company's sales?"

Example: Fair Value (Revenue) 2022 = Revenue per Share 2022 × Average P/S 2019–2021

Dividend-Based Fair Value

Calculated by dividing the dividend per share by the average historical dividend yield. This approach is most relevant for mature, consistently dividend-paying companies. If the resulting fair value is higher than the current price, it implies the stock offers a better yield than its historical average.

Example: Fair Value (Dividend) 2022 = Dividend per Share 2022 ÷ Average Yield 2019–2021

How to Use This Chart

When all three fair value lines converge above the current price, it strengthens the case that the stock is undervalued. When they diverge, investigate why — it may indicate a structural shift in margins, payout policy, or growth rate. The forward estimates on the right extend the analysis using projected fundamentals, helping you assess whether the current price already reflects future growth expectations.

Applovin historical P/E ratio, EBIT multiple, and P/S ratio

Applovin annual returns

Details

Annual Return

What This Chart Shows

This chart breaks down 's total annual return into two components: price return (gains or losses from stock price movement) and dividend return (income received from dividend payments). Together, they represent the total return an investor would have earned in each calendar year.

Price Return

Price return measures the percentage change in 's stock price from January 1st to December 31st of each year. Positive bars indicate the stock appreciated; negative bars show a decline. This is the component most investors focus on, but it tells only part of the story — especially for dividend-paying stocks.

Dividend Return

Dividend return represents the income generated from dividends paid during the year, expressed as a percentage of the starting stock price. While it may seem small in any single year (typically 1–4 % for established companies), dividends compound significantly over decades and have historically contributed roughly 40 % of total stock market returns.

What to Look For

Examine how many years showed positive vs. negative returns to gauge consistency. A stock with mostly positive years and small drawdowns suggests lower risk. Also compare 's annual returns to a benchmark index — consistently outperforming the market is a hallmark of a strong investment. Pay attention to the worst years: understanding downside risk is just as important as chasing upside potential.

Applovin shares outstanding

The number of shares of Applovin was 339.9 M in 2025. This indicates how many shares Applovin is divided into. Since shareholders are the owners of a company, each share represents a small portion of the company's ownership.
  • 3 Years

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  • Max

Number of stocks
Details
Date
Number of stocks
Jan 1, 2021
342.76 M Stocks
Jan 1, 2022
375.02 M Stocks
Jan 1, 2023
347.49 M Stocks
Jan 1, 2024
346.42 M Stocks
Jan 1, 2025
339.90 M Stocks
Jan 1, 2026 (e)
339.90 M Stocks
Jan 1, 2027 (e)
339.90 M Stocks
Jan 1, 2028 (e)
339.90 M Stocks

Current Applovin forecasts and price targets in August 2026

Analyst Price Targets 2026
Δ MOM Price Target
9.21 %
Buy
85.29 % (29)
Hold
11.76 % (4)
Sell
2.94 % (1)
12M Price Target
714.00
Last Price
395.90
Currency
USD
12M Return Potential
80.35 %
LTM Return
0 %

Applovin Analyst Rating Actions

DateFirmActionRating
7/7/2026
Wells Fargo
Wells Fargo
MaintainedOverweight
6/1/2026
Citigroup
Citigroup
MaintainedBuy
5/28/2026
Needham
Needham
MaintainedBuy
5/7/2026
Wells Fargo
Wells Fargo
MaintainedOverweight
5/7/2026
Wedbush
Wedbush
MaintainedOutperform
5/7/2026
UBS
UBS
MaintainedBuy
5/7/2026
Piper Sandler
Piper Sandler
MaintainedOverweight
5/7/2026
Needham
Needham
MaintainedBuy
5/7/2026
Macquarie
Macquarie
MaintainedOutperform
5/7/2026
JP Morgan
JP Morgan
MaintainedNeutral

Applovin Earnings Estimates

DateEPS estimateRevenue EstimateQuarterly report
8/5/20263.76USD1.95 BUSD2026 Q2
5/6/20263.43USD1.78 BUSD2026 Q1
2/11/20262.96USD1.62 BUSD2025 Q4
11/6/20240.93USD1.14 BUSD2024 Q3
5/8/20240.34USD927.58 MUSD2024 Q1
2/6/20240.36USD927.63 MUSD2023 Q4
11/7/20230.11USD742.55 MUSD2023 Q3
8/8/20230.29USD902.15 MUSD2023 Q2
11/9/20220.07USD739.11 MUSD2022 Q3

Applovin shareholder structure

% Name
7.31398%
The Vanguard Group, Inc.
The Vanguard Group, Inc.
6.91294%
BLACKROCK, INC.
BLACKROCK, INC.
4.89835%
VANGUARD CAPITAL MANAGEMENT LLC
VANGUARD CAPITAL MANAGEMENT LLC
4.58854%
FMR LLC
FMR LLC
4.58678%
IEQ Capital LLC
IEQ Capital LLC
4.51816%
BlackRock Institutional Trust Company, N.A.
BlackRock Institutional Trust Company, N.A.
...

Applovin Beneficial Ownership Filings (SEC 13D/G)

Free Float
76.1%
Float Shares
-
Shares Outstanding
-
StakeHolderFiling
29.80%
KKR Management LLP
KKR Management LLP
SEC ↗
29.80%
KKR Group Partnership L.P.
KKR Group Partnership L.P.
SEC ↗
29.80%
KKR Group Holdings Corp.
KKR Group Holdings Corp.
SEC ↗
29.80%
KKR Denali Holdings GP LLC
KKR Denali Holdings GP LLC
SEC ↗
29.80%
KKR Associates Americas XII L.P.
KKR Associates Americas XII L.P.
SEC ↗
29.80%
KKR Americas XII Limited
KKR Americas XII Limited
SEC ↗
29.80%
KKR Americas Fund XII L.P.
KKR Americas Fund XII L.P.
SEC ↗
29.80%
Henry R. Kravis
Henry R. Kravis
SEC ↗
29.80%
George R. Roberts
George R. Roberts
SEC ↗
10.60%
Arash Adam Foroughi
Arash Adam Foroughi
SEC ↗

Applovin Executives and Management Board

AF

Mr. Adam Foroughi

(44)

Chairman of the Board, Chief Executive Officer, Co-Founder · since 2011

Compensation11.20 M USD
MS

Mr. Matthew Stumpf

(41)

Chief Financial Officer

Compensation7.40 M USD
VV

Ms. Victoria Valenzuela

(51)

Chief Legal Officer, Corporate Secretary

Compensation5.94 M USD
VS

Mr. Vasily Shikin

(39)

Chief Technology Officer

Compensation5.91 M USD
BM

Ms. Barbara Messing

(53)

Independent Director

Compensation711,766.00 USD

Frequently asked questions about Applovin

Applovin Corp operates as a leading mobile technology company. Its business model primarily revolves around providing a comprehensive platform that enables mobile application developers to monetize their apps effectively. The company offers a variety of solutions, including app discovery, advertising, and analytics tools, empowering developers to increase their user base and generate revenue. Through strategic partnerships and data-driven insights, Applovin Corp helps app developers optimize their business performance and maximize their advertising potential. With a focus on delivering enhanced user experiences and driving customer engagement, the company continues to evolve and innovate in the mobile advertising industry.

All fundamentals and in-depth analysis of Applovin

Our stock analysis for Applovin stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of Applovin. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.