home24 (H24.HM) Stock Price

home24 Price

Hamburg·CLOSED
0
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Market closed

Revenue has compounded at 18.0% per year over the past 8 years to 601.00 M EUR. home24's net margin stands at -8.3%, up from -23.1% several years earlier.

home24 stock price

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home24 business model & stock analysis

Home24 SE is an online retailer for furniture and home accessories based in Berlin, Germany. The company was founded in 2012 and has since become one of the leading providers in this market segment in Europe. The offers are not limited to Germany, but are available in many European countries, including France, Austria, Belgium, the Netherlands, Italy, and Sweden. The basic concept of home24 is simple: customers can choose from a wide range of furniture and home furnishings, which can be conveniently ordered online. Whatever room one wants to furnish, the assortment is extensive. Visitors can select furniture and home furnishings for the living room or have a complete bedroom furnished. Various interior styles are available, including modern, classic, or country style. In each product category, customers will find a wide range of designs and colors to choose from. Home24 offers products under their own brands and often these products can be purchased at significantly lower prices compared to other retailers. This is also due to the fact that the company focuses on online sales and does not have to maintain expensive retail space. For customers who are looking for quality furniture and do not want to pay higher prices, home24 is therefore an attractive provider. The product range of home24 is diverse. There are furniture for the living room, dining room, office, and children's room, as well as bedroom furniture and accessories. Within these categories, there is a variety of products, including sofas, armchairs, beds, wardrobes, and shelves. The offer is complemented by rugs, lamps, and decorative items such as vases or picture frames. Although home24 focuses on online sales, the company also operates some physical stores, called showrooms. There, customers can view the products and receive personalized advice. Home24 now has over 1,000 employees and collaborations with over 1,000 suppliers. The company generates nearly 85% of its revenue outside the German-speaking area. This shows that the products appeal to many different countries and cultures. The history of home24 began in 2012. Founders Philipp Kreibohm, Felix Jahn, and Rocket Internet were enthusiastic about the idea of an online furniture retailer and recognized the enormous potential of such a business. Initially, the company focused on the German market, but it didn't take long for it to expand into other European countries. In 2018, home24 also introduced its own brand "aeg," which emerged from a collaboration with the world-renowned home appliance manufacturer. In 2019, the cooperation with OTTO also came about in the form of a participation. This meant not only financial support for the company but also a stronger presence in the German market. Today, home24 is a leading player in the online furniture retail sector, and there seems to be no end to its growth. The company has successfully established itself in the market and offers its customers a diverse range of furniture and home accessories at attractive prices.

Frequently asked questions about home24

Home24 SE is a leading online home furniture and decor retailer. Established in 2009, the Germany-based company quickly expanded across Europe and Brazil, offering a wide range of products for stylish and affordable home improvement. With a strong focus on customer satisfaction, Home24 SE provides convenient online shopping experiences and reliable delivery services. The company's commitment to quality and innovation has made it a trusted name in the industry, attracting a large customer base. As an e-commerce pioneer in the home furnishing sector, Home24 SE continues to grow and adapt to the evolving needs of its customers, ensuring a delightful shopping experience.

The business model of home24 SE revolves around being an online platform for furniture and home decor products. As a leading online retailer, home24 SE offers a wide range of stylish and affordable furniture options to customers. With a user-friendly website and a convenient shopping experience, customers can browse through a vast selection of high-quality furniture items and place their orders online. By leveraging technology and efficient logistics, home24 SE aims to provide customers with a seamless shopping experience and convenient delivery options. With its strong presence in various markets, home24 SE strives to bring comfort and style to customers' homes through its innovative business model.

home24 SE is primarily active in the e-commerce industry, specializing in home furniture and decor. With a focus on online retail, home24 SE provides a wide range of products for customers seeking to furnish and decorate their homes. As a leading online platform, home24 SE offers a diverse selection of high-quality furniture items, including sofas, beds, tables, and cabinets, catering to various styles and budgets. With its presence in multiple markets, home24 SE strives to provide customers with convenient shopping experiences and inspire them to transform their living spaces with stylish and affordable furnishings.

The main competitors of home24 SE in the market are Wayfair, IKEA, Westwing, and Made.com.

Home24 SE has achieved several significant milestones since its inception. Some noteworthy achievements include the successful initial public offering (IPO) on the Frankfurt Stock Exchange in 2018, which allowed the company to raise substantial funds for future growth and expansion. Home24 also expanded its operations into new markets, establishing a strong presence in Europe, Brazil, and Mexico. The company has continuously focused on enhancing its customer experience and product offerings, resulting in consistent revenue growth. Additionally, Home24 has received multiple prestigious awards, recognizing its excellence in e-commerce and the furniture industry. These milestones highlight Home24 SE's commitment to innovation and positioning as a leading player in the online furniture sector.

home24 SE is primarily present in several countries and regions. Some of the key markets where home24 operates include Germany, Austria, Switzerland, France, Italy, Belgium, the Netherlands, and Brazil. With a strong presence in these regions, home24 SE caters to a diverse customer base, offering a wide range of home furniture and decor products.

home24 SE is committed to certain core values and a clear corporate philosophy. The company values include customer-centricity, innovation, quality, and sustainability. With a strong focus on providing an exceptional shopping experience, home24 SE ensures that customers are at the forefront of their operations. The company embraces innovation by continuously developing new concepts and features to enhance the overall customer journey. Quality is a key priority for home24 SE, whether it be in their product selection or service offerings. Additionally, the company strongly believes in sustainability and emphasizes eco-friendly practices throughout their operations. home24 SE successfully combines these values into its corporate philosophy, ultimately aiming to provide customers with high-quality and sustainable furniture solutions.

7 analysts currently rate the home24 stock: 0 recommend buying, 2 holding and 5 selling.

The home24 share (H24.HM) is listed on 7 stock exchanges, including: London (0AA1.L), XETRA (H24.DE), Frankfurt (H24.F), München (H24.MU), Düsseldorf (H24.DU), Hamburg (H24.HM).

The company home24 SE is a European online retailer for furniture and home accessories. It was founded in 2012 and has branches in Germany, France, Austria, the Netherlands, Switzerland, and Belgium. The business model focuses on selling high-quality furniture and home accessory products, including living room, bedroom, dining room, garden and outdoor furniture, office furniture, and lamps. The company operates an online platform where customers can choose from a wide range of items, including sofas, chairs, coffee tables, beds, mattresses, cabinets, dressers, chairs, and tables. The target audience includes singles, couples, families, and students. The products are carefully selected from well-known brands and young, emerging designers. Home24 SE has an efficient business model with low fixed costs, allowing the company to offer products at competitive prices and increase profit margins. Most of the business is conducted online, from search and ordering to payment. Products are delivered to customers from a central warehouse or directly from suppliers through a network of logistics partners. This strategy enables home24 SE to offer faster delivery than many competitors, enhancing the customer experience and reputation. The company also offers customers various payment options, including installment plans, credit card, and PayPal, to make the purchasing process simple and convenient. Home24 SE has a return policy that provides customers with flexibility and comfort, strengthening trust and satisfaction. Home24 SE has partnered with interior design experts to provide customers with an even better shopping experience. These partners help customers select the right furniture for their homes and assist with room design. The company also offers free online planning software for customers to visualize their apartments in 3D and choose the perfect furnishings before making a purchase. In conclusion, the business model of home24 SE is successful due to its wide range of competitively priced furniture and home accessories, fast delivery, and various payment and return options. The company also focuses on partnerships with interior design experts and provides free online planning software to enhance customer experience and satisfaction.

The revenue cannot currently be calculated for home24.

The profit cannot currently be calculated for home24.

The P/E ratio cannot be calculated for home24 at the moment.

The P/S cannot be calculated for home24 currently.

The Eulerpool Quality Score for home24 is 3/10.

The ISIN of home24 is DE000A14KEB5. The ISIN (International Securities Identification Number) is a globally unique identifier for securities.

The WKN of home24 is A14KEB. The WKN (Wertpapierkennnummer) is a six-digit German security identification number.

The ticker of home24 is H24.HM. The ticker symbol is used to trade home24 shares on the stock exchange.

Fair ValueTerminal
148.30 EUR
Over-/UndervaluationTerminal
Fairly valued
Industry
Marketing Retail
Number of shares
Employees
Revenue per Employee
355,621.30 EUR
Revenue growth Ø5 years
EBIT growth Ø5 years
Net Income growth Ø5 years
Website home24.com
Country
Currency
EUR
Initial public offering
Jun 15, 2018
ISIN
DE000A14KEB5
Cusip
D3R2M2108
Sedol
BZ15FQ9
Market capitalization
263.05 M EURMicro Cap
52-Week Range
Revenue growth (10Y) > 5%
Revenue growth (3Y) > 5 %
EBIT growth (10Y) > 5%
EBIT growth (3Y) > 5 %
Net debt < 4x EBIT
Profitable since 10Y+
EBIT Drawdown (10Y) < 50%
Return on Equity (ROE) > 15%
ROCE > 15%
Return Expectation > 10%
PEG
—
P/E ratio
P/Ee 2023
—
P/S
P/Se
—
EV/EBIT
—
P/B Ratio
1.56
ROE (Return on Equity)
ROA (Return on Assets)
ROCE (Return on Capital Employed)
ROIC (Return on Invested Capital)
-13.96 %
Gross Margin
46.46 %
EBIT Margin
-7.74 %
Net Margin
-8.27 %
EPS (Earnings Per Share)
-1.61 EUR
Net Debt / EBIT
-0.45
Debt/Equity
1.11
Last updated Oct 4, 2026, 6:12 AM

home24 Peer Group

home24 Ticker

DÜSSELDORF · H24.DUFRANKFURT · H24.FHAMBURG · H24.HMLONDON · 0AA1.LMUNICH · H24.MUOTC · HMAGFXETRA · H24.DE

home24 FIGI

H24:GR · BBG009BNYJH0H24:GH · BBG00KY3X512H24EUR:XS · BBG00L4SZPQ5H24EUR:XH · BBG00L4SZPT2H24EUR:XF · BBG00L4SZPW8H24EUR:XE · BBG00L4SZPY6H24EUR:XJ · BBG00L4SZQ01H24EUR:XL · BBG00L4SZQ10H24EUR:XG · BBG00L4SZQ29H24EUR:XO · BBG00L4SZQ47H24EUR:XA · BBG00L4SZQ92H24EUR:E1 · BBG00L4SZQB9

All fundamentals and in-depth analysis of home24

Our stock analysis for home24 stock includes important financial indicators such as revenue, profit, P/E ratio, P/S ratio, EBIT, as well as information on dividends. We also assess aspects such as stocks, market capitalization, debt, equity, and liabilities of home24. If you are looking for more detailed information on these topics, we offer comprehensive analyses on our subpages.